Cheer songs used in commercials. Popular CM tracks and commercial songs.

Imai Miki

Miki Imai – “PIECE OF MY WISH” (from the 30th Anniversary Concert Tour 2015 “Colour”)

Kao New Beads 'Praise Me' Morning/Night CM featuring Yuriko Yoshitaka

This commercial portrays a day in the life of Yuriko Yoshitaka.

In a calm voice, she talks about getting up properly every morning, finishing work, coming home in the cold, and still doing the laundry—and how she wants to be praised for that.

The direction leaves a strong impression that it’s thanks to the scent of New Beads that she’s able to keep going.

The BGM is one of Miki Imai’s signature songs, “PIECE OF MY WISH.” Released in 1991, it reached No.

1 on the Oricon charts.

It’s a gentle yet powerful encouragement ballad about facing your weakened self, accepting it, and moving forward.

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Hane Keisuke

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Iron – To the One Who Keeps TryingShonan no Kaze

Iron-Ganbarukimie-

“Walking Power Spot” SHOCK EYE cheers on exam-takers! Meiji Probio Yogurt R-1 commercial + making-of

This is a commercial where SHOCK EYE cheers on test-takers, expressing the hope that they’ll drink Meiji’s R-1 and tackle their exams with energy.

With cherry blossoms fluttering, SHOCK EYE smiles while holding an R-1, contrasted by hurried explanations of the product’s effects beside him, creating a comedic tone.

The music that underscores the warmth of the encouragement in the visuals is Shonan no Kaze’s “Iron ~To You Who Are Doing Your Best~.” Its gentle, piano-led sound is striking, conveying a kind yet powerful message that supports doing your best as usual.

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kappamaki

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Be strongNishino Kana

Kana Nishino Be Strong LIVE PV (High-Quality Video, High-Quality Audio)

It also drew attention as a commercial jingle.

While it may seem like a love song, it’s a track that fills you with the courage to push forward and bring out a new, positive self.

The crisp, punchy lyrics feel strong and stoic, making it a convincing anthem of support for women.

road; way; path; street; route; Tao (in philosophy)GReeeeN

GReeeeN – Michi (Road/Path)

Released as our major-label debut single 10 years ago, the song was recently featured in a car commercial.

It’s getting attention again, and when you feel like you’re about to lose heart or you’re scared and unwilling to move forward, hearing this song makes you naturally want to hum along, and the melody sticks in your head.

Run and RunKANA-BOON

KANA-BOON “Run and Run” Music Video

It was released in 2016 as KANA-BOON’s eighth major single.

It was used for Shinken Zemi Plus, and an original collaboration movie with Shinken Zemi Plus was also produced.

The song was released as an advance single from their third album, Origin, and it reached No.

9 on the Oricon Weekly Singles Chart.

Our TomorrowElefanto Kashimashi

Elephant Kashimashi – “Our Tomorrow”

It was released in 2007 as Elephant Kashimashi’s 34th single.

The song was used in a tie-in for House Foods’ “Ukon no Chikara,” and its lyrics—written and composed by Hiroji Miyamoto, who had turned 41—speak to old and current friends with the message, “How’s it going? You doing well? Let’s do our best!” It also drew attention when Koji Kato introduced it on a TV show as a song that moved him to tears.

Yo, you there, kid.Takehara Pisutoru

Takahara Pistol / Hey, You Young Folks (Short Ver.)

It’s a song that became popular through a public health commercial.

The voice and lyrics are unique, but it’s very straightforward and gives you energy when you listen to it.

When I’m stumbling, listening to it makes me think, “What am I doing? I can’t be wasting my time on this.” It’s a track that inspires that feeling.