Meiji Hokkaido Tokachi Smart Cheese Japanese Broth “Japanese Cheese” VersionNEW!Fumino Kimura

meiji Meiji Hokkaido Tokachi Smart Cheese Japanese-style dashi TV commercial “Japanese Cheese” version 15 seconds

A promotional commercial introducing Tokachi Smart Cheese, known for its Japanese-style flavor created with dashi.

Fumino Kimura, dressed in traditional Japanese attire, is shown eating Smart Cheese at a ryotei (traditional restaurant).

You wouldn’t expect it to be a cheese commercial from the direction, but it’s a perfect fit to showcase this product that combines dashi and cheese!

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Hane Keisuke

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meiji♡FRUITS ZIPPER “Pure feelings, with pure chocolate.” Version: Noel Hayase / Suzuka Chinzei / Ruka Nakagawa / Mana ManakaNEW!Noel Hayase, Suzuka Chinzei, Ruka Nakagawa, Mana Manaka

meiji♡FRUITS ZIPPER ~Pure feelings, with pure chocolate.~ <Noel Hayase ver.> #NEWOKASHIPROJECT

meiji♡FRUITS ZIPPER ~Pure feelings, with pure chocolate.~ <Suzuka Chinzei ver.> #NEWOKASHIPROJECT

meiji♡FRUITS ZIPPER ~Pure feelings, with pure chocolate.~ <Ruka Nakagawa ver.> #NEWOKASHIPROJECT

meiji♡FRUITS ZIPPER ~Pure feelings, with pure chocolate.~ <Mana Manaka ver.> #NEWOKASHIPROJECT

This commercial conveys the excitement of Valentine’s Day—and the appeal of Meiji chocolate that supports it—through a scenario in which FRUITS ZIPPER members give you chocolate.

The words they use when handing it over differ by member, highlighting each one’s personality while showing that the chocolate suits any type of individuality.

Further accentuating the happy Valentine’s atmosphere depicted in the visuals is FRUITS ZIPPER’s song “HapiChoco.” Its bouncy rhythm and sparkling sound are striking, and together with the vocals, it delivers an unmistakable sense of cuteness.

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kappamaki

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meiji♡FRUITS ZIPPER “Pure feelings, with pure chocolate.” Full ver.NEW!FRUITS ZIPPER

meiji♡FRUITS ZIPPER ~Pure feelings, with pure chocolate.~ <Full ver.> #NEWOKASHIPROJECT

This commercial depicts FRUITS ZIPPER’s members engaging with Valentine’s chocolates in various ways, while highlighting how Meiji’s chocolate supports their feelings.

The theme is delivering pure feelings with pure chocolate, and the smiles on screen convey a straightforward sense of happiness.

The song that further elevates the excitement and bright atmosphere portrayed in the footage is FRUITS ZIPPER’s “Hapi Choco.” With its bouncy rhythm and glamorous sound layered with vocals that carry a sense of joy, the music clearly expresses a sense of fun.

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meiji♡FRUITS ZIPPER “Pure feelings, with pure chocolate.” Version featuring Karen MatsumotoNEW!Karen Matsumoto

meiji♡FRUITS ZIPPER ~Pure feelings, with pure chocolate.~ <Karen Matsumoto ver.> #NEWOKASHIPROJECT

This commercial is themed around giving handmade chocolates on Valentine’s Day—conveying pure feelings with pure chocolate.

It features Karen Matsumoto handing over chocolates along with a message, and her smile alone evokes a vivid sense of deliciousness.

The cute, bright atmosphere is further lifted by the song “Hapi Choco” by FRUITS ZIPPER.

With its bouncy rhythm and bright sound, the track leaves a strong impression, directly conveying positive emotions like excitement and happiness.

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kappamaki

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Meiji Fruit Juice Gummies: ‘Grape Vineyard’ Edition

Kaju Gummy “Grape Orchard” Version – 30 Seconds

This is a commercial showing a vineyard where the grapes used for the fruit juice gummies are grown.

It highlights that grapes meeting strict standards are sourced from around the world, and it talks about the commitment to 100% fruit juice.

It’s a commercial that focuses not only on great taste but also on food safety.

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Hane Keisuke

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Meiji Raw: “Nice to meet you” Version / “Please remember us – Nationwide Release” Version / “A secret that can’t be called chocolate.”Yui Aragaki

Meiji Draft Beer “Nice to meet you” Version featuring Yui Aragaki – 15 seconds

Meiji Draft Beer “Please Remember Me” Nationwide Release — Yui Aragaki — 30 seconds

Meiji — “The Secret That Can’t Be Called Chocolate” (75 seconds)

This is a commercial that promotes Meiji’s new, out-of-the-ordinary chocolate—especially in its fresh form—through narration by Yui Aragaki.

Starting from the idea of imagining the first person in Japan to taste chocolate, it clearly expresses how this product differs from conventional chocolates.

By showing a richly satisfied expression when it’s tasted, it also conveys that the flavor offers a sense of comfort.

Including the line that it can’t even be called chocolate, the content emphasizes its novel, sensory experience.

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Meiji Meltykiss: “Milk Tea” Version / “Valentine” VersionNatsuki Deguchi

Meiji Meltykiss “Milk Tea” Version Web Video

Meiji Meltykiss “Valentine” Web Video

This commercial promotes Meltykiss, a product that symbolizes Meiji winters, returning this season with a new flavor.

Alongside the milk tea flavor, the classic varieties also appear, and the unchanged, melt-in-your-mouth happiness is expressed through Natsuki Deguchi’s presence.

With a white, snow-covered background and Deguchi wearing white, the predominantly white visuals make the soft atmosphere stand out.

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