Songs and production causing a buzz! A roundup of Pocari Sweat commercial tracks
Pocari Sweat commercials are often filled with a refreshing vibe that really captures the spirit of youth! A wide range of music has been featured in these ads, and they often become a hot topic.
Over the years, they’ve used all kinds of wonderful tracks: buzzworthy songs by up-and-coming artists, original songs written specifically for the commercials, and even covers of classic hits.
Because of that, many people have probably found themselves curious about the song they heard after catching a Pocari ad on TV.
In this article, we’ll introduce all the songs that have been used as Pocari CM tracks! From the latest ones to the classic, unforgettable tunes from iconic commercials, take your time exploring what songs have been featured.
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Songs and staging are the talk of the town! A roundup of Pocari Sweat commercial tracks (21–30)
Run in blue!marashii
An unexpected collaboration between Pocari Sweat and Hatsune Miku has come to life! Pocari Sweat was selected as the official drink of the Tokyo Marathon 2020.
Now, Hatsune Miku and other active virtual talents have been appointed as ambassadors for Pocari Sweat.
And the song they perform, “Aoku Kakero!” (Run in Blue!), is by none other than Marasy, the virtuoso pianist known for his brilliant performances! Just like previous Pocari Sweat commercial songs, it’s a refreshing, fast-paced track.
The lyrics, which give courage and hope to people running through marathons and all the different roads of life, are truly moving!
Song of the SkafinNakamura Kaho
This is a song Kaho Nakamura wrote specifically for the commercial and web video for Pocari Sweat’s returnable bottles.
The overlapping of a restlessly pulsating sound with a floating, unhurried vocal creates a mysterious world.
Since the commercial depicts future-focused initiatives using returnable bottles through a fantastical cutout-style animation, you can also sense that the song’s distinctive sonorities and atmosphere carry a near-futuristic image.
With its brisk pacing and unconventional structure, the track gradually draws you into its world.
Don’t Worry, Be HappyYoshida Yō, Suzuki Rio
This is a series of commercials featuring Yō Yoshida and Rio Suzuki playing a mother and daughter.
In the “In Winter, Clothes and Books Too” version, it’s said that in winter not only clothes and books dry well, but people do too; and in the “When You Fall for Someone” version, they say that when you fall for someone, fluids and electrolytes are important.
In both commercials, the relaxed, easygoing back-and-forth between Yoshida and Suzuki is striking, and watching them chat with smiles puts the viewer at ease as well.
The background music is Don’t Worry Be Happy, sung by the two performers.
The song, released in 2009 by Kazuyoshi Saito, features lyrics that encourage you to take it easy and not worry too much, even though a lot happens every day.
It’s a perfectly laid-back cheer song that matches the vibe of the commercials.
Don’t avert your eyes.DEEN
DEEN’s “Hitomi Sorasanaide” feels like a refreshing breeze the moment you hear it.
Released in 1994, it was a million-selling hit.
With lyrics by ZARD’s Izumi Sakai and music by top-tier melody maker Tetsuro Oda, it’s an unfading golden song.
Alongside Ikemori’s fresh vocals, the light, skipping feel of the guitar also makes your heart dance! When you think of Pocari, you think of gulping it down after working up a sweat, and this song is a perfect match for those summer scenes!
Eternal, unchanging loveOda Tetsurō
“Itsumademo Kawaranu Ai wo” (Unchanging Love Forever) was the Pocari Sweat commercial song in 1992.
The composer is Tetsurō Oda and the lyricist is Tomoko Aran—the golden duo who handled TUBE’s early singles such as “Season in the Sun” and “Summer Dream.” The vocals are by Tetsurō Oda himself, who also composed the song.
It is Oda’s only work to reach No.
1 on the Oricon charts and his biggest hit, selling 929,000 copies.
The song is said to be a message to Oda’s older brother, who passed away young.
Hooray!HONEY WORKS
Fure, a song written by the creator unit HoneyWorks as the theme for Pocari Sweat and Project Sekai.
It was featured in a commercial depicting the original character Pocari Miku and the Leo/need members rehydrating after a bath.
The song carries a message that supports the worries and anxieties everyone faces during their youth, delivering encouragement with a driving band sound.
It’s the perfect CM song for Pocari Sweat, with a refreshing summer theme.
Give it a listen—a song that cheers on everyone to live true to themselves.
Summer MagicPEPPERLAND ORANGE
This is the second single released in 1998 by the two-member music group PEPPERLAND ORANGE.
Risa Goto was chosen as the image girl for the commercial.
The song was written and composed by the vocalist, Makoto Sakuma.
In addition to being used in a Pocari Sweat commercial, it was also selected as the ending theme for TBS’s CDTV and as a commercial song for Canon’s NEW EOS Kiss, making them a music unit with high expectations for the future.
However, they went on hiatus in 1999, the year after their debut.