Speaking of Meiji Yasuda Life’s commercials, the slideshow-style presentation with beautiful photos set to Kazumasa Oda’s music is especially memorable, isn’t it?
There are many that warm your heart or move you to tears.
In this article, we’ll introduce not only those popular series commercials from Meiji Yasuda Life, but also their friendly, upbeat spots all at once!
We’ll cover the latest commercials too, so take a look and see if the one you noticed on TV is here.
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[Meiji Yasuda Life Commercials] Popular and All-Time Commercials Summary [2026] (1–10)
Meiji Yasuda “A Small Light” Version, 2024

The “Small Light” segment is also part of Meiji Yasuda’s annual commercial series, and this one is the 2024 edition.
It features a succession of photos of little children—especially siblings—crafted like a slideshow you can enjoy from a parent’s point of view.
The BGM is “Subete Sarigataki Hibi,” released in 2024.
It’s a song written by Kazumasa Oda specifically for the commercial, carrying his poignant vocals and expressing gratitude toward someone precious.
Meiji Yasuda “Going Beyond” Edition

In 2024, the brand name changed from Meiji Yasuda Life to Meiji Yasuda, and this commercial promotes the brand statement “Going beyond the role of a life insurance company.” The slideshow-style visuals featuring beautiful photos characteristic of Meiji Yasuda commercials and music by Kazumasa Oda really catch the eye, don’t they? The BGM is “Tashika na Koto,” a staple in Meiji Yasuda’s commercials.
Released in 2005, this classic has been used in their commercials for many years.
Meiji Yasuda ‘Gentle Time’ (2019)

The Meiji Yasuda Life commercial “Gentle Time,” which aired in 2019.
The song is by Kazumasa Oda, a familiar voice in Meiji Yasuda Life’s commercials, and it’s “Ai ni Naru,” included on his album Oda Biyori.
Oda’s soft, heart-touching vocals combined with the photos selected through a public call make for an incredibly moving piece.
They’re simple everyday moments of siblings, parents and children, and couples, yet they make you realize how precious those days truly are.
The final line, “Happiness is always by your side,” really hits home.
Meiji Yasuda After-Follow-Up: “The Happiness of Supporting Each Other” Edition

Set to Kazumasa Oda’s hit song “Kyou mo Dokokade” (“Somewhere Today, Too”), this introduces Meiji Yasuda Life’s “After-Follow” plan.
With the hope of supporting your family’s happiness for a lifetime, it looks back at photos of a loving couple from their younger days and today.
The commercial is crafted to let you imagine the time they’ve spent and the way they’ve walked together, side by side and supporting each other.
Meiji Yasuda “Happy Moments” Special Edition

A special edition of the Meiji Yasuda Life commercial “Happy Moments,” filled with the company’s heartfelt message.
Kazumasa Oda, who actually composed the song, appears in the commercial.
The piece was specially written for Meiji Yasuda Life’s new corporate image, and, in fact, JUJU, Takako Matsu, Takuya Ohashi, and Hitomi Yaida, among others, took part in the chorus.
It’s surprising how star-studded the chorus lineup is.
The song, imbued with such feeling, along with the photos from the photo contest, reminds us that the ordinary present is an irreplaceably happy time.
Meiji Yasuda “Happy Moments” Chapter

In the Meiji Yasuda Life commercial, the catchphrase “You are my happiness” leaves a strong impression.
The stream of photos featuring family and friends is all so wonderful, and it really tugs at your heart, doesn’t it? This commercial features “Subete Sarigataki Hibi” (All the Days Hard to Leave Behind), a song that Kazumasa Oda wrote specifically for it.
The lyrics express bonds and gratitude toward the people around us, and combined with Oda’s beautiful vocals, it becomes a song that truly resonates.
Meiji Yasuda Easy Insurance Series Light! “Karaoke” Edition

Amid a group of young people in a karaoke room catching each other up on their recent news, a character is hyping them up, beating a tambourine to the music of Kishidan’s “One Night Carnival.” It seems this character was named to match the insurance product name and is apparently called “Light!-kun.”


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