[From timeless classics to the latest hits] A roundup of catchy commercial songs
When you watch TV or video sites, you come across all kinds of commercials, and sometimes a jingle you happen to hear just sticks in your head, right?
For example, many classic commercial songs that have been airing for years are incredibly catchy and memorable.
Also, tie-in songs by trending artists can leave a strong impression even within the short span of a commercial.
In this article, we’ll introduce a bunch of those earworm-worthy CM songs all at once!
You might find a track you haven’t heard on air much lately but have been wanting to hear again, or discover the latest song you were curious about and wondering who it’s by!
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[From timeless classics to the latest hits] A roundup of catchy commercial jingles (21–30)
CharlotteSuiyōbi no Campanella
This is a commercial for Lotte’s Ghana Chocolate featuring Utaha from Wednesday Campanella.
With the tagline “Happiness starts with chocolate,” it showcases her singing and a cute dance, conveying the happiness and fun you feel from chocolate, enhanced by two outfits and atmospheres—one in red and one in black—along with the backgrounds.
The song used is Wednesday Campanella’s “Charlotte,” a track that expresses the happy feeling you get when eating chocolate.
The light, brisk sound and the vocals that emphasize a sense of cuteness are striking, and overall it conveys a contagious smile throughout.
My WayNEW!YOSHI
This is a commercial featuring YOSHI, who was active as a singer-songwriter and model, portraying the lives of students preparing for entrance exams.
It shows one scene after another of students immersed in their studies, and their earnest gazes are truly inspiring.
The background music is YOSHI’s 2020 release “My Way.” The punk rock-driven, fast-paced track pairs with YOSHI’s straightforward vocals, making it a song that boosts your motivation as you listen.
[From timeless classics to the latest hits] A roundup of catchy commercial songs (31–40)
MONSTERNEW!ONE OR EIGHT
The narration “That determination shows on your face” is striking, and in sync with it, a woman with bold face paint appears—this is a commercial for the Professional University of Information and Management for Innovation (International Fashion Professional University).
It speaks of the goal of succeeding on the global stage, and with its music and visuals, it comes together as a very cool CM.
The BGM used is “MONSTER” by ONE OR EIGHT, a Japanese boy group active overseas.
Their powerful vocals and beats are captivating, making it a track that boosts your motivation as you listen.
SWIMNEW!BTS
This commercial highlights that with Docomo MAX, you can also enjoy Lemino’s content, showcased through appearances by BTS members.
It conveys that you can watch shows featuring BTS and feel as if you’re always with them, expressed through the members’ cheerful expressions.
The song that further heightens the excitement of the visuals, which let you truly feel BTS, is BTS’s “SWM.” It gives the impression of dance music with a gentle rhythm, and the soft vocals convey a sense of relaxation.
Indomitable FlowerNEW!jo0ji
It’s a commercial that, through the portrayal of a hardworking woman played by Sakura Endo, expresses how music supports each person’s efforts.
Focusing mainly on the earnest expressions within that hard work, it conveys a powerful sense of overcoming hardship.
The song that further accentuates the driving strength shown in those images is Jo0ji’s “Fukutsu ni Hana” (“Flowers in Defiance”).
Its structure layers a soaring, airy sound with straightforward vocals, and the gentle singing also evokes a sense of poignancy.
Metro CityNEW!imase & natori
This is a promotional commercial for Smart EX, which makes it easy to reserve Shinkansen seats using a smartphone.
It’s striking how effortlessly you can book on your phone while others wait in a long line at the ticket machines.
The background music features “Metro City,” a collaboration by imase and natori, both active as singer-songwriters.
Its brisk rhythm and the duo’s beautiful vocals create a refreshing and pleasant listening experience.
Be kind to othersNEW!THE BLUE HEARTS
“Show them your true grit” is a catchphrase that powerfully pushes exam takers forward in this commercial.
It portrays students steadily working toward their exams while wrestling with various emotions and inner conflicts.
This CM, which depicts their hard-fought struggle, features “Be Kind to People,” a single released by THE BLUE HEARTS in 1988.
Instead of the original track, a choral version sung by the exam takers is used, delivering each word of the lyrics with striking clarity.