The enduring appeal of timeless songs! A roundup of KIRIN FIRE’s all-time CM (commercial) songs
When it comes to the CM song for FIRE, Kirin’s flagship canned coffee, many people probably think of “To Feel the Fire.” It’s a song Stevie Wonder wrote specifically for FIRE, and in addition to his own vocal version, many covers by various artists have been featured.
In this article, we’ll showcase all the songs that have been used in FIRE commercials to date, including covers of “To Feel the Fire,” famous international classics, and popular tracks by Japanese artists.
The lineup is packed with cool tunes, so take this opportunity to give them a thorough listen.
- Commercials for Kirin FIRE. A compilation of commercials for FIRE coffee.
- [Covers and Parodies Are Appealing Too] Kirin’s Commercial Song [2026]
- Nostalgic commercials from the 2000s: revisiting ads that left a lasting impression
- [From timeless classics to the latest hits] A roundup of catchy commercial songs
- Catchy commercial jingles. A roundup of those songs grabbing attention in ads!
- [Nostalgic Commercials] A compilation of commercials that aired in the Showa era
- All-Time Nescafé Popular Commercials and Jingles Roundup
- [Febreze Commercial Songs] A roundup of popular CM songs and historical commercial tracks [2026]
- [Historic Collection] Popular Kirin Beer CM Songs and Commercial Tunes
- [April 2026] Summary of the Latest Trending Commercial Songs
- [Suntory BOSS] Songs from BOSS commercials: A comprehensive roundup of all past CM tunes!
- Coffee commercial song. Popular commercial jingle.
- [Canned Coffee / Bottled Coffee] CM Songs for Georgia and BOSS
The enduringly beloved classics are captivating! A roundup of KIRIN FIRE’s all-time CM songs (11–20)
To Feel the FireGACKT
In the commercial featuring Gackt, he himself covered Stevie Wonder’s “To Feel The Fire.” The arrangement amps up the rock vibe compared to the original, making it distinctly Gackt in style.
His passionate, beautiful vocals and the rock sound are striking as they portray the pursuit of true love.
The track is included on the CD “SOUL of FIRE,” produced for a FIRE promotional giveaway, as well as in Gackt’s live album collection CD box set “nine*nine.”
MiniskirtSkeewiff
The commercial for “SUGOUMA na Futari” features “Miniskirt” by the British duo Ski O’ Whiff.
While it doesn’t really have lyrics, the repeatedly looping melody is incredibly addictive—you’ll find it stuck in your head if you keep listening.
It has a touch of Latin heat, while the slightly cute and comical tune is what makes it so catchy.
If it’s playing as background music at a club, it will elevate both the atmosphere and the mood of the place!
To Feel the FireTina
To Feel The Fire, written by the great musician Stevie Wonder especially for FIRE.
It was covered by Tina, who has been a formidable presence in Japan’s R&B and soul scene since her debut in 1999, and it also drew attention when she appeared in a commercial at the time.
The song likens the warmth felt deep within the heart to “fire,” and listening to it fills you with strength.
Tina’s vocals draw you in with a clear, resolute core while still conveying a gentle impression.
Godzilla’s ThemeIfukube Akira
The commercial “BIG MATSUI” featuring former Major League Baseball player Hideki Matsui used Godzilla’s “Godzilla Theme,” representing Japan’s iconic kaiju.
Composed by Akira Ifukube, this piece has been featured across many installments of the Godzilla series.
Even people who haven’t seen the films likely know the tune.
Many probably made up lyrics to the repeating melody and sang it as children! Just hearing the music heightens the sense of dread that Godzilla is closing in.
Runnerbakufū suranpu
The commercials featuring the duo Cream Stew, titled “Let’s Speak Honestly: Conference Room” and “Let’s Speak Honestly: Seaside,” use Bakufu Slump’s song “Runner.” In the ads, an instrumental version arranged by Hajime Uchiyama—who has worked on numerous songs for commercials, films, and TV dramas—is played.
The arrangement adds a cool, weighty edge to the original song’s intense energy, making it sound really stylish.
Only a few seconds are heard in the commercials, but the song’s heat still comes through, and it really makes you want to hear the full version in this arrangement!
Seasons of LoveRob Laufer
The commercial “Light a Fire in Your Heart: Zaccheroni’s Wish,” featuring former Japan national soccer team manager Alberto Zaccheroni, uses the song “Seasons of Love.” This song is from the award-winning Broadway musical RENT, and the commercial features a cover version.
It poses the question: If you express one year as a fraction—525,600 minutes—by what measure will you look back on the year you spent? It’s a song that not only reflects on the past year but also prompts you to think a bit about your life.
The charm of timeless songs that live on! A roundup of Kirin Fire’s classic CM songs through the years (21–30)
Seasons of Love
This is about Alberto Zaccheroni, who also served as the head coach of Japan’s national soccer team, talking about how he would live in the present if he could go back to the past.
Even if he has regrets as a player, he has none as a coach; his claim that he always gives his all as a coach conveys a strong sense of determination.
The video has a cool image of him heading toward the coach’s field with a flare in hand.
The music that further accentuates that strength and cool atmosphere is “Seasons of Love.” Known as a featured song from the musical Rent, its grand development when the chorus hits feels like the skies clearing, revealing a positive emotion—like hope for what’s to come.
