RAG MusicCheer Songs
Lovely cheer song

Cheer songs used in commercials. Popular CM tracks and commercial songs.

Songs featured in TV commercials have a strange way of sticking in our memories, don’t they? Cheer songs in particular not only shape the image of a company or product, but also deliver messages that resonate with viewers.

Many of you have probably had the experience of feeling energized by an upbeat melody or encouraged by moving lyrics.

In this article, we’ll present a roundup of cheer songs that have been used in commercials so far.

There are plenty of classics that lift our spirits, so we hope you’ll find a new favorite.

Cheering songs used in commercials. Popular CM tracks, commercial songs (41–50)

My RevolutionWatanabe Misato

Used in various commercials and still covered or chosen as a theme song even 30 years after its release, this is a song that continues to be sung today.

Composed by Tetsuya Komuro, it’s a track that has encouraged and energized many people.

Cheer songs used in commercials. Popular CM tracks, commercial songs (51–60)

My wayDef Tech

04 My Way – Def Tech [with lyrics]
My wayDef Tech

I was chosen to appear in a tire commercial.

This song, one of their signature works, really hits home with its very positive and forward-looking lyrics.

It feels like it’s pushing me to move forward, and the chorus melody in particular is so catchy that I can’t help but hum along.

Sense of Wondersumika

sumika / “Sense of Wonder” Special Movie
Sense of Wondersumika
Benesse Shinken Zemi Elementary Course TV commercial “Red Pen Teacher” 15-second version

In this TV commercial for Shinken Zemi Elementary Course, it portrays the personal Red Pen Teacher assigned to each student.

A boy comes home from school and happily says, “Mom understands me!” after finding out she prepared his favorite snack.

In the same vein, he cheerfully shares that his homeroom Red Pen Teacher understands him too.

Having a Red Pen Teacher who sincerely keeps track of his study progress is sure to boost his motivation to learn.

The background music features Sumika’s ‘Sense of Wonder,’ giving the commercial a friendly and upbeat vibe.

Sense of Wondersumika

sumika / “Sense of Wonder” Special Movie
Sense of Wondersumika
Kanna Hashimoto scolds her younger brother? “Skipping again.” Sumika’s ‘Sense of Wonder’ is the CM song for the new Benesse “Shinken Zemi Junior High Course” commercial, ‘AI Learning Assistant and Big Sister’ edition.

This is a commercial showing Kanna Hashimoto’s middle school brother taking the Shinken Zemi Junior High Course.

It highlights how you can study with a plan tailored to you using a tablet.

The background music is Sumika’s “Sense of Wonder,” a familiar song from Shinken Zemi commercials.

Listening to its lyrics, which cheer you on to move forward on your own, is sure to give you courage!

A Cheer Song Dedicated to YouHIPPY

[MUSIC VIDEO] A Cheer Song Dedicated to You / HIPPY
A Cheer Song Dedicated to YouHIPPY

This is a brand commercial from the in series that will air leading up to the World Athletics Championships.

The spot shows people in the stadium stands cheering, all singing “Kimi ni Sasageru Ouenka” (A Cheer Song Dedicated to You) in unison.

It alternates between passionate supporters giving their all and scenes of athletes training, creating a commercial that conveys each person’s feelings as they head toward the competition.

The song featured in the CM, “Kimi ni Sasageru Ouenka,” was released in 2017 by singer-songwriter HIPPY and is a highly popular track as a sports cheering anthem.

Challenger (Boat Race Ver. 2)SUI

2023 National Boat Race Koshien Promotion Movie (Long Version)

This is a commercial promoting the schedule and the passion behind the National Boat Race Koshien, a race where competitors are divided by their hometowns.

It portrays the speed and dynamism of the main event, along with scenes of the hard work the athletes have put in up to that point.

The CM song is “Challenger (Boat Race Ver.

2)” by SUI, a track that evokes the image of the athletes.

Its lyrics, which cheer on their efforts to a grand sound, strongly convey the determination to strive toward their goals.

tear-off calendartota

This song, powerfully sung by singer-songwriter Tota, evokes the image of someone forging ahead with unwavering faith in their accumulated efforts.

The fact that it was written as a CM song for ASICS Japan, depicting students devoted to their club activities, further conveys a compelling sense of determination in the face of challenges.

The arrangement builds momentum toward the chorus, strongly emphasizing the drive to move forward.

It’s a piece that vividly highlights the connection between past and future—showing how even efforts that seem fleeting in the moment become valuable assets for the days ahead.