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Lovely commercial jingle

Meiji’s commercial song. A popular jingle.

Meiji handles a wide range of products, including chocolate, ice cream, milk, and even health foods.

I’m sure many people regularly eat this company’s products.

In this article, we’ll introduce all of Meiji’s commercials that have aired so far, all at once.

Meiji’s commercials are memorable for their captivating casting, featuring actors and actresses.

Take this opportunity to check out the diverse lineup of commercials that use various creative approaches to bring out the full appeal of each product.

Meiji’s commercial songs: Popular TV commercial songs (1–10)

Meiji Melody of Meiji #05 “Kocchi no Kento” Version

Chocolate is Meiji.kocchi no kento

[Melody of Meiji] #05 Kocchi no Kento

It’s a commercial that conveys the product’s history by showing various artists taking turns singing the song.

The performer is Kento Kocchi, who not only sings but also talks about milk chocolate.

The song carried on by these different artists is the familiar commercial jingle “Chocolate wa Meiji.” Its light, bouncing lyrical rhythm is striking, and combined with Kento Kocchi’s cheerful vocals, it gives a distinctly fun impression.

Meiji Meltykiss “Isn’t it Happiness” Version

Original songAragaki Yui

Many of you might watch this commercial that starts airing a little before winter begins and think, “It’s that time of year again…” Right? It’s the classic winter ad from Meiji: the Meltykiss commercial.

The 2024 version once again features Yui Aragaki, who hums the familiar original song while enjoying Meltykiss.

Not only are the scenes that capture the deliciousness of Meltykiss a highlight, but Yui Aragaki’s singing and expressions are must-see as well!

Melody of Meiji: Episode #03 “TOSHI-LOW”

Chocolate is Meiji.TOSHI-LOW

【Melody of meiji】#03 TOSHI-LOW

This is the third installment of a project where various artists sing “Chocolate wa Meiji,” a commercial jingle that has long been loved for Meiji chocolate.

This time, the featured performer is TOSHI-LOW, the vocalist of the rock band BRAHMAN.

After sharing memories of chocolate from his childhood, he sings “Chocolate wa Meiji.” His warm, resonant voice is striking—it’s the kind that makes you want to keep listening.

It showcases a different charm from when he sings with the band.

Meiji commercial songs: Popular commercial jingles (11–20)

Meiji Probio Yogurt R-1: Mr. R “Autumn Nap” Version

Original song

Meiji Probio Yogurt R-1: Mr. R “Autumn Nap” Version

This is a collaboration commercial with Meiji’s long-beloved snack, Karl.

The ad is animated in a way that could easily be mistaken for a Karl commercial, featuring “Uncle R” instead of “Uncle Karl,” and even using a parody version of the song from the Karl commercials as its background music.

It’s an adorable ad that makes you want to watch it over and over.

Meiji #NEWOKASHIPROJECT meiji♡FRUITS ZIPPER “Let’s Enjoy Christmas Again and Again” Version

The world begins with you.FRUITS ZIPPER

[MV] FRUITS ZIPPER "The World Begins With You"
The world begins with you.FRUITS ZIPPER
meiji♡FRUITS ZIPPER ~Let's Enjoy Christmas Again and Again~ <Full ver.> #NEWOKASHIPROJECT

This commercial showcases FRUITS ZIPPER as they prepare for Christmas, highlighting Meiji’s commitment to supporting a sense of excitement.

By decorating sweets with Meiji snacks, it colorfully conveys that feeling of anticipation.

The song that further brings out the cuteness and happy atmosphere depicted in the footage is FRUITS ZIPPER’s “The World Begins With You.” Its sound carries a somewhat dreamy quality, and paired with the light, airy vocals, it amplifies the sense of charm.

Meiji Bulgaria Yogurt “I Didn’t Know” Version

Original song

Meiji Bulgaria Yogurt “I Didn’t Know” Version 60 Seconds

This commercial introduces the history behind the classic phrase that plays at the end of the ad and emphasizes how long it has been beloved.

When the signature phrase first appeared, there was also a song that came before it, conveying how Meiji Bulgaria Yogurt should be enjoyed.

The characters styled with a Bulgarian motif and the song’s atmosphere are striking, expressing an uplifting sense that there are many different ways to enjoy it.

The continued use of this phrase over many years also conveys a respect for the original intent.

Meiji Yogurt R-1 “Surely Tomorrow” Version

rainbow

Shoko Haida “Niji” – Surely Tomorrow Will Be Fine Weather (Full) [Official]
rainbow
meiji R-1 Commercial 'Surely Tomorrow' Version 15 Seconds

This commercial gently conveys the idea that making a habit of drinking Meiji R-1 leads to better health tomorrow.

It shows various people—those working hard, families spending time together—drinking R-1 and smiling as they go about their daily lives.

To highlight the warmth portrayed in these scenes, the characters sing the song “Niji.” The song depicts the simple happiness found in everyday life and conveys a positive feeling of enjoying each day.