Lovely commercial jingle

A compilation of commercials featuring Haruna Kawaguchi: from the latest ads to her past appearances.

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

After starting her career as a model, Haruna Kawaguchi has gone on to appear in numerous dramas and films and is now a highly popular actress who even plays leading roles.

Not only does she make many appearances on TV programs, but she is also active in commercials, so you probably see her on television quite often.

In this article, we’ll round up and introduce the commercials featuring Haruna Kawaguchi.

She appears in ads for a wide range of products and services and shows different sides of herself in each one, so fans won’t want to miss them!

Compilation of commercials featuring Haruna Kawaguchi: introducing her latest ads to her past appearances (1–10)

Nidec—What even is Nidec? “Floating” version / “Romance” version / “Behind Everyday Life” version / “Remember the Name” version / “We Make Things That Turn” versionHaruna Kawaguchi

Nidec CM: 'What even is Nidec? Remember the name' 15 sec; 'What even is Nidec? We make things that spin' 15 sec; 'What even is Nidec?' 30 sec

In this commercial, Haruna Kawaguchi blurts out, “What even is Nidec?”—just like the famous line from Downtown Boogie-Woogie Band’s classic ‘Minato no Yōko, Yokohama, Yokosuka.’ There are several versions in this series, and they either introduce what kind of company Nidec is or aim to make viewers remember the company name.

The super catchy jingle really leaves an impression.

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Hama Sushi “Kyushu Uma-ka Neta Festival” Now Underway! (Commercial)Haruna Kawaguchi, Yu Majima, Gorichan

Hama Sushi “Kyushu Umaka Netafestival” now on!

In a commercial introducing Hama-Sushi’s limited-time menu, the familiar trio of Haruna Kawaguchi, Yu Majima, and Gorichan appear.

As always, they’re shown enjoying the limited items so deliciously that many viewers likely thought, “I want to eat that!” This Kyushu Fair offers an irresistible lineup for fans of blue-backed fish.

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Nippon Steel “Asking for More” versionHaruna Kawaguchi

[NIPPON STEEL] “Onegai” Version – 30 Seconds (Subtitled)

This is the “Begging” segment featuring Haruna Kawaguchi and her much younger sister.

The little sister begs Kawaguchi for something—but surprisingly, it’s for her to buy Nippon Steel’s steel slag.

It’s a humorous twist, since it’s an unexpectedly unusual thing for such a young girl to want, resulting in a memorable, impactful piece you won’t forget after seeing it once.

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Compilation of commercials featuring Haruna Kawaguchi: introducing her latest ads to past appearances (11–20)

Atlus ‘Persona 3 Reload’ 2024 TV CommercialHaruna Kawaguchi

Jun Shison, nervously to Haruna Kawaguchi: 'Uh, um...' New commercial for Persona 3 Reload released

The 2024 commercial for Persona 3 Reload featured Haruna Kawaguchi and Jun Shison.

It intercuts scenes of the two happily spending time together in a seaside park with gameplay footage, so I imagine not only fans of the game but also fans of Kawaguchi and Shison found it memorable.

The scene near the end where Shison says, “So, um…” to start a conversation is kind of heart‑pounding, isn’t it?

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&be ‘Me, Myself, and I’ EditionHaruna Kawaguchi

Me, me, and myself.

In the commercial for &be, a brand produced by makeup artist Yusuke Kawakita, Haruna Kawaguchi appears wearing three different makeup looks.

The styles—Healthy, Color, and Mode—create distinctly different impressions, letting us see a side of Kawaguchi that differs from her usual vibe.

The simple composition of a white background with the product and Kawaguchi herself makes for a cool, striking video.

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Mitsubishi UFJ Morgan Stanley Securities Haruna Gets Started: “Digital” Version / “NISA” VersionHaruna Kawaguchi

Starting Haruna “Digital Edition” (30 seconds) [Mitsubishi UFJ Morgan Stanley Securities Official]

Haruna Begins: NISA Edition (30 seconds) [Mitsubishi UFJ Morgan Stanley Securities Official]

This is a commercial introducing Mitsubishi UFJ Morgan Stanley Securities’ asset management services.

Because it’s a commercial dealing with asset management, the visuals are crafted to convey trust, with an elegant and clean look.

It’s also striking that Ms.

Haruna Kawaguchi seems to speak at a slightly slower pace.

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LIFULL HOME’S Ouchi Marutto HOMES “Four Haruna Kawaguchis” VersionHaruna Kawaguchi

Ouchi Marutto HOMES: 'Four Haruna Kawaguchis' | [Official] HOMES

This commercial clearly shows that HOME’S isn’t just for rentals.

It features four versions of Haruna Kawaguchi, each talking about different needs—renting, selling, buying, and building a home.

Yet all of them use HOME’S.

While many people may think HOME’S is only for rentals, the ad highlights that it’s a service that can meet a wide range of home-related needs.

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