[Chocolate is…] Meiji commercial. A collection of commercials for snacks, ice cream, and dairy products.
As the catchphrase goes, “When it comes to chocolate, it’s Meiji,” and Meiji is famous for its chocolate bars.
In addition to chocolate, they also make sweets like ice cream, as well as dairy products such as yogurt, and even protein products like SAVAS.
In this article, we’ll showcase a roundup of Meiji’s commercials.
Don’t miss the ads for their irresistibly snackable chocolates and their body-friendly dairy products.
Be sure to watch while keeping an eye on the popular cast members, including Yui Aragaki and Kento Kaku.
- Meiji’s commercial song. A popular jingle.
- You've definitely heard it before! The song from the chocolate commercial
- Compilation of candy commercials: from the latest to nostalgic ones
- Fujiya commercials. Introducing ads for familiar products like Milky and Look.
- Pocky commercials: A roundup of memorable ads [Ezaki Glico]
- Ezaki Glico commercials. A collection of commercials for snacks, foods, and beverages.
- Kellogg’s commercials: A compilation of cereal and protein bar ads.
- A compilation of Unicharm commercials. A roundup of commercials for diapers and sanitary products.
- A roundup of Morinaga commercials. It’s a hot topic with members of Johnny’s groups appearing as well!
- Unforgettable! Memorable commercial jingles. Popular commercial songs.
- Commercials by Kameda Seika: A compilation of ads for arare and senbei rice crackers.
- Compilation of commercials featuring Yui Aragaki: from the latest ads to her classic staples
- Catchy commercial jingles. A roundup of those songs grabbing attention in ads!
[Chocolate is…] Meiji commercials. A collection of commercials for snacks, ice cream, and dairy products (21–30)
Meiji Yogurt R-1 “Surely Tomorrow” Version
This commercial gently conveys the idea that making a habit of drinking Meiji R-1 leads to better health tomorrow.
It shows various people—those working hard, families spending time together—drinking R-1 and smiling as they go about their daily lives.
To highlight the warmth portrayed in these scenes, the characters sing the song “Niji.” The song depicts the simple happiness found in everyday life and conveys a positive feeling of enjoying each day.
Meiji Probio Yogurt R-1 “Hang in there, Exam Students” VersionSHOCK EYE
This is a commercial where SHOCK EYE cheers on test-takers, expressing the hope that they’ll drink Meiji’s R-1 and tackle their exams with energy.
With cherry blossoms fluttering, SHOCK EYE smiles while holding an R-1, contrasted by hurried explanations of the product’s effects beside him, creating a comedic tone.
The music that underscores the warmth of the encouragement in the visuals is Shonan no Kaze’s “Iron ~To You Who Are Doing Your Best~.” Its gentle, piano-led sound is striking, conveying a kind yet powerful message that supports doing your best as usual.
[Chocolate is…] Meiji commercials. A compilation of commercials for snacks, ice cream, and dairy products (31–40)
Meiji Tofu-Texture Yogurt YOFU: “Yogurt as a Side Dish?!” version
It starts with a shocking scene: putting ginger on yogurt in a familiar round cup, sprinkling green onions, then pouring soy sauce over it… This is a commercial introducing a new product called YOFU, a tofu-style yogurt.
The footage makes you want to blurt out, “What are you doing?!” but apparently it’s a yogurt that you can use like tofu—handy when you want to add one more side dish.
The ad has such an impact that it makes you think, “Maybe I’ll try it at least once!”
Meiji Probio Yogurt R-1: “Cold Night” EditionYukie Nakama, Yuno Nagao
This is a series featuring Yukie Nakama and Yuno Nagao playing a mother and daughter.
In this installment, there’s a scene where Nagao wakes up at night saying, “I’m cold….” Seeing this, Nakama looks shocked and says, “This is bad!” That’s when R-1 is introduced.
It’s presented as being effective for health management and is recommended by many doctors, making it especially handy during seasonal changes when it’s easy to fall ill.
Meiji Hokkaido Tokachi Camembert Cheese Smoked “Diary” Version / “Fashion Show” Version / “At-Home Stretch” Version
This commercial features Natsuko Yokozawa playing a stylish, self-aware woman.
But while she looks the part at first, it’s fun how the story shifts into a humorous turn in the latter half.
Across the three versions of the ad, each showcases a different way to enjoy Camembert cheese tailored to its specific situation—there’s sure to be one you’ll want to try yourself!
Meiji “Cacao Beauté with Sustainability Beauty Project” (version)Ko Shibasaki
The idea of sustainable beauty that you can keep up without putting a burden on yourself or on nature.
Kou Shibasaki says that Cacao Beauté is a chocolate that matches this concept of sustainable beauty.
The video’s white-based visuals and gentle background music are striking, creating a commercial with a fresh, healthy atmosphere.
Meiji W Skincare Yogurt: “Very Hard” Version / “Outside” VersionAya Ueto
This commercial introduces that you can take care of UV protection not only from the outside but also from the inside.
Aya Ueto explains that W Skincare Yogurt contains ingredients that help protect the skin from ultraviolet rays.
Hearing that you can care from the inside of your body as well gives you a greater sense of reassurance, doesn’t it?