A compilation of commercials featuring Nakayama Kinnikun. Funny ads with surreal direction that’s been creating buzz.
Kinnikun Nakayama debuted as a comedian in 2000 and has made a name for himself with routines that showcase his muscles.
In 2022, he enjoyed a resurgence in popularity when his longstanding catchphrase “Yaa! Power!” was nominated for the Buzzword of the Year award.
His appeal lies in his straightforward, natural persona and his flair for deadpan, surreal humor.
Watching him brings a smile to your face and lifts your spirits—he’s one of those comedians with high likeability.
In this article, we’ll introduce all the commercials he appears in.
Many of them feature clever, comedic direction, so be sure to take your time and enjoy.
A compilation of commercials featuring Nakayama Kinnikun. Funny ads with surreal direction that’s been creating buzz.
ENEOS Electricity “New Life Switch Campaign: Savings and Peace of Mind” EditionNEW!Nakayama Kinnikun
This is a commercial that speaks to people worried about expenses in their new lives, highlighting the savings of the ENEOS Electricity New Life Switching Campaign.
Alongside explanatory narration, comedian Nakayama Kinnikun appears, and his muscle-flexing presence also conveys a sense of reassurance.
Being surrounded by beaming smiles and energetically called out to—actions that don’t seem directly related to the plan details—adds a comedic touch.
Nissin Foods Cup Noodles Tantan that lets you finish every drop of soup: “Crunchy and Crisp” versionNEW!Nakayama Kinnikun
This commercial features Kinnikun Nakayama emerging from the water and promoting the texture packed into Cup Noodles Tantan.
Aired in 1991, it’s an homage to a popular energy drink commercial that even became a buzzword, faithfully recreating the clothing, movements, and setting.
For those who remember the original, it’s a nostalgic ad, and for those who don’t, it conveys a mysterious worldview that draws in their interest.
Nissin Foods Nissin MCT Oil “Get moving! Body fat” versionNEW!Nakayama Kinnikun
This commercial encourages viewers to boost body fat burning by using MCT oil.
The staging, with Kinnikun Nakayama delivering the message rhythmically, is particularly striking.
It feels more persuasive and credible because he’s the one speaking—combining a touch of humor with the authority of someone who consistently maintains impressive muscles.
ecforce “Man Pouring Milk” versionNakayama Kinnikun
This commercial conveys ecforce’s commitment to supporting e-commerce sites through a distinctive, imaginative world.
Nakayama Kinnikun appears inside the world of a famous painting you’ve probably seen somewhere, showing off a power that disrupts the scenery.
A key visual is the forcefully poured milk spilling out through a hole—symbolizing the determination to plug the “holes” in e-commerce sites so that this doesn’t happen.
It’s a comical video with a serious message, and the contrast really grabs your attention.
MARUHAN: “Adults, play to the fullest.” (Asobi Tsukuse yo Otona-tachi)Nakayama Kinnikun
Nakayama Kinnikun appears in a commercial for the pachinko parlor Maruhan.
The video leaves a strong impression—its impact rivals the surreal vibe of Kinnikun striking a pose with a big smile.
The BGM also has a powerful presence; once you hear it, it sticks in your head.
By the way, the song was written specifically for the ad by Tetsuya Komuro.
Behind the commanding vocals, the signature TK sound explodes, so be sure to listen closely.
AC Japan “Nakayama, check the pulse!” (Japan Heart Foundation)Nakayama Kinnikun
In this commercial, the comedian Nakayama Kinni-kun appears and delivers a memorable line, playing on his own name: “I’m Nakayama Kenmyaku-n!” The ad encourages people to check their pulse every day.
By doing daily pulse checks, it promotes the early detection of atrial fibrillation, which can lead to heart failure and stroke.
With a touch of humor—such as using his impressive muscles to explain what atrial fibrillation is—it conveys an important message.
Hisamitsu Pharmaceutical “Esu-Cup Song” VersionNakayama Kinnikun
This commercial introduces how Esucap helps you stay energetic from the morning, featuring a powerful song by Kinnikun Nakayama.
Having someone strongly associated with energy recommend it conveys a greater sense of effectiveness and trust.
The bright visuals paired with a dynamic singing voice and the straightforward, smiling delivery also make a strong impression.