Each region has its own local and craft beers, but when it comes to Okinawa, it’s got to be Orion Beer! Created with the goal of being a “beer that feels like Okinawa,” Orion Beer is known for its clean, refreshing taste and has become one of the island’s icons—even inspiring a song title by BEGIN.
In this article, we’ll showcase a collection of Orion Beer commercials.
Whether you’ve had Orion Beer before or haven’t tried it yet, these captivating ads are sure to make you want a cold Orion right now.
Let’s dive in!
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Orion Beer Commercial Collection: CM for Okinawa’s iconic and popular beer (1–10)
Orion Beer Orion The Draft: “A Toast for Every Time You’re Late” / “Sneaky Pre-Game” / “One Last Drink on the Way Home”
This commercial portrays lively scenes themed around good times with friends and shows Orion The Draft supporting those moments.
They warmly forgive someone for being late and keep toasting, hold an impromptu pre-pre-party, and even have a drink on the way home—enjoying Orion The Draft with friends in all sorts of ways.
The music that further highlights the cheerful mood of the footage is Mongol800’s “Turquoise.” Its driving yet buoyant rhythm is striking, and the layered vocals evoke the fun times spent with friends.
Orion Beer Orion The Draft “OUR HAPPY HOUR” Version / “Let’s Get Together, Yeah, Let’s Do That” Version
This commercial portrays people in Okinawa enjoying time with friends, conveying how Orion The Draft makes those moments even livelier.
The central theme is “yuimaru,” an Okinawan word meaning bonds and connections between people, which brings a warm feeling to the fun.
The song that further highlights the excitement and joy depicted in the visuals is “Turquoise” by MONGOL800.
Its energetic band sound moves with a bouncing rhythm, and the lightly layered vocals directly convey a sense of fun.
Orion Beer Orion The Dark “Debut” Version
This commercial introduces Orion The Dark, a new release from Orion Beer, and builds anticipation through its visuals and scenes of people drinking it.
By emphasizing that a product previously sold overseas is finally coming to Okinawa, it piques curiosity about what it tastes like.
Getting to enjoy something that has been well received abroad might also give us a sense of the flavors that are popular overseas.
Orion Beer Orion The Draft “Department Transfer” Version
This commercial conveys the idea that by aligning the new season with Orion The Draft, you can refresh your mindset and move forward with a crisp, invigorating taste.
It depicts a conversation about transferring to a different department, expressing an attitude of trying hard without being overly tense.
The pleased expression when drinking Orion The Draft is also a key point, giving a sense that everyday life becomes more enjoyable and fulfilling.
Orion Beer 2010 Corporate TV Commercial
This commercial shows farmers and fishers working hard across Okinawa Prefecture and conveys Orion Beer’s commitment to supporting them.
By pairing various local specialties of Okinawa with Orion Beer, which is loved primarily in Okinawa, it evokes a sense of mutual support within the community.
The song that further highlights the warm atmosphere depicted in the visuals is Isamu Shimoji’s “Kibō o Soge” (“Pour in Hope”).
Performed in a solo acoustic style with powerful vocals, its layered-voice arrangement conveys a deep affection for Okinawa.
Orion Beer Zero Life “Blue-Sky Open Kitchen” VersionShiori, Yu-riki-yaa
This commercial features Zero Life, a product from Orion Beer, paired with food to refreshingly convey its deliciousness.
The duo Yuurikiyaa serves Shiori-san an omelet rice, and Zero Life brightly fills the sense of something missing that she feels.
The song that further accentuates the fresh mood of the predominantly white-and-green visuals is Shiori’s “LIFE ~To the Future~.” With its dazzling sound highlighted by brass and percussion and the soaring layers of vocals, it conveys positive emotions and a refreshing exhilaration.
Orion Beer natura: “Natura is back with a new look!” version
This is a commercial introducing the range of products offered by Orion natura, a brand that delivers the deliciousness of tropical fruits.
By depicting where the fruits are grown, it strongly conveys the brand’s commitment to great taste.
Set against a refreshing landscape under a wide blue sky, the expressions of people savoring the products enhance viewers’ anticipation for the flavor.