NTT’s commercial song. A popular jingle.
NTT’s TV commercials often feature clever concepts—some are funny, others are striking and memorable.
The music they use also includes many catchy songs that stick in your head.
But even if you find a song you like, you might think, “I’ve heard this so many times, but I don’t know the artist or the title!” If I can help answer those questions, I’d be delighted.
With a star-studded cast—including Gen Hoshino, who’s also active as an actor, comedian Naomi Watanabe, and the promising actress Kanna Hashimoto—the ads are a feast to watch.
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NTT commercial songs. Popular commercial songs (41–50)
Found it!supittsu
As expected, when Spitz sings, a moving drama comes together all at once.
Spitz’s “Mikke,” featured in NTT East Japan’s commercial, makes me genuinely happy as a Japanese person to enjoy its beautiful lyrics and melody.
When it comes to pop songs, they’re second to none—this is a feel-good track from them.
Come to the sea.Setsuko
The song used in NTT East Group’s TV commercial is a cover of a classic by Yosui Inoue.
Setsuko’s clear vocals are striking, creating an emotional atmosphere amid the beautiful scenery shown in the ad.
The transparent, lingering tone perfectly matches the theme of digital technology expanding the ways we enjoy art.
The commercial began airing on April 22, 2022, and is characterized by its portrayal of an artful life of a girl who loves Katsushika Hokusai.
The piece is said to feature a vocal performance that finds a warm light as society and technology continue to circulate and shape the future.
Day After Day feat. Mei Takahashi (LAUSBUB)pasokon ongaku kurabu
It’s an animation-style video that compares high school girls from the Heisei and Reiwa eras.
Beyond the difference of flip phones in Heisei and smartphones in Reiwa, there are many contrasts in clothing, hairstyles, and more.
Each era is packed with its own youthful memories, and it leaves you feeling a bit nostalgic.
The BGM is “Day After Day feat.
Mei Takahashi” by Pasocom Music Club featuring LAUSBUB’s Mei Takahashi.
Mei Takahashi’s slightly smoky yet delicate vocals over a four-on-the-floor beat are so emotional that you’ll want to keep listening forever.
Tontchin-Kanchin Ikkyu-san (parody song)Hosokawa Takashi
Here is a commercial where Takashi Hosokawa—well-known among the middle-aged generation—sings a parody of the nostalgic Ikkyu-san song and also stars in it.
Since the era of feature phones is drawing to a close, they clearly want to get feature phone users to make their smartphone debut.
Nora Hirano, who used to carry those big cell phones that were cutting-edge back in the day, also adds a nice touch to the ad.
Tonight TonightHot Chelle Rae
Sony Music’s “#NewNatsumero Begins” spot poses a question that reexamines the definition of a ‘natsumero’ (nostalgic hit).
In the commercial’s narration, it looks back on the last ten years and suggests shifting the window of what counts as a nostalgic song forward by a generation.
The CM features PSPs, Walkmans, and iconic tracks from the 2010s, which will surely feel nostalgic to many people now around their 30s.
The background music is Hot Chelle Rae’s “Tonight Tonight,” a classic pop-rock hit released in 2011.
Many listeners will recognize it—and for plenty, the sound itself will spark nostalgia.
FireworkKaty Perry
Actress Satomi Ishihara appears in the commercial introducing irumo, NTT Docomo’s new pricing plan, which appeals with the message of making smartphone fees—now a daily necessity—more accessible.
The background music is Katy Perry’s “Firework,” a standout hit of the 2010s whose exhilarating chorus is irresistibly uplifting.
echoyama
NTT Docomo’s “Graduation of Hopes” was released as a collaborative movie between Docomo and yama, crafted to feel like a music video for one of yama’s songs.
It gathers things users “wish would disappear from society,” presenting them within the film as Graduation Hope Certificates.
The background music is a newly produced track titled “Kodama.” Like the collaborative movie, the song was created based on user input, carrying an encouraging message about facing oneself.
It’s a supportive anthem that will likely serve as a source of strength.