[Youthful] Refreshing Calpis Songs – Popular Commercial Jingles [2026]

LovelyUA

LOVELY by Kenji Ozawa

Asahi Calpis Commercial ‘100th Anniversary Declaration’ (30 seconds)

This commercial shows friends and families spending warm, wonderful moments together.

It portrays irreplaceable time each of them shares—and Calpis is right there beside them.

Watching it may have brought back precious memories for many of you.

The song playing over these heartwarming visuals is “Lovely,” a signature track released by Kenji Ozawa in 1994.

For this CM, a cover version by UA has been used.

It’s even more mellow and warm than the original, making it irresistibly captivating.

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Hane Keisuke

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Hey,SHISHAMO

SHISHAMO “Hey,”

Asahi CALPIS Calpis Water commercial, “Big Confession” version, 15 seconds

This is “Nee,” by SHISHAMO, a cute and upbeat popular girls’ band! It perfectly matches the image of Calpis—fresh and breezy—and it feels like it’s giving voice to teenage emotions.

It’s like a shy, sparkling page from youth.

Don’t you think it also sings about those sweet-and-sour feelings? It’s a must-listen for anyone who’s thinking, “I want to experience youth!!”

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konii

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The Day I Became a JewelBUMP OF CHICKEN

BUMP OF CHICKEN “The Day It Became a Jewel”

BUMP OF CHICKEN handles the commercial song. New Calpis Water commercial “Debut” starring Mei Nagano, plus making-of footage.

An up-tempo, heart-pounding song! The track “The Day I Became a Jewel” by BUMP OF CHICKEN really enhances the fun, refreshing vibe of the commercial.

Doesn’t it make you feel like sprinting off when you listen? For me, it absolutely makes me want to run.

BUMP has created so many youth anthems, and this one also makes you think, “Ah, I want to relive my youth!!”

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konii

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secret base ~What You Gave Me

ZONE “secret base ~What You Gave Me~” MUSIC VIDEO

[Mei Nagano CM] CALPIS Water CM 'The End of Summer with You' Edition

A song that will always sing about “those days.” It’s the kind of song that makes you want to cry, that makes you want to go back to that time, isn’t it? It brings back memories of the fun times and the frustrating times.

It’s so bittersweet… The lyrics that trigger a flashback of memories are amazing, too.

How about listening to this song and taking a trip back to “those days”?

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konii

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Summer TriangleNICO Touches the Walls

NICO Touches the Walls 'Summer Triangle'

Asahi CALPIS Water Commercial: “For the You Who Give It Your All – Live Show Preparation” 15 seconds

The 10th single by Nico Touches the Walls.

Unlike their previous songs, this track was crafted with a focus on a single sound to convey a more mature image.

It was used as the commercial song for Calpis Water featuring Rena Nōnen, and the members of Nico Touches the Walls also appear, showcasing their performance.

lucky coloraimyon

Aimyon – Lucky Color [OFFICIAL MUSIC VIDEO]

Calpis TV commercial “Gaze” version (July 7, Tanabata, is Calpis’s birthday) 30 seconds Masami Nagasawa

Titled “Gaze,” this commercial centers on a warm look from a mother to her child.

Masami Nagasawa plays the mother, and a young girl plays the child who makes Calpis for her.

Watching her, Nagasawa says she feels both happy and a little lonely.

The heartwarming CM features Aimyon’s song “Lucky Color” as the BGM—a gentle, mid-tempo track that is a cute, upbeat depiction of straightforward feelings of love.

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Hane Keisuke

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Super Ball of Loveaiko

aiko - “Koi no Superball” music video

This is aiko’s fifth major-label single, released in 2000.

Because it was a limited first pressing of 200,000 copies, it’s said to have been hard to obtain.

Eleven years later, in 2011, she teamed up with Calpis again for a commercial with “Koi no Superball.”