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Company anthems are fascinating! Introducing the unique company songs of Japanese firms

Company songs that embody a company’s philosophy, appeal, and passion for work are widely used and well loved in various settings, from PR to cheering on company sports teams.

In recent years in particular, they’ve been drawing attention through company song contests and features on TV programs.

In this article, we’ll introduce a wide range of company songs—from long-cherished, well-known anthems to newly created ones.

There are many styles, from refined enka-inspired tunes to pop songs with rock or idol influences, and the sentiments expressed in the lyrics are just as diverse.

We hope you’ll find a company song you love.

Company anthems are fascinating! Introducing the unique company songs of Japanese firms (11–20)

BloomingKokū Kabushiki Gaisha

Blooming / Corporate Anthem of Cocoo Inc.
BloomingKokū Kabushiki Gaisha

With its rock flavor and the cool, professional music video vibe that grabs your attention, Kokuu Inc.’s “BIooming” is striking.

It’s impressive that employees handled everything—from songwriting and composition to arrangement, performance, recording, art direction, filming, and editing.

True to its title, which signifies both a “symbol of success” and “the growth of flowers,” it vividly depicts the trial and error of striving toward goals so that each person’s unique flower can fully bloom.

It’s a refreshing, motivational anthem that conveys the company’s strong determination.

Door to the UniverseKabushiki Gaisha Densō

DENSO Company Song, composed by Joe Hisaishi: “Door to the Universe”
Door to the UniverseKabushiki Gaisha Densō

Door to Space was created in 1994 to commemorate the 45th anniversary of DENSO Corporation, an automotive parts manufacturer.

Composed by Joe Hisaishi and sung by Azumi Inoue—familiar from My Neighbor Totoro and Castle in the Sky—the song gives a distinctly fresh, poppy Showa kayō impression.

Its piercingly positive message evokes a sense of hope, as the world expands from cars to space.

It’s a gently nostalgic, kind song that quietly lifts your spirits.

This dream is the futurepanasonikku

This Dream of the Future - Panasonic Company Song
This dream is the futurepanasonikku

Panasonic is a world-renowned electronics manufacturer that started as Konosuke Matsushita’s Matsushita Electric Industrial Co.

The company’s aspirations for a better future are embodied in the song “Kono Yume ga Mirai” (“This Dream Is the Future”).

Created in 2008, the year the company name was changed to Panasonic Corporation, the song boasts lyrics by Yukinojo Mori and music by Joe Hisaishi.

Set to a grand orchestral sound, it expresses the desire to honor history while striving for a better future.

Every day is a treasurepokapoka hoikuen

Pokapoka Nursery School Anthem “Every Day Is a Treasure” [NIKKEI Company Song Contest 2020] Shakarhythm Award 2021
Every day is a treasurepokapoka hoikuen

Pokapoka Nursery School is a daycare center located in Hachioji, Tokyo.

It not only supports the healthy growth of children, but also values creating an environment where the childcare staff can thrive.

The school song, “Every Day Is a Treasure,” was composed with the desire to spend energetic, joyful days together with the children.

It’s memorable for the warm atmosphere conveyed through piano and vocals, as well as its stylish development that even incorporates rap.

The part that sings about the director’s profile is also unique, powerfully expressing the wish to support working women.

Sachiko Sakura’s Song: In Search of the TruthKabushiki Gaisha Ai Ai Esu

Sakura Sachiko Detective Agency’s original song delivers a stunning blend of visuals and sound that evokes a distinctly nostalgic “this is Showa” vibe.

Even the title, “In Pursuit of the Truth,” is enough to bring a smile to your face.

As the bright, sparkling smiles roll by, the screen flashes one caption after another—“infidelity investigations,” “background checks,” “corporate investigations,” “identity inquiries”—and you can’t help but feel like you want to reach out for help with whatever’s been weighing on your mind.

It’s the kind of track that gives you positive energy: problems won’t solve themselves by worrying—maybe it’s time to get moving and seek a consultation.

Challenge to changeKabushiki Gaisha Kurimoto Tekkōsho

[Kurimoto PV] Serialized TV Novel “Kurimoto-san” Full ver.
Challenge to changeKabushiki Gaisha Kurimoto Tekkōsho

The title “Connected TV Drama Kurimoto-san” appears, and you can’t help but get drawn in—just like the delightful corporate song “Kurimoto-san.” Through a video and track that convey the message of Kurimoto, a company that values craftsmanship and a spirit of challenge, it fills viewers with excitement.

Hitomi Akoda, who charmingly plays Kurimoto-san—awkward yet wholeheartedly committed to taking on new things—is wonderful, too.

And the pop, catchy melody that you’ll find yourself humming after watching is outstanding!

Company anthems are fascinating! Introducing the unique company songs of Japanese firms (21–30)

Toward TomorrowJR Nishi-Nihon

This song is the corporate anthem of JR West.

The lyrics are by Toyohisa Araki and the music by Takao Horiuchi—a star-studded production team.

It’s performed by the JR West Brass Band, giving it a luxurious and weighty feel.

It might be fun to imagine what it would sound like if Horiuchi sang it solo.

It’s not widely known, but other JR group companies also have their own corporate anthems, and many of them are said to be excellent, so it could be enjoyable to compare them.