Until recently, canned coffee was the standard choice when buying coffee from vending machines or convenience stores, but since the 2010s the number of bottled coffees has been growing, hasn’t it?
That said, canned coffee is still going strong, and many people likely choose between cans and plastic bottles depending on the situation.
In this article, we’ll introduce commercials for these classic canned coffees and bottled coffees.
Pay attention to the background music used and the cast members who appear.
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Commercials for canned coffee and bottled (PET) coffee. A roundup of familiar commercials (1–10)
Suntory BOSSAyumi Hamasaki
This is a commercial for the canned coffee BOSS featuring Ayumi Hamasaki, known as the “diva of the Heisei era,” who has produced numerous hit songs.
It’s part of a series in which Hamasaki plays various roles—such as a construction site worker, a boxing second, and a bride—while singing an original song.
In the CM, she performs a parody of Nat King Cole’s classic “L-O-V-E.” Even if you haven’t seen the commercial in a while, many of you can probably still hum this tune.
Nestlé Nescafé Espresso Base “Home Café” Version
This is an introductory commercial for an espresso base that lets you make delicious coffee drinks very easily.
In the video, you can see how simple it is to make a café latte by just pouring the espresso base into milk.
It really conveys how appealing it is to enjoy a tasty café latte right away with no hassle.
In the commercial, they also make various other coffee drinks using the espresso base, highlighting its convenience in an attractive way.
DyDo DyDo Blend × Tokyo Revengers: “Stop the Coffee Feud” / “Outbreak of the Coffee Feud”
This is a promotional commercial for the collaboration cans with the hugely popular series Tokyo Revengers.
While paralleling the story of the work, it also introduces DyDo Blend, making it a commercial that fans will likely be delighted to watch.
It’s an engaging ad where you can enjoy the characters’ voices and appearances.
DyDo DyDo Blend Demitasse “Being particular is a luxury.” (version)Ken Yasuda, Arata Iura, Shinnosuke Mitsushima
This is a series of commercials featuring Ken Yasuda, Arata Iura, and Shinnosuke Mitsushima working at a planetary relay base.
This installment begins with a scene where a repair request comes in from another unit to mechanic Yasuda.
When Mitsushima mutters, “They should fix it themselves,” Yasuda responds by talking about his dedication to his work: “It’s not the same no matter who fixes it.” The tagline “Being particular is a luxury” appears on screen, and Yasuda’s satisfied expression as he sips his coffee leaves a strong impression.
DyDo DyDo Blend ‘Mix together and go beyond.’ VersionKen Yasuda, Arata Iura, Shinnosuke Mitsushima
What makes it so compelling is the thrilling storyline showing Ken Yasuda, Arata Iura, and Shinnosuke Mitsushima in action as members of the Earth Defense Force.
Each of the three is portrayed giving their all in their respective posts; their roles differ, but they cooperate toward a single goal—and that teamwork is truly stirring.
I’m sure many viewers were captivated by this commercial packed with the cool appeal of hardworking men.
ITO EN Tully’s Coffee Barista’s Black “Ah, it’s like a café…” VersionYuko Araki
This is a promotional commercial for canned coffee bearing the Tully’s name, sold by Ito En.
Watching Yuko Araki take a sip and murmur, “Ah, it’s like the shop,” really makes you think, “If it’s that good, I want to try it!” The calm, atmospheric background music is Moonlight Serenade, famous as a jazz standard.
In this commercial, it’s not the original version but an arrangement woven with warm female scat vocals, giving it an even mellower and more memorable finish.
Coca-Cola Georgia 1994
The song used in Georgia’s 1994 commercial is “Georgia On My Mind,” performed by David Sanborn.
The ad memorably features Sanborn playing the saxophone.
Originally recorded in 1930 by Hoagy Carmichael’s orchestra, the song has since been covered by musicians across many genres and is cherished as a jazz standard.
Many listeners were likely captivated by the sensual saxophone melody.