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[Hebel Haus Commercials] Popular and Historical Commercials Summary [2026]

When it comes to commercials for Hebel Haus, the housing brand by homebuilder Asahi Kasei Homes, many people remember the striking ads featuring the house-shaped character Hebel-kun saying “Hi.” In recent years, a wide range of commercials have aired, from stylish spots that reflect each home’s concept to humorous ones.

The sleekly portrayed Hebel Haus buildings in particular are likely to inspire admiration among viewers.

In this article, we’ll introduce a whole collection of those Hebel Haus commercials!

[Hebel Haus Commercials] Popular and All-Time Commercial Compilation [2026] (11–20)

HEBEL HAUS: A House Strong Against Disasters – “Greeting” Version

HEBEL HAUS “A home strong against disasters” – Greeting version

This commercial starts with a tense, drama-like scene where a man suddenly drops to his knees and declares, “I will protect your daughter for life, no matter what!” It’s part of Hebel Haus’s series of ads about building disaster-resilient homes.

When the father snaps back, “From a young punk like you?!” the man delivers a convincing performance: “Not me!” The point is that a strong house will protect her (lol).

In the end, they all seem to get along amicably—did that really win the father over?

Hebel Haus “DOMA LIFE (Living with a Doma)” Edition

DOMA LIFE (Life with a doma/earthen-floor space) | Hebel Haus

This commercial introduces “DOMA LIFE,” a lifestyle centered around a doma.

In the ad, various ways to use a doma are shown: playing together as a family, enjoying meals or tea, or turning it into a hobby space.

A doma is an area inside the house that isn’t finished with flooring, making it feel half-outdoors.

That’s why, as seen in the commercial, it’s perfectly fine to park a dirt-covered bicycle or place a wet surfboard there.

Activities that can get messy, like pottery or gardening, can also be enjoyed without worrying about dirt—or the wind and rain.

Hebel Haus conveys that people who make good use of a doma, like those in the commercial, can live richer, more enjoyable lives.

Hebel Haus: “THE LIVING” Edition

THE LIVING | Hebel Haus

What kind of living room is your ideal? THE LIVING is a supreme living room created by Hebel Haus.

In the commercial, various living rooms are introduced: an outdoor living concept that lets you feel connected to the outside, a living room with high ceilings for a spacious, open feel, and more.

You also see families spending time there, which helps you imagine yourself in those spaces—that’s a key point.

And be sure to watch for the final tagline; it’s incredibly impactful.

HEBEL MAISON Plus-One Plus-Nyan “A Dog’s Feelings” Version

Asahi Kasei Homes Hebel Maison “+Wan +Nyan”

This is a commercial introducing Hebel Haus’s pet-focused rental property series called “+Wan +Nyan.” While fairly heavy rain is falling, a couple being shown properties by a real estate agent suddenly toss aside their umbrellas and start frolicking on all fours together in the downpour.

We later learn they’re doing it to think from a dog’s perspective, but if you only see this part, it seems pretty out there (lol).

HEBEL HAUS Long-Life Program “Sheep” Version

Long Life Program [Handshake Edition]

Many of the old Hebel Haus commercials were quite memorable, weren’t they? This ad humorously and entertainingly introduces a home—a symbol of a happy family.

It features a cute sheep character named Ram-kun, who makes a charming entrance with a guitar; despite that adorable first impression, he’s actually pretty wild on the inside.

The commercial’s impact is so strong that you might momentarily forget it’s for Hebel Haus.

Be sure to check it out yourself.

HEBEL HAUS 11.1 Deregulation: ‘Statue of Liberty’ Edition

HEBEL HAUS 11.1 liberalization Statue of Liberty

The Statue of Liberty bursts out of the water with a splash, and a voiceover says, “Hebel Haus is liberating urban living spaces.” It’s a commercial that looks like a scene straight out of a Hollywood movie.

Since it’s about liberation, they chose the Statue of Liberty.

The CM song is a cover by Aya Shimazu of the piece composed for the 1977 film New York, New York.

[Hebel Haus Commercials] Popular and Historic CM Roundup [2026] (21–30)

HEBEL HAUS Long-Life Program “Handshake” Version

Long Life Program [Handshake Edition]

This commercial introduces Hebel Haus’s Long-Life Program, which firmly supports living in a home for many years.

The sudden twist that grabs attention is when the image character, Ram-kun, who sings about the Long-Life Program, ends up biting a girl when she reaches out her hand.

Ram-kun is a puppet, and then Mitsunori Hirokawa appears, continuing to explain the details of the Long-Life Program.

In contrast to the visuals, the original song that explains the program is sung gently.

With a distinctive, undulating vocal style reminiscent of enka, it conveys a powerful sense of reassurance.