[Covers and Parodies Are Appealing Too] Kirin’s Commercial Song [2026]
Kirin is a beverage manufacturer that handles a wide variety of drinks, from alcohol to soft drinks.
In beer, there’s Tanrei and Hon-Kirin; in chu-hi, Hyoketsu; and in soft drinks, Afternoon Tea and Kirin Lemon—its lineup is packed with popular products.
You also see their commercials on TV quite often, don’t you?
Kirin’s commercial songs sometimes use existing tracks as tie-ins, of course, but there are also many cases where the featured performers sing parody versions, or popular songs are reinterpreted as acoustic self-covers—unique versions you can only hear in the commercials.
In this article, we’ll introduce a whole selection of Kirin commercial tracks that many viewers have been curious about.
Enjoy!
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[Covers and Parodies Are Appealing Too] Kirin Commercial Songs [2026] (171–180)
Little Green BagGeorge Baker
This is a commercial for Kirin Beer’s Hon-Kirin featuring Yosuke Eguchi and former Japanese national table tennis player Kasumi Ishikawa.
In front of them is a small party popper announcing that shipments of Hon-Kirin have surpassed 100 million bottles.
Next to it is a larger, flashier party popper, and the two of them wonder together: how many have sold now, six years after its release? They’re both astonished by the sales, which far exceed expectations.
The CM song is “Little Green Bag” by George Baker, a familiar tune from this series of commercials.
Little Green BagGeorge Baker
This piece features Tamori, a longtime fan of Hon-Kirin, asking Riisa Naka and Nana Seino why they choose Hon-Kirin.
Through two angles—“Only truly delicious things endure” and “I want to feel a surprise that’s more than just ‘tasty’”—it gently conveys Hon-Kirin’s appeal.
The fact that Tamori, known for his rich vocabulary, can only say “umai” underscores that it’s a reassuring flavor beyond words.
The use of the song “Little Green Bag” is another highlight; the blend of gentle narration and gentle sound further brings out the sense of comfort and kindness associated with Hon-Kirin.
Les Champs-ÉlyséesJoe Dassin
This is a commercial for Kirin Ichiban Shibori celebrating its 35th anniversary.
The cast features familiar faces including Shinichi Tsutsumi and Hikari Mitsushima.
It shows everyone drinking Kirin Ichiban Shibori and sharing their impressions, resulting in a very friendly, cheerful atmosphere.
The CM’s background music uses a brass arrangement of “Les Champs-Élysées,” an arrangement notable for its glamorous sound that perfectly complements the refined melody.
Les Champs-ÉlyséesJoe Dassin
This commercial features six celebrities speaking directly and sincerely about their wish for beer to taste truly delicious.
From each of their perspectives, the ad conveys a passionate desire for new experiences and for savoring great flavor.
While the celebrities’ feelings take center stage, portraying them so straightforwardly also expresses a commitment to living up to Kirin Beer’s aspirations.
The song that further elevates the atmosphere of the commercial is “Les Champs-Élysées.” Its gentle rhythm, like a leisurely stroll through town, leaves a strong impression and clearly communicates a sense of relaxation.
With the layers of instrumental timbres blending richly, the music evokes an image of fun, shared moments with friends.
Stand By MeBen E. King
It’s a song released in 1961.
It has been covered by various musicians, including John Lennon, and is widely known as a standard number.
In addition to being used as the theme song for Kirin Lager Beer commercials, it has also been featured in commercials for cars and banks.
[Covers and Parodies Are Appealing Too] Kirin Commercial Songs [2026] (181–190)
Crazy In LoveBeyoncé
It was released in 2003.
It achieved the remarkable feat of ranking second in Yahoo! Music (U.S.)’s 21st-century single sales chart.
In 2015, it was featured as the theme song for Kirin Beer’s “Nodogoshi All Light” commercial, starring Keisuke Koide and SHELLY.
It has also been used in numerous films and variety shows.
YAH YAH YAHCHAGE and ASKA
Released in 1993 as CHAGE and ASKA’s 31st single.
It was used as the theme song for the Fuji TV drama “If You Turn Around, He’s There,” became a double-million seller, and is one of CHAGE and ASKA’s signature songs.
In 2009, it was featured in a Kirin Beer “Tanrei W” commercial, bringing it back into the spotlight.
It has also been very popular for karaoke.