A roundup of ST’s commercials: captivating with their humorous flair (including Shoshuriki)
S.T., whose chick logo is memorable, is a company that handles a variety of household goods such as Shoshu-Riki, Mushuda, and Deodorizing Charcoal.
Because they air commercials proactively, chances are you’ve seen an S.T.
product commercial yourself.
When it comes to S.T.’s commercials, many of them feature humorous and entertaining direction—starting with the Shoshu-Riki ads, which are known for their original songs.
In this article, we’ll introduce all of the S.T.
commercials that have aired so far, so please enjoy reading through them.
- [Funny Commercials] Hilarious! Memorable Ads
- P&G commercials: A compilation of ads for detergents, fabric softeners, deodorizers, and more.
- A roundup of commercials featuring Eita Nagayama. The humor-filled direction is the charm.
- [Western Music] Commercial Songs I Often Hear Recently [2026]
- A compilation of detergent and fabric softener commercials, ranging from relatable to humorous presentations.
- Earth Corporation commercials. A collection of ads for insecticides and daily necessities.
- A roundup of KINCHO commercials. Their humorous direction is the charm!
- Lion commercials: from oral care products to household goods.
- Febreze commercials: A roundup of memorable ads where you can really feel the deodorizing effect
- A roundup of Kao commercials featuring a wide range of everyday products. The star-studded cast is also a hot topic!
- Essential commercials: A compilation of commercials for the hair care brand by Kao.
- Compilation of commercials by Johnson Co., Ltd.: TV ads for household cleaners and mold removers.
- Pocky commercials: A roundup of memorable ads [Ezaki Glico]
A roundup of ST’s commercials: captivating with their humorous flair (including Shoshuriki)
ST Shoshuryoku “Princess Kaguya” Edition

Speaking of Deoshushryoku commercials, many people probably remember the one where Miguel shows off his powerful singing voice, but the “Kaguya-hime” version—where a foreign woman shouts, “So smelly!”—likely stuck in your memory too, right? And the celestial being’s single line, “Use it,” as they hand over Deoshushryoku also made quite an impact, didn’t it?


