FamilyMart Commercial Compilation [With You, as Your Convenience Partner]
FamilyMart is a nationwide convenience store chain recognizable by its green and light blue signboard.
Chances are, there’s one in your area too.
And when it comes to FamilyMart commercials, the famous catchphrase is “Anata to, konbini, FamilyMart” (“With you, the convenience store, FamilyMart”).
Seeing that line might make many people naturally say it in rhythm.
In this article, we’ll introduce a selection of FamilyMart commercials all at once.
Take a look, paying attention to the occasions when they feature star-studded casts.
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FamilyMart Commercial Compilation [With You, as a Convenience] (11–20)
FamilyMart “Famima is Packed with Chocolate” EditionKotaro Yoshida, Rikako Yagi
This is a commercial introducing the chocolate fair being held at FamilyMart.
Kotaro Yoshida highlights the different textures each chocolate offers, and he looks so blissful that Rikako Yagi, standing next to him, is left looking puzzled—a moment that surely made many viewers chuckle.
It’s the kind of ad that makes you want to go see what products they have.
FamilyMart “Probably 40% More Campaign”Kotaro Yoshida, Rikako Yagi
This is a promotional commercial for FamilyMart’s limited-time “increased volume” campaign.
It’s a deal where various products come with more content for the same price.
The story features Kotaro Yoshida and Rikako Yagi dressed like detectives, investigating the details of the campaign.
Their banter is comedic and entertaining, so be sure to check it out.
FamilyMart “Newly Invented Tartar Sauce in Famichiki” VersionRikako Yagi
This commercial highlights the shock of the idea of putting tartar sauce in Famichiki, a staple product of FamilyMart.
The humorous contrast between the history of humankind and the addition of tartar sauce to Famichiki underscores the surprise of the flavor by pairing it with a grand theme.
It then shifts to Rikako Yagi enjoying the Famichiki, which conveys not only the shock but also the straightforward deliciousness.
FamilyMart ‘Famimaru Sweets Bread Is Born’ VersionRikako Yagi, Yuji Anjiki
This is a FamilyMart commercial introducing sweets bread supervised by the world-class pâtissier, Yuji Ajiki.
It opens with Ajiki appearing with a serious expression, followed by Rikako Yagi happily eating the sweets bread.
Just by looking at her expression, the deliciousness of the product comes across clearly, even through the screen.
FamilyMart “Rich Cheese-In FamiChiki: It’s absolutely delicious.” VersionRikako Yagi
This commercial, featuring Rikako Yagi’s mischievous smile, promotes FamilyMart’s limited-time products.
It announces that the classic FamiChiki and Crispy Chicken now come filled with a rich cheese sauce, showcasing their deliciousness to the fullest.
The mouthwatering visuals, combined with Yagi’s expressions, make it an irresistibly appetizing spot.
FamilyMart Delicious Rice Balls Keep Coming: ‘Classic vs. Creative — Which Are You?’Koutaro Yoshida
This commercial featuring Kotaro Yoshida is for FamilyMart’s rice balls.
It introduces classic onigiri made with nori supervised by Yamagataya Nori-ten, as well as unique varieties created in collaboration with Nissin products, culminating in Yoshida shouting, “Which one are you!?” Also pay attention to the direction, which makes it feel like you’re watching a scene from a spy movie.
FamilyMart Commercial Compilation [With You, at the Convenience Store] (21–30)
FamilyMart ‘Fresh Moist Bread Pledge’ VersionKotaro Yoshida, Rikako Yagi
Kotaro Yoshida and Rikako Yagi appear in a FamilyMart commercial.
In this “Nama-Shittori Bread Pledge” segment, Yoshida promotes the deliciousness of FamilyMart’s moist, fresh bread as if delivering an athlete’s oath at a sports day.
Meanwhile, Yagi can’t help but take big bites of the bread while listening to his earnest speech.
It’s a heartwarming ad showcasing their charming interaction.