The enduring appeal of timeless songs! A roundup of KIRIN FIRE’s all-time CM (commercial) songs
When it comes to the CM song for FIRE, Kirin’s flagship canned coffee, many people probably think of “To Feel the Fire.” It’s a song Stevie Wonder wrote specifically for FIRE, and in addition to his own vocal version, many covers by various artists have been featured.
In this article, we’ll showcase all the songs that have been used in FIRE commercials to date, including covers of “To Feel the Fire,” famous international classics, and popular tracks by Japanese artists.
The lineup is packed with cool tunes, so take this opportunity to give them a thorough listen.
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- Nostalgic commercials from the 2000s: revisiting ads that left a lasting impression
- [From timeless classics to the latest hits] A roundup of catchy commercial songs
- Catchy commercial jingles. A roundup of those songs grabbing attention in ads!
- [Nostalgic Commercials] A compilation of commercials that aired in the Showa era
- All-Time Nescafé Popular Commercials and Jingles Roundup
- [Febreze Commercial Songs] A roundup of popular CM songs and historical commercial tracks [2026]
- [Historic Collection] Popular Kirin Beer CM Songs and Commercial Tunes
- [February 2026] Summary of Trending Latest Commercial Songs
- [Suntory BOSS] Songs from BOSS commercials: A comprehensive roundup of all past CM tunes!
- Coffee commercial song. Popular commercial jingle.
- [Canned Coffee / Bottled Coffee] CM Songs for Georgia and BOSS
The enduringly beloved classics are captivating! A roundup of KIRIN FIRE’s all-time CM songs (11–20)
To Feel the FireTina
To Feel The Fire, written by the great musician Stevie Wonder especially for FIRE.
It was covered by Tina, who has been a formidable presence in Japan’s R&B and soul scene since her debut in 1999, and it also drew attention when she appeared in a commercial at the time.
The song likens the warmth felt deep within the heart to “fire,” and listening to it fills you with strength.
Tina’s vocals draw you in with a clear, resolute core while still conveying a gentle impression.
Original instrumental trackUchiyama Takahiro
This is an original commercial song by Takahiro Uchiyama, who served as the vocalist and guitarist of the band GREEN MIND.
It has a cool, dramatic sound that makes you feel like you’re listening to an overseas rock band.
It matches well with the cool, seasoned presence of the soccer player featured in the commercial, Kazuyoshi Miura.
To Feel the FireGACKT
In the commercial featuring Gackt, he himself covered Stevie Wonder’s “To Feel The Fire.” The arrangement amps up the rock vibe compared to the original, making it distinctly Gackt in style.
His passionate, beautiful vocals and the rock sound are striking as they portray the pursuit of true love.
The track is included on the CD “SOUL of FIRE,” produced for a FIRE promotional giveaway, as well as in Gackt’s live album collection CD box set “nine*nine.”
MiniskirtSkeewiff
The commercial for “SUGOUMA na Futari” features “Miniskirt” by the British duo Ski O’ Whiff.
While it doesn’t really have lyrics, the repeatedly looping melody is incredibly addictive—you’ll find it stuck in your head if you keep listening.
It has a touch of Latin heat, while the slightly cute and comical tune is what makes it so catchy.
If it’s playing as background music at a club, it will elevate both the atmosphere and the mood of the place!
Godzilla’s ThemeIfukube Akira
The commercial “BIG MATSUI” featuring former Major League Baseball player Hideki Matsui used Godzilla’s “Godzilla Theme,” representing Japan’s iconic kaiju.
Composed by Akira Ifukube, this piece has been featured across many installments of the Godzilla series.
Even people who haven’t seen the films likely know the tune.
Many probably made up lyrics to the repeating melody and sang it as children! Just hearing the music heightens the sense of dread that Godzilla is closing in.
There’s No Business Like Show BusinessSharon Mcnight
The commercial “Team neo,” featuring Junichi Okada, Bananaman, Knights, and others, uses the song “There’s No Business Like Show Business.” Originally sung in the Broadway musical Annie Get Your Gun, the song was later used as the theme for a musical film that took its title directly from the song, starring Marilyn Monroe.
In the commercial, an original arrangement made specifically for the ad is used.
The sparkling melody makes you feel as if you’re watching a Broadway musical live on stage—just hearing it fills you with excitement and joy.
The charm of timeless songs that live on! A roundup of Kirin Fire’s classic CM songs through the years (21–30)
Original instrumental trackUchiyama Takahiro
This is a cool original commercial track with clap sounds that linger in your ears.
It’s composed by Takahiro Uchiyama, a musician who also works on composition and artist production.
The grand, expansive style fits the ad’s fiery vibe and leaves a strong impression—it really gets you pumped.