Ezaki Glico commercials. A collection of commercials for snacks, foods, and beverages.
Speaking of Glico, in addition to snacks like Pocky and Papico, the company handles a wide range of primarily food-related products, including yogurt, beverages, and supplements.
Glico offers many products that people pick up in their daily lives, and you probably often see their commercials on TV.
In this article, we’ll introduce a whole lineup of these familiar Glico commercials.
Recently, there’s also been a lot of attention on their star-studded casts, featuring the likes of Haruka Ayase, Yuriko Yoshitaka, Kasumi Arimura, and Hiroshi Tamaki.
Take this opportunity to take a closer look.
- Compilation of candy commercials: from the latest to nostalgic ones
- Pocky commercials: A roundup of memorable ads [Ezaki Glico]
- Glico’s commercial song. A popular jingle
- Commercials by Coca-Cola Japan: A collection of ads for popular products like Coke and I LOHAS.
- [February 2026] A comprehensive look at the latest commercials! A roundup of must-see ads
- [Haruka Ayase] Complete List of Commercials and CM Appearances [2026]
- A roundup of Morinaga commercials. It’s a hot topic with members of Johnny’s groups appearing as well!
- Pocky commercial songs: a comprehensive introduction to the CM tracks through the years
- A commercial featuring Yuriko Yoshitaka. From long-running, classic spots she’s appeared in to the latest ads.
- Compilation of yogurt commercials. Also featuring commercials for yogurt-related products from various manufacturers!
- A collection of UHA Mikakuto commercials. Packed with ads for candies and supplements.
- Bourbon commercials: A collection of familiar snack ads
- Eisai commercial roundup: TV ads for Chocola BB and Nabolin
Ezaki Glico commercials. A compilation of commercials for sweets, foods, and beverages (11–20).
Ezaki Glico Pocky Pocky & Pretz Day Special Commercial 2023
This commercial edits together dances by a variety of people holding Pocky, bringing them together as a single piece.
With the freedom in costumes and choreography, each person’s individuality shines, and that’s exactly why you can feel a kind of bond in everyone enjoying Pocky together.
The song that further highlights the fun of the dance is Nanao Akari’s “Oshare Banchō feat.
Soy Sauce.” Compared to ORANGE RANGE’s original, it gives a poppier impression, and its light arrangement really conveys the sense of fun.
Ezaki Glico Pocky: ‘Heart Pocky—Give it to someone special’ version
This commercial focuses on the idea that combining Pocky boxes can form a heart shape, encouraging viewers to express gratitude and love to those who matter.
It portrays various people creating heart-shaped Pocky, and their expressions convey a warm affection for their loved ones.
By showing variations—some that make use of the original box design and others that incorporate personal designs—it presents a range of possibilities.
The video is filled with positive emotions like happiness and joy.
Glico Pocky Afternoon Indulgence “Couple’s Time” VersionRie Miyazawa, Koji Okura
This commercial features Rie Miyazawa and Koji Okura as a married couple, depicting how Pocky’s Gogo no Zeitaku (“Afternoon Indulgence”) gently enriches their time together.
After reflecting on having said too much, Rie Miyazawa suggests taking a break with Afternoon Indulgence to Koji Okura, and the ad portrays the two gradually returning to smiles, creating a warm, gentle mood.
Underscoring this tender atmosphere is the song Majestic by B’z.
Its acoustic tones and calm rhythm are striking, and when combined with the group’s signature strength, they powerfully convey a forward-looking, positive feeling.
Ezaki Glico Pocky “Outing” VersionSara Minami, Rie Miyazawa
This commercial portrays parent-child bonding time through Pocky and conveys the warmth of that shared space.
It shows a lighthearted, cheerful family interaction where the mother, Rie Miyazawa, sees a small child and asks her daughter, Sara Minami, to behave in a similar way.
Further emphasizing the warm family moments depicted in the footage is the song “Majestic” by B’z.
With its band sound infused with acoustic elements and expansive vocals, it evokes an image of powerful emotion imbued with warmth.
Ezaki Glico Pocky “Valentine” VersionSara Minami, Rie Miyazawa
This commercial comically depicts a mother, Rie Miyazawa, giving her daughter, Sara Minami, a strategy for how to act on Valentine’s Day.
Using Pocky sticks as stand-ins for people, their simulation naturally brings smiles and creates a positive vibe.
The song that further emphasizes the familial warmth shown in the footage is B’z’s “Majestic.” While it has a gentle atmosphere, the powerful vocals and band sound—featuring acoustic elements—convey a strong sense of positivity.
Ezaki Glico Pocky: How many sticks’ worth should we talk? “Thanks to my family” versionSara Minami, Rie Miyazawa, Koji Okura
Sara Minami and Rie Miyazawa appear as daughter and mother, conveying gratitude and affection to Koji Okura, who plays the father, using Pocky.
They create a big heart out of Pocky boxes, and the expression on the father’s face when he receives it clearly shows his joy.
The song that underscores the warm atmosphere of the video is B’z’s “Majestic.” With a powerful yet gentle sound that incorporates acoustic tones, combined with the dynamic vocals, it effectively conveys a positive, uplifting feeling.
Ezaki Glico commercials. A collection of ads for snacks, foods, and beverages (21–30).
Ezaki Glico Farm Shibori “Fresh Milk From the Farm – You’re starting to look alike –” VersionHana Kuroki, Reiko Kataoka
It’s a drama-like commercial depicting a dairy farm that produces raw milk—the ingredient used in Bokujō Shibori—and the women working hard there.
It shows Haru Kuroki gently teaching a child, who’s afraid of cows and can’t interact with them, how to approach the animals.
You can also feel a sense of tradition being passed down: the memo about milk ice cream that Haru Kuroki used to look at is now being looked at by the children.