A roundup of Morinaga commercials. It’s a hot topic with members of Johnny’s groups appearing as well!
Morinaga offers a wide range of popular candies and ice creams, including Chocoball, Hi-Chew, and Choco Monaka Jumbo.
Besides sweets, its sound logo “Cocoa? It’s gotta be Morinaga” is also famous!
In this article, we’ll showcase a whole collection of Morinaga commercials.
Featuring not only popular actors and TV personalities but also Johnny’s groups like Kanjani Eight and Naniwa Danshi, these commercials are surely must-sees for fans.
We’ll introduce many commercials, both old and new, so please take your time and enjoy.
Compilation of Morinaga commercials. Making waves with appearances by Johnny’s groups too! (1–10)
Morinaga Confectionery Hi-Chew “A Blissful Time” VersionNEW!
This Hi-Chew commercial features a memorable narration themed around what happiness really is.
It says that doing things that are good for your body doesn’t necessarily lead to happiness, but being happy is good for your body—and many viewers likely found themselves nodding along, thinking, “So true!” The ad shows one person after another floating gently in the air, smiling blissfully.
It’s the kind of commercial that makes even us viewers feel brighter just by watching.
Morinaga Seika Vanilla Monaka Jumbo “Jumbo Factory” VersionNEW!SUPER EIGHT
Members of SUPER EIGHT shrink down to introduce the production process of Choco Monaka Jumbo.
Standing on a conveyor belt, they provide play-by-play commentary as the monaka is coated with chocolate and the ice cream is sandwiched in.
It’s edited into a video that makes you think, “So that’s how it’s made!” and you can’t help but keep watching.
Morinaga Seika ICEBOX “Cheers, Everyone!” VersionNEW!
This commercial introduces delicious ways to enjoy Ice Box.
Of course, it tastes great eaten as is, but this time they’re showcasing a method where you pour your favorite drink into the Ice Box.
It’s a perfect way to enjoy it in hot weather.
In the latter half of the commercial, they show people toasting with Ice Box in hand, making for a very appealing presentation.
Morinaga Milk Industry MOW “Beloved Vanilla: I, a Lover of Vanilla” VersionNEW!Yumi Kawai
This commercial shows Yumi Kawai—who calls herself a vanilla lover—eating MOW in a park.
MOW falls under the “ice cream” category, which means it belongs to the classification with the highest levels of milk solids and milk fat among frozen desserts.
Kawai mentions that, takes a bite… and is amazed.
After that, she can’t stop scooping.
Just watching her makes the deliciousness come through loud and clear, doesn’t it?
Morinaga Seika in Jelly “To everyone living today. in my life,” versionNEW!Ryoma Takeuchi, Taishi Nakagawa
This commercial promotes how Morinaga’s in Jelly supports the efforts of many different people, shown through Ryoma Takeuchi and Taishi Nakagawa.
The key point is that, despite their differences—a salaryman and a photographer—they both drink in Jelly, expressing that it easily supports a wide range of hard work.
The shot where their eyes meet as they drink is also striking, conveying a powerful, forward-looking energy in the visuals that helps drive sales.
Morinaga Seika ICE BOX “It’s way too hot today!” version / “I’m the grapefruit ice ICE BOX” versionNEW!Yuma Uchida
This commercial portrays situations and ways to enjoy Icebox that are a perfect fit, clearly highlighting its appeal.
It refreshingly conveys, along with Yuma Uchida’s narration, how it can instantly cool you down when it’s hot and how pairing it with drinks broadens the range of flavors.
The brisk narration also effectively communicates that it’s something you can enjoy casually.
Morinaga Seika Vanilla Monaka Jumbo “Combination Vanilla” VersionNEW!SUPER EIGHT
This commercial focuses on the texture of Vanilla Monaka Jumbo, conveying the craftsmanship behind it through SUPER EIGHT’s narration.
It grandly portrays a history of seeking textures that pair well with ice cream, culminating in the choice of monaka as the conclusion.
The epic backdrops and blissful expressions while trying various textures, along with the structure that presents a conclusion and resolves everything, also convey a comical atmosphere.