A roundup of Blendy commercials. Commercials for Ajinomoto AGF’s coffee.
Blendy is loved for its delicious taste that you can enjoy easily, whether as instant coffee or bottled coffee.
Launched in 1977 with Maxwell Blendy as its predecessor brand, it has long been a favorite among many consumers.
When it comes to Blendy commercials, many of you have probably seen them—they air quite frequently.
In this article, we’ll introduce a wide range of Blendy commercials, both old and new.
Take this opportunity to watch them again.
Compilation of Blendy commercials. Ajinomoto AGF coffee commercials (1–10)
Ajinomoto AGF Blendy My Bottle Stick “Pop! and Sing & Dance” EditionNEW!Hiroe Igeta
This is a commercial introducing Blendy’s My Bottle Stick, which lets you make delicious tea easily by just dissolving it in water.
Hiroe Igeta showcases its convenience and great taste through dance and song.
The parody song playing in the video is based on Scott Joplin’s “The Entertainer.” Born in 1902, this piece has become a timeless classic loved across generations, and you hear it in all kinds of settings.
AGF Blendy 1980sPaul Newman
This commercial shows Paul Newman enjoying a cup of coffee while talking about people who truly suit coffee.
It portrays the idea that becoming someone for whom coffee feels natural is a mark of a first-rate actor, creating a dandy, sophisticated atmosphere.
At the same time, the scenes of him switching out different mustaches as he approaches his coffee add a touch of humor.
The song that further emphasizes the gentle mood of the visuals is “Keep Your Smile” by England Dan and John Ford Coley.
Their two voices blend over a tender, easygoing tempo, beautifully conveying a sense of calm and comfort.
AGF Instant Coffee “Affordable, Delicious Happiness” / “Delicious Happiness on Ice”Nana Eikura
This commercial lightly conveys that with AGF instant coffee, you can easily enjoy a delicious cup.
It features Nana Eikura savoring coffee at home, and her smile and relaxed expressions vividly express how good it tastes.
Enhancing the fun atmosphere of the footage is a parody of “If You’re Happy and You Know It.” The lyrics convey the convenience of instant coffee, and combined with the original song’s brisk tempo, they create a sense of excitement.
AGF Blendy Sticks: “Variety Blendy” Version / “Choose by Sweetness” Version
This commercial conveys that with Blendy stick-type products, you can choose flavors to match your own preferences, and it captures that sense of excitement.
It unfolds with women choosing which one to pick, communicating that there’s a sense of comfort tailored to each person’s taste and mood.
A key point is that you can choose not only by flavor but also by sweetness level, which heightens the thrill of choosing even more.
The video features an original song that could be called the theme for Blendy stick-type products; its light, breezy sound expresses fun and excitement.
AGF Blendy: “For café au lait lovers, it’s Blendy.” (Commercial)Tomoyo Harada
This commercial conveys in a gentle tone that Blendy’s appeal lies not only in its convenience and great taste, but also in its aroma.
Tomoyo Harada is shown enjoying Blendy with milk, and her smile communicates its high quality.
The narration speaks to the vivid experience of the aroma, and her expressions savoring the flavor draw interest to Blendy in various ways.
Since café au lait is featured here, it also seems to promote the product’s versatility in how it can be enjoyed.
AGF Blendy CAFÉ LATORY Stick “A gentle boost of happiness with Café Latory” versionMizuki Yoshida
This commercial conveys that Blendy CAFE LATORY is perfect for moments of relaxation through gentle, everyday scenes.
Featuring Mizuki Yoshida playing with a cat while enjoying Blendy CAFE LATORY, it expresses relaxation clearly through her soft smile.
Her calm expression after taking a sip is another highlight, giving the impression that the ad doesn’t forget to appeal to the drink’s delicious taste as well.
AGF “Already finished!?” 2010 versionTomoyo Harada
The commercial “Already done!? 2010” features Tomoyo Harada and the familiar Blendy jingle.
The singing voice in this ad belongs to Hajime Anzai, a singer who has performed numerous commercial songs and also works as an illustrator, art director, and voice actor.
Carried by a refreshing acoustic guitar melody, Anzai’s vocals have a warmth that seems to envelop the listener.
You’ll be drawn not only to the product, but surely to Anzai’s voice as well!
