RAG MusicCM
Lovely commercial jingle

[From timeless classics to the latest hits] A roundup of catchy commercial songs

When you watch TV or video sites, you come across all kinds of commercials, and sometimes a jingle you happen to hear just sticks in your head, right?

For example, many classic commercial songs that have been airing for years are incredibly catchy and memorable.

Also, tie-in songs by trending artists can leave a strong impression even within the short span of a commercial.

In this article, we’ll introduce a bunch of those earworm-worthy CM songs all at once!

You might find a track you haven’t heard on air much lately but have been wanting to hear again, or discover the latest song you were curious about and wondering who it’s by!

[From timeless classics to the latest hits] A roundup of catchy commercial songs (1371–1380)

Otsuka Pharmaceutical Pocari Sweat: “The Person with the Parasol” / “Stay Still” / “The Three Jelly Girls” / “It’s Because of the Heat Dance”

Because of the heatOhtaki Eiichi

[official] “Because of the Heat” from ‘Eiichi Ohtaki NOVELTY SONG BOOK’ Released on 2023.03.21
Because of the heatOhtaki Eiichi

The Pocari Sweat commercials have become well-known for featuring Yoh Yoshida and Rio Suzuki as a mother-daughter duo.

In 2023, Keiko Matsuzaka joined as well, playing a graceful lady passing by, resulting in a humorous ad that conveys the importance of summer hydration.

The song used in this series of commercials is Eiichi Ohtaki’s “Atsusa no Sei” (“Because of the Heat”).

This previously unreleased track by Ohtaki, with its simply repeated lyrics, really gives you the feeling that the heat is throwing something out of balance.

[From Classic Hits to the Newest Tracks] A Compilation of Catchy Commercial Songs (1381–1390)

Coca-Cola Ayataka “A Sip, A Breather. ‘Work’” Version

Mine or YoursUtada Hikaru

Hikaru Utada 'Mine or Yours' Music Video
Mine or YoursUtada Hikaru
[Ayataka] Hikaru Utada TV commercial “A Sip, A Breath. ‘Work’ version” 15 seconds AYATAKA TVCF

This commercial, which shows Hikaru Utada working on songwriting, is Ayataka’s “A Sip, A Breath.

‘Work’” edition.

It depicts her writing lyrics in a relaxed mood, surrounded by equipment and accompanied by a bottle of Ayataka.

The background music features Mine or Yours, a song written specifically for this ad.

With its laid-back tempo, it’s a track that lets you fully savor Utada’s clear, translucent vocals.

Micho Beauty Binesh “#Koi-Uta (Love Song)” Version

Sparkling LoveMiyagawa Taisei

Taisei Miyagawa “Sparkling Love” MV
Sparkling LoveMiyagawa Taisei

A commercial for ‘Beauty Binesh’ by Misuzu featuring singer-songwriter Taisei Miyagawa in the “#Koiuta (Love Song)” version.

Miyagawa’s song ‘Sparkling Love’ helps deliciously convey Beauty Binesh’s fresh, cute vibe and its bubbly carbonation.

Meiji Yasuda “Happy Moments” Chapter

All the days hard to leave behindOda Kazumasa

Meiji Yasuda 2024 Corporate CM: 'Happy Moments' Edition

In the Meiji Yasuda Life commercial, the catchphrase “You are my happiness” leaves a strong impression.

The succession of photos with family and friends are all wonderful and really tug at the heartstrings.

This commercial features “Subete Sarigataki Hibi” (All the Days Hard to Leave Behind), a song written by Kazumasa Oda specifically for the ad.

The lyrics express bonds and gratitude for the people around us, and combined with Oda’s beautiful vocals, it becomes a deeply moving piece.

Meiji Yasuda Life: “The Brilliance of Youth” / “A Small Light (Summer)” / “Energy Connects Us” / “A Small Light (Winter)” / “Happy Times”

Waiting for the windOda Kazumasa

This is a slideshow-style commercial by Meiji Yasuda Life Insurance.

The theme song is “Kaze o Matte” by Kazumasa Oda, released in 2021, written specifically for this CM.

The photos used were collected through a public call for entries, capturing everyday moments and pages of youth.

The final narration reveals the intention behind using them.

It’s a commercial that naturally makes you picture the faces of the people you want to keep by your side.

Suntory: “Let’s become a wonderful past — Let’s meet again with a PET bottle” edition

Until we meet againOzaki Kiyohiko

Corporate advertisement: “#Let’s Become a Wonderful Past – Let’s Meet Again as a Plastic Bottle” 60-second version, Suntory

This is a Suntory commercial featuring the three members of Atarashii Chizu—Goro Inagaki, Tsuyoshi Kusanagi, and Shingo Katori—encouraging the recycling of plastic bottles.

While sorting plastic bottle waste at home has been making progress, proper sorting when people are out and about is still lagging behind.

In response, the ad clearly explains how to recycle plastic bottles outside, set to a relaxed arrangement of the song “Mata Au Hi Made.” Why not try living a more sustainable everyday life so that today can become a wonderful memory?

Asahi Life: “Life Is a Book” (Edition)

YOUYamashita Tatsuro

Miho Kanno: What time does she cherish amid her busy parenting? Asahi Life’s new TV commercial “Peace-of-Mind Nursing Care: ‘Life Is a Book’”

The Asahi Life commercial featuring Miho Kanno is titled “Life Is a Book.” In the product explanation for the long-term care insurance plan Anshin Kaigo, it introduces the idea that life is a single book and that each person’s story should be cherished.

The CM song is “YOU,” included on Tatsuro Yamashita’s 2022 album SOFTLY.