Lovely commercial jingle

NatureLab commercials: A compilation of ads for shampoos, detergents, and more.

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

NatureLab is a company that offers everyday products such as detergents and supplements, starting with hair-care items like shampoos.

In addition to products you can easily find at drugstores, they carry a wide range of hair-care items, including professional salon-exclusive products.

In this article, we’ll showcase NatureLab’s TV commercials all at once.

We’ll also introduce the featured performers and the songs used in the commercials, so if there’s a CM you’ve seen somewhere and were curious about, be sure to check it out.

Nature Lab commercials. A compilation of commercials for shampoo, detergent, and more (1–10)

NatureLab Diane Dry Shampoo “Kigurumi” VersionTsubasa Honda

Diane Official Dry Shampoo Commercial “Costume” Version 15 Seconds

This commercial for Diane’s dry shampoo features Tsubasa Honda, who appears after finishing a job inside a costume.

It shows her taking off the costume and happily spraying dry shampoo onto her hair.

You can tell it’s the perfect product for those times when you can’t take a shower but want to feel refreshed right away.

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NatureLab MARO: ‘This man is doing it.’ (version)Daiki Tsuneta

MARO Official Commercial: 'This Man Is Doing It.' 30-Second Version

This is a commercial for MARO shampoo, which is said to have a hair volumizing effect.

Daiki Tsuneta from King Gnu appears in it and is suspected by a police officer of something.

In response to the officer’s question, “You’re doing it, right?”, Tsuneta stubbornly replies, “I’m not.” In fact, he was being asked whether he uses MARO’s 3D Volume Up Shampoo.

And the reason for the suspicion lay in the photo on his driver’s license.

It’s a commercial with a well-crafted, immersive world that’s quite entertaining, so be sure to watch the full version.

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NatureLab LAVONS ‘Dawn Stroll’ VersionYuta Tamamori

LAVONS Official Commercial “A Walk at Dawn” 60-Second Version

A commercial with the tagline “Fall in love today, Lavons today,” evoking the feel of a Reiwa-era trendy drama.

The story of making up with his girlfriend on the way home from the laundromat perfectly matches Yuta Tamamori’s gentle character.

The sunrise visuals are beautiful, too! It’s a spot that leaves you eagerly awaiting a sequel.

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Nature Lab commercials: A collection of ads for shampoos, detergents, and more (11–20)

NatureLab LAVONS: “Your Best Shirt and the Scent of LAVONS”Yuta Tamamori

LAVONS Official Commercial: “Your Best Shirt and the Scent of LAVONS” – 15 Seconds

This commercial featuring Yuta Tamamori getting ready for a date is for NatureLab’s fabric softener, LAVONS.

Through his grooming routine and the narration, the appeal of the fragrance really comes across.

By not explicitly stating what the scent is, it actually stimulates the imagination even more.

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NatureLab LAVONS “You know how scents stick in your memory” versionYuta Tamamori (Kis-My-Ft2)

LAVONS Official Commercial: “You know, scent memories” 15-second version

NatureLab Lavons commercial “Scent memories, you know.” It features Yuta Tamamori, a popular member of Kis-My-Ft2.

Since you can admire his handsome profile in the ad, Kis-My-Ft2 fans should definitely check it out!

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NatureLab Diane “Hello, Diane! Goodbye” VersionTsubasa Honda

Diane Official Commercial: “Hello, Diane! Goodbye” Version (15 seconds)

NatureLab’s haircare series “Hello, Diane! Goodbye” features colorful, pop-design bottles for both the shampoo and conditioner that are so vibrant, they make you feel energized from within just by looking at them.

The bursting smile of Tsubasa Honda, which perfectly matches that vibe, is especially striking.

With camera work that makes her lively expressions feel directed right at you, it’s a happy commercial that gives you the feeling you’ve become friends with Honda herself!

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