Häagen-Dazs Commercials: A Complete History [2026]
When you want to indulge a little, the go-to ice cream is Häagen-Dazs!
You can buy it anywhere—convenience stores or supermarkets—but it still feels a bit luxurious.
Many people probably pick it up as a small gift when visiting a friend’s place or as a treat for themselves.
Speaking of Häagen-Dazs, you also see their TV commercials and web videos quite often!
And what always gets people talking is the cast.
In the past, foreign women often appeared in the ads, but around 2008 they began featuring Japanese actresses, and nowadays there are more male actors and artists as well.
In this article, we’ll introduce Häagen-Dazs commercials that have aired so far, while also touching on the featured performers!
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Häagen-Dazs Commercials: Complete History [2026] (21–30)
Haagen-Dazs Crispy Sandwich: “My Special Sweets EARTH” EditionAyami Nakajo
The Crispy Sandwich is Haagen-Dazs ice cream sandwiched between light, crisp wafers.
The Crispy Sandwich commercial, titled “My Special Sweets EARTH,” features Ayami Nakajo, who has appeared in many Haagen-Dazs ads.
The way she gently floats up after taking a bite suggests that the Crispy Sandwich is so delicious it’s like ascending to the heavens.
Floating in a soft, cream-colored dress, she looks almost angelic.
While the flavor of the Crispy Sandwich is certainly intriguing, we can’t help but be captivated by Ayami Nakajo’s stunning presence as well.
Häagen-Dazs Crisp Chip Chocolate “When Two Met” VersionAyami Nakajo
This is the 2017 Häagen-Dazs commercial “Crispy Chip Chocolate: The Two Who Met,” featuring Ayami Nakajo as the image character.
Ayami Nakajo appears in dual roles as both a man and a woman, using the pair to liken the textures of the chocolate chips and the ice cream to masculine and feminine qualities.
She’s so beautiful that even in male attire she looks wonderful—like a top star in the Takarazuka Revue’s male roles!
Haagen-Dazs Commercials: Complete History [2026] (31–40)
Haagen-Dazs Strawberry: “Bright Red Strawberries”Ayami Nakajo
The CM for the “Strawberry: Bright Red Strawberry” edition features Ayami Nakajo in a red dress.
She gets excited by the vivid red strawberries, and the way she happily enjoys a Häagen-Dazs Strawberry is absolutely adorable! Häagen-Dazs often has a luxurious image, but Ayami Nakajo’s charming presence also makes it feel approachable.
The sweet-and-tart strawberry flavor perfectly matches her cute vibe, making this a commercial that will definitely make you crave Häagen-Dazs!
Haagen-Dazs Hana Mochi: ‘Refined Selection Experience’ EditionNatalia Muchova
Limited-time Hana Mochi from Häagen-Dazs is so delicious it often sells out.
The person appearing in the commercial for Hana Mochi Ginsen Kinako Kuromitsu is Natalia Muchova, who works as a model and creator.
You can hardly see her face in the ad, but her beautiful kimono styling is exactly what you’d expect from a model.
The line where she sighs “haa” in delight after tasting Hana Mochi, then adds “gen-dazzu” to complete the product name “Häagen-Dazs,” is clever, isn’t it? If you want to see her beautiful face that doesn’t appear clearly in the CM, check out her Instagram or YouTube!
Haagen-Dazs Hana Mochi “Season of Hana Mochi” EditionNatalia Muchova
The “Hana Mochi” series from Häagen-Dazs, released around autumn.
I love how this series isn’t overly sweet and has such a refined flavor—it’s incredibly delicious.
Different from the regular lineup, the Hana Mochi commercial, “Hana Mochi Season,” features Slovak model Natalia Muchova.
Her elegant aura matches the image of Hana Mochi beautifully.
It captures that special moment when enjoying Hana Mochi lifts your spirits and adds a touch of brilliance.
Haagen-Dazs “MOON ON THE SPOON”Ayami Nakajo
This is a rare animated commercial for Häagen-Dazs titled “MOON ON THE SPOON.” Just as the character is about to eat Häagen-Dazs ice cream, she sees the moon reflected on her spoon, looks up at the sky, and gazes at the real moon.
The voice of the main girl is Ayami Nakajo, who also appears in other commercials in the series.
The animation pays close attention to detail—the nighttime scenery feels like it’s overseas, and there’s a cat by her side.
Interestingly, only the Häagen-Dazs ice cream itself is composited as live-action footage.
Haagen-Dazs “Ah, Framboise” VersionKo Shibasaki
Crepe Glacé: Haagen-Dazs ice cream wrapped in crepe batter.
The “Ah, Framboise” version of this commercial features Kou Shibasaki.
Appearing in a beautiful kimono, Shibasaki savoringly eats a sliced Crepe Glacé and is enchanted.
She notices the newly released flavor at the time and says, “Ah, framboise.” The refined mood of the ad, including Shibasaki herself, pairs perfectly with Haagen-Dazs’ slightly luxurious vibe.
You can’t take your eyes off Shibasaki—elegant in a kimono, yet adorably girlish in her reaction when she takes a bite!