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[Covers and Parodies Are Appealing Too] Kirin’s Commercial Song [2026]

Kirin is a beverage manufacturer that handles a wide variety of drinks, from alcohol to soft drinks.

In beer, there’s Tanrei and Hon-Kirin; in chu-hi, Hyoketsu; and in soft drinks, Afternoon Tea and Kirin Lemon—its lineup is packed with popular products.

You also see their commercials on TV quite often, don’t you?

Kirin’s commercial songs sometimes use existing tracks as tie-ins, of course, but there are also many cases where the featured performers sing parody versions, or popular songs are reinterpreted as acoustic self-covers—unique versions you can only hear in the commercials.

In this article, we’ll introduce a whole selection of Kirin commercial tracks that many viewers have been curious about.

Enjoy!

[Covers and Parodies Are Appealing Too] Kirin Commercial Songs [2026] (111–120)

Kirin Beer Harekaze “Second-Year Tree Planting” Version

I want to become the wind.

THE BOOM “I Want to Become the Wind” OFFICIAL MUSIC VIDEO
I want to become the wind.
Hare-kaze: Second Year of Tree Planting — 60 Seconds

This is a commercial introducing Kirin Beer’s tree-planting project taking place in Shibata Town, Miyagi Prefecture, famous for the Hitome Senbonzakura.

In this installment, Mio Imada visits the site and closely follows the tree-planting activities.

The commercial also explains that the project is funded in part by sales of Harekaze, emphasizing that Harekaze is a beer through which consumers can participate in environmental protection efforts.

The background music features the familiar “Kaze ni Naritai”—not THE BOOM’s original version, but a choral arrangement with a warm, memorable vocal tone.

[Covers and Parodies Are Appealing Too] Kirin’s Commercial Songs [2026] (121–130)

Kirin Beer Harekaze “Sun, Wind, Earth.” Version 2025

I want to become the wind.

THE BOOM “I Want to Become the Wind” OFFICIAL MUSIC VIDEO
I want to become the wind.

This commercial depicts Mr.

Uchimura visiting the hop farmers who supply Harekaze.

From his heartwarming conversation with the farmer’s mother to the cheerful toast shared with everyone, the ad maintains a gentle, pleasant atmosphere throughout.

It clearly conveys that the beer is made with ingredients carefully cultivated in the great outdoors.

Kirin Beverage FIRE ONEDAY BLACK “Tastes great even at room temperature” version

To Feel The FireStevie Wonder

KIRIN FIRE ONEDAY Black TV commercial 'Still Tastes Good at Room Temperature' 15 seconds

This commercial promotes the fact that FIRE’s ONEDAY Black stays delicious even at room temperature, a state often associated with a drop in flavor.

Because the taste lasts, it supports you solidly throughout the day, helping you push forward with strength—depicted through the presence of Kenta Kiritani.

The song that underscores the power of this footage, which portrays such hard work, is the familiar series theme, “To Feel The Fire.” Its blend of gentle instrumentation and vocals that gradually build in intensity is striking, conveying a passion that slowly heats up the heart.

Kirin Beverage FIRE: “FIRE People — Igniting the Working You” (Commercial)

To Feel The FireStevie Wonder

FIRE People — Ignite the Working You —

In the memorable “FIRE Person – Ignite the Working You” spot, whose title ties into the product name, the creators clearly convey who they want to drink this beverage.

In the commercial, Kenta Kiritani appears as a salaryman, shown getting fired up by drinking FIRE.

The phrase “ignite the working you” is striking and compelling, isn’t it? The background music features Kiritani’s cover of “To Feel The Fire,” the FIRE commercial song originally crafted by Stevie Wonder.

Kirin Beverage FIRE Cafe Deli “Birthday” Version

Original songChatto Monchī

Kirin KIRIN 'FIRE' commercial, Café Deli, Birthday

This commercial showcases CAFE Deli, a flavored latte developed as a spin-off of Kirin’s Fire brand, by highlighting it through everyday scenes.

It portrays CAFE Deli as a reward to oneself in daily life, conveying a rich taste that also resonates with the desire to feel stylish.

The relaxed atmosphere of these ordinary, day-to-day moments is accentuated by a song from Chatmonchy.

The light, breezy sound and vocals express the idea of overcoming small everyday troubles with positivity.

Kirin Beverage FIRE “The Moment the Spark Ignites”

To Feel The FireKiritani Kenta

Kenta Kiritani delivers a brilliant cover of that classic hit! New Kirin Fire commercial released

This commercial depicts Kenta Kiritani drinking Kirin’s Fire to fire himself up, while also conveying the crispness of its flavor.

It emphasizes the moment when Kiritani starts to sing, giving the whole piece a strong, powerful feel.

The song delivered powerfully in the footage is “To Feel The Fire,” familiar as the series’ CM song.

The original is a track by Stevie Wonder, which sings about the flame one needs within, set to a gentle melody.

Sung by Kenta Kiritani, it conveys a different kind of strength and resolve than the original—that’s the key point.

Kirin Beverage FIRE - Ignite Your Heart: 'Zaccheroni's Next Life' Version

Seasons of Love

Seasons of Love – Rent (Music Video)
Seasons of Love
Nice commercial: Kirin FIRE — Alberto Zaccheroni — 'Light a fire in your heart. Zaccheroni's next life' version

This is about Alberto Zaccheroni, who also served as the head coach of Japan’s national soccer team, talking about how he would live in the present if he could go back to the past.

Even if he has regrets as a player, he has none as a coach; his claim that he always gives his all as a coach conveys a strong sense of determination.

The video has a cool image of him heading toward the coach’s field with a flare in hand.

The music that further accentuates that strength and cool atmosphere is “Seasons of Love.” Known as a featured song from the musical Rent, its grand development when the chorus hits feels like the skies clearing, revealing a positive emotion—like hope for what’s to come.