RAG MusicCM
Lovely commercial jingle

List of local commercials in Okinawa Prefecture. Classic corporate commercials too

We’ve put together a collection of local commercials that will make anyone living in Okinawa blurt out, “Oh, I know this one!” These spots are packed with Okinawa’s unique vibe—catchy phrases that stick in your head, quirky production, and lines sprinkled with dialect.

For people outside the prefecture, many of them feel refreshingly new and offer a glimpse into Okinawan culture and everyday life.

So go ahead—soak in the nostalgia and count how many you recognize!

List of local commercials from Okinawa Prefecture. Nostalgic corporate ads too (1–10)

Fresh Plaza UnionNEW!

This is a commercial that promotes Fresh Plaza Union, a supermarket operating in Okinawa, with a cheerful vibe.

A key point is the smiles of the cast, which really convey the excitement of great deals.

And the theme song being sung in that fun atmosphere is “Because It’s UNION!” Its lyrics highlight that it’s an Okinawan supermarket, and the light rhythm gives it a friendly, approachable feel.

Orion BeerNEW!

[Okinawa Local Commercials Special] BEGIN sings “Ojii Jiman no Orion Beer”

This commercial highlights how Orion Beer has expanded widely and continues to be loved by locals, shown through Okinawa-born people living in various places.

The cheerful song and lively movements are striking, conveying Orion Beer’s commitment to supporting everyday enjoyment.

The song that further enhances this vibrant, fun atmosphere is BEGIN’s “Ojii Jiman no Orion Beer.” It’s a track that underscores how Orion Beer has been loved for a long time, and the light sound of the sanshin also conveys the spirit of Okinawa.

Blue SealNEW!

Blue Seal commercial

This is a commercial that conveys the appeal of Blue Seal, an ice cream chain mainly operating in Okinawa, in a fun atmosphere.

The visuals are based on three colors—blue, white, and orange—which are also the brand’s image colors, and their vividness evokes tastiness and excitement.

The song that underscores this cheerful vibe is “Hoppe ni Blue Seal” by Lagoon Blue.

The uplifting rhythm and bright vocals together firmly evoke Blue Seal’s refreshing feel.

List of local commercials from Okinawa Prefecture. Nostalgic corporate commercials too (11–20)

Watta Bus PartyNEW!

Despite the Yui Rail running, Okinawa Prefecture is a car-dependent society due to the absence of so-called trains.

As a result, severe traffic congestion—especially during morning and evening hours—is known to be a serious problem.

This commercial promotes the initiative to establish bus-only lanes and further popularize route buses as an everyday means of transportation.

It presents an issue awareness characteristic of Okinawa and features direction that is distinctly Okinawan.

Uema Confectionery SuppaimanNEW!

Uema Confectionery Suppaiman - UFO Edition

A small UFO appears to a woman who is writing while eating Suppaiman and tries to steal her Suppaiman.

However, when the woman pelts it with a Suppaiman pit, it explodes.

This is a commercial for Suppaiman, a dried plum snack released in 1981 by Uema Confectionery in Okinawa.

You can’t help but be intrigued by the flavor—so delicious even aliens want to snatch it away.

Okinawa Cooperative GasNEW!

Okinawa Kyodo Gas Co., Ltd. Bonbe-kun 50th Anniversary Commercial (30-second version)

This is a commercial that aired in 2017, when Okinawa Kyodo Gas celebrated its 50th anniversary.

In this CM, JA Propane’s mascot Bonbe-kun appears alongside employees from business locations across the prefecture.

They sing and dance, making it the kind of ad that helps you remember the company name after just one viewing.

Ryukyu ShimpoNEW!

Ryukyu Shimpo TV Commercial, 30-second version

This is a commercial for Ryukyu Shimpo, known as a major newspaper company in Okinawa.

Employees from various departments—reporters, printing, photographers, and planning—appear and share their thoughts about their work.

It concludes with the tagline “Connecting everyone, connecting to tomorrow,” presenting a commercial that conveys the newspaper’s vision.