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ENEOS commercials: A collection of TV ads for gas stations and energy businesses

Many of you probably have memorable impressions of commercials from ENEOS, the major gas station brand, right?

One reason might be their mascot character, Enegori-kun.

That indescribable expression of his is so cute and captivating.

In this article, we’ll introduce all the ENEOS commercials produced so far.

There are, of course, adorable spots featuring Enegori-kun, as well as many with heartwarming stories that make you feel cozy just watching them.

Take this opportunity to sit back and enjoy them.

ENEOS commercials: A compilation of ads for gas stations and energy businesses (11–20)

ENEOS EneKey Supporters: “Credit Card” Version / “Key Holder” Version / “Free” Version

This commercial showcases the appeal of EneKey, which lets you pay easily with a tap, through the lively chants of a cheer squad.

With the rhythm of the classic 3-3-7 clapping pattern, it creates a whimsical world where cheerleaders root for adopting EneKey, conveying its convenience and value.

It enthusiastically highlights the main benefits: you can register with a credit card, it’s easy to carry as a keyholder, and it can be introduced for free.

The joy of easier payments also comes across through the comedic, energetic atmosphere.

ENEOS EneKey Cheer Squad Cha-cha-cha Ver. “Free” version / “Key Holder” version

This commercial has a unique world that promotes how EneKey makes payments much easier and encourages viewers to adopt it.

A cheer squad conveys EneKey’s appeal through quirky moves and lively chants, building excitement with an upbeat atmosphere.

It particularly highlights that it’s free and that it’s a keychain, clearly conveying how easy it is to adopt and carry around.

With comedic visuals that juxtapose it with seemingly unrelated track and field events, it also conveys the joy of making payments simpler.

ENEOS Service Station App “Live Refueling” VersionIchiro Furutachi

ENEOS Service Station App TV commercial “Refueling Live Commentary” version, 15 seconds

This commercial features Ichiro Furutachi doing live commentary on the common hassles people face when refueling, while also suggesting that the ENEOS app might solve them.

His powerful, high-tension play-by-play really conveys how stressful even small troubles can be.

From there, the ad pivots to proposing the app, energetically showcasing how it enables easy refueling that eliminates those past frustrations.

His comical look wearing a QR code is also memorable, conveying how simple it is to get started.

ENEOS ‘The Future of Energy’ Version

ENEOS: The Future of Energy (30 seconds)

This commercial speaks to the often-overlooked fact that we need energy in every aspect of daily life, while promoting ENEOS’s efforts to think about the future of energy.

It gently conveys ENEOS’s stance of considering energy and working toward answers.

A key point is how Enegori-kun’s movements depict situations where energy is needed, and his comical expressions help make ENEOS feel approachable.

Overall, it has a soft tone that strongly conveys a sense of safety and trust.

In conclusion

We introduced ENEOS commercials and the songs used in them. From captivating ads featuring a variety of performers to commercials that fully convey the company’s philosophy, and even spots that use tracks by popular artists or classical pieces with a beautiful atmosphere, there are plenty of noteworthy ads. If you find a commercial you like, take this opportunity to enjoy it at your leisure.