Many of you are probably curious about the song featured in the Soflan commercial.
Its pleasantly resonant harmonies, light melody, and warm vocals that make you want to hum along have surely captivated many listeners.
In this article, for those who find themselves wondering, “Who’s singing this?” every time the commercial airs, we take a closer look at the buzzworthy CM song.
We’ve gathered tracks from both recent and past commercials—new and old alike—so please enjoy.
- Soflan’s commercial song. A popular jingle.
- Kao’s commercial song. A popular jingle.
- Soflan commercial roundup: commercials for Lion’s fabric softener featuring charming, approachable storytelling.
- Popular Commercial Songs: TV Ad Music Rankings [2026]
- Catchy Commercial Jingles and Ad Songs Featured on YouTube Shorts
- From Refreshing Tunes to Moving Songs: A Compilation of Detergent and Fabric Softener Commercial Tracks
- Heartwarming nostalgic commercial jingles: a special collection of timeless hits that take you back.
- SoftBank’s commercial songs: from timeless classics to buzzworthy hits, all introduced at once!
- [Lenor Commercial Songs] Popular CM Songs and All-Time Commercial Song Compilation [2026]
- Bank commercial theme song. Popular commercial song.
- Lawson’s commercial song. A popular jingle
- [Heartwarming] Moving CM songs. Popular commercial songs
- P&G's commercial song. A popular jingle.
Soflan commercial songs: Popular commercial songs (1–10)
Swallowtail Butterfly ~Love Song~YEN TOWN BAND
This commercial uses drama-like visuals to portray how Soflan Aroma Rich might help you relax through the clothes and accessories you wear.
In everyday moments, Yuriko Yoshitaka takes a deep breath, and the scarf washed with Aroma Rich releases a rich fragrance that helps calm her mind.
Further enhancing the gentle atmosphere of the visuals is the song “Swallowtail Butterfly ~Ai no Uta~” by YEN TOWN BAND.
The vocals—delicate yet layered over a serene sound—leave a strong impression and convey a reassuring warmth.
chin-in-handBialystocks
This is a commercial that promotes how laundry becomes soft when you use Soflan Airis, conveyed through the presence of Kentaro Sakaguchi and Nana Komatsu.
Sakaguchi plays the guitar while Komatsu waits for it to be finished as she reads a book, evoking an expectation of a softness that leads to relaxation.
The song that further accentuates the gentle atmosphere depicted in the visuals is Bialystocks’ “Hoozue” (Chin in Hand).
It features a strikingly resonant bass, with various instruments gradually joining in, and the layering of sounds and vocals conveys a sense of warmth.
Come gather the light.JYOCHO
This commercial promotes how long the scent of Soflan Aroma Rich lasts, conveyed through Yui Aragaki’s personal impressions.
By talking about her dissatisfaction with previous fabric softeners—whose fragrance would change between the time of use and wearing—it communicates that Aroma Rich offers a quality unlike anything before.
The way her expression shifts to a smile as she senses the fragrance also powerfully evokes the richness of the scent.
The song that underscores the gently airy atmosphere depicted in the visuals is JYOCHO’s “Hikari Atsumete Oide yo.” Its softly acoustic arrangement is striking, and the tenderness in the vocals truly helps to calm the heart.
Original songYasuda Narumi
In a commercial aired in 2011 featuring Narumi Yasuda, the heartwarming singing voice soothes the soul.
Narumi Yasuda also sang on the soundtrack for Nausicaä of the Valley of the Wind and was active as a singer during her idol years.
What you wantÉric Satie
Erik Satie’s “Je te veux” is a piece composed in 1900, known in Japan under titles such as “Anata ga Hoshii” (“I Want You”).
Celebrated as a classic of chanson, the version with Satie himself performing solo on piano is considered the most representative.
Its light, buoyant rhythm and gently expressive melody soothe listeners’ hearts.
With its bright, festive character, it’s also a perfect fit for Soflan commercials that convey the rich fragrances of aromatics.
Original songŌshima Reiko
This is a commercial that aired in 2012 featuring Yuka Itaya in the role of a housewife.
The singer is Reiko Ōshima, a popular jingle vocalist who has worked on numerous commercial songs, including for Blendy, Yellow Hat, and DMM.
Original songaiba masaki
In a commercial that aired in 2017, Masaki Aiba from Arashi appears.
His green apron is cute and refreshing, making him a perfect fit as the image character for a fabric softener.
In the ad, Aiba performs something like a cross between singing and speaking—a kind of rap.