A compilation of Unicharm commercials. A roundup of commercials for diapers and sanitary products.
Uni-Charm handles a wide range of hygiene products, including diapers for children, sanitary products, and adult diapers.
Many of you have probably heard product names like “Moony Man” or “Lifree,” right?
In this article, we’ll introduce a selection of commercials for Uni-Charm’s products all at once.
Because these are items that touch the skin, the commercials are characterized by warm presentations that emphasize reassurance.
Please enjoy them while paying attention to each commercial’s story and direction.
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Uni-Charm commercial roundup. A compilation of diaper and menstrual product commercials (1–10)
Unicharm Sofy Hadaomoi Organic Cotton ‘Working Cotton’ Edition
This is a promotional commercial introducing a product from the Hadaomoi series, known for being gentle on the skin, that uses 100% organic cotton.
It highlights not only its ability to absorb menstrual flow but also sweat, emphasizing comfortable wear.
The commercial has a calm atmosphere that perfectly matches the product’s image.
Unicharm Oyasumiman “Proof” Version / “VS” Version
Here’s a commercial that highlights the high absorbency of Oyasumiman Ultra-Strong Absorption diapers for children.
It claims they can absorb as much as eight full pees without leaking, and in the ad they actually conduct an experiment where the diaper soaks up the amount of liquid equivalent to eight pees.
It successfully absorbs all the liquid without any leaking.
Seeing the performance demonstrated like this instantly builds trust, doesn’t it?
Unicharm Silcot “BRUNO COLOR” Edition
This commercial highlights how easy BRUNO COLOR by Silcot is to use, while also conveying that its appearance blends seamlessly into interior decor.
It shows scenes of making dishes like takoyaki right at the table, and the quick wipe-up of spills expresses its user-friendliness.
Because there are few words, the convenience of being able to grab it immediately when you want to use it is emphasized even more.
Another key point is how well it blends in with the colorful items placed on the table.
Uni-Charm commercial roundup. A collection of commercials for diapers and menstrual products (11–20)
Unicharm Silcot Facial Towel Bare Skin Feeling Premium “Dr. Arata Tomori” VersionArata Tomori
This commercial clearly explains what features Silcot’s Facial Towel, S hadahada Omoi Premium, offers and how it affects the skin.
It focuses on skin friction, emphasizing that because it’s a clean, low-friction wipe, it causes less damage.
It also highlights its advanced performance: even with minimal friction, it thoroughly wipes away moisture.
The explanation-driven visuals make the message feel all the more convincing.
Unicharm Wave One-Sheet Complete “This Is the Hair” Edition
This commercial promotes the idea that floor cleaning, which used to require both a vacuum and wet wipes—a two-step process—can now be completed with just this one sheet.
The raised-fiber material traps hair and dust, while the wet sheet wipes away oily dirt, making floor cleaning easier.
The cheerful expressions of the two performers are catchy and give a friendly impression.
Unicharm Moony Natural “Butt Guide Song” Version
With changes in work styles and the like, it seems more common now for multiple people to care for a single baby.
At times like that, this “butt guide,” which works well no matter who uses it, is a very handy feature.
It also gives peace of mind to parents changing a diaper for the first time.
It’s a cute, warm-hearted commercial.
Unicharm Moony Man “Puffs Up” Version
Moony Man, the diapers sold by Unicharm.
Many people have used them themselves or for their children.
In the commercial titled “Puffs Up,” it highlights that they feature an expanding pocket.
That’s why they’re comfortable and reassuring.
