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[Including Sapporo Ichiban] A compilation of Sanyo Foods commercials

[Including Sapporo Ichiban] A compilation of Sanyo Foods commercials

Last updated:2025/9/10

[Including Sapporo Ichiban] A compilation of Sanyo Foods commercials

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

Does the name Sanyo Foods ring a bell for you?

You might not be very familiar with the company name, but Sanyo Foods is the food company behind Sapporo Ichiban and CupStar instant ramen!

In this article, we’ll introduce a selection of Sanyo Foods commercials all at once.

In recent Sanyo Foods commercials, they’ve been actively featuring popular idols like members of Kis-My-Ft2 and Nogizaka46, so you’ve probably noticed them when they come on TV.

As you go through the commercials we’re about to introduce, try counting how many you’ve seen!

[Including Sapporo Ichiban] A collection of Sanyo Foods commercials (1–10)

Sanyo Foods Sapporo Ichiban — I’ve always loved Sapporo Ichiban. “Hiroiki Ariyoshi: Miso Ramen” version / “Nicole Fujita: Shio Ramen” versionHiroiki Ariyoshi, Nicole Fujita

I've always loved Sapporo Ichiban. Hiroiki Ariyoshi: Miso Ramen edition.

I've always loved Sapporo Ichiban. Nicole Fujita — Shio Ramen edition.

This commercial shows Hiroiki Ariyoshi and Nicole Fujita each making and eating Sapporo Ichiban Miso Ramen and Shio Ramen.

Both of them enjoy Sapporo Ichiban with their own special ways of preparing and eating it.

It’s a youthful song filled with a catchy melody and lyrics that overflow with budding feelings of love.

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Sanyo Foods: I’ve always loved Sapporo Ichiban. “Bakarhythm: Miso Ramen” version / “Kyoko Yoshine: Shio Ramen” versionBakarhythm, Kyoko Yoshine

I've always loved Sapporo Ichiban. Kyoko Yoshine, Shio Ramen edition.

This commercial portrays the different ways people enjoy Sapporo Ichiban, highlighting how it has been loved in many forms for a long time.

Bakarhythm makes miso ramen and Kyoko Yoshine makes shio ramen, and you can really feel their affection through their meticulous personal touches.

As an expression of love for Sapporo Ichiban, the song featured is Kazuyoshi Saito’s “Zutto Suki Datta” (“I’ve Always Loved You”).

It’s a track that looks back on memories while reaffirming the love you hold inside, conveying both strength and warmth.

The sound, which evokes classic rock ’n’ roll, also leaves a strong impression.

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Sanyo Foods Sapporo Ichiban CupStar “Ramen/Wafu (Japanese-style)” VersionSakura Endo, Haruka Kaki, Nagi Inoue, Teresa Ikeda, Aya Ogawa

Cup Star Ramen: Japanese Style Version

This is a commercial for Sapporo Ichiban Cup Star featuring members of Nogizaka46.

Cup Star is strongly associated with ramen, but this ad introduces that udon and soba are also part of the lineup.

The festival-like melody that sticks in your head after just one listen is quite striking.

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