This is a song list compiling tracks used in TV commercials by P&G, a manufacturer that sells a variety of products such as household items like detergents and diapers, as well as cosmetics.
P&G is said to be an abbreviation for Procter & Gamble.
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P&G commercial songs: Top 10 popular commercial tracks (1–10)
Mirror Mirror feat.COMA-CHISara Marī
The commercials featuring Haruka Ayase and Yui Aragaki each used a song by Sara Mary, a model who is also active as a singer.
The 2010 track features rapper COMA-CHI, with shimmering production and clear, airy female vocals that leave a strong impression.
The lyrics convey that by living true to yourself, you can steadily gain confidence.
When you’re feeling insecure or stuck in self-loathing, listening to it will surely give you courage.
Original song
This is a commercial where Nanao shares her rainy-day hair woes and introduces Pantene as the solution.
She says that on rainy days her hair wouldn’t stay in place, so she had no choice but to wear it up.
But with Pantene’s care, she can wear any hairstyle she likes no matter the weather—she lets down her beautiful long hair and smiles.
An original song for the commercial plays in the background, adding to the sense of freedom.
It’s an upbeat, bright track with a melody that lifts your spirits as you listen.
His SugarKubota Toshinobu
This is a song that was featured in Pantene commercials from 2000 to 2001.
It’s a track from the 2000 album “As One,” and it’s a quintessential Toshinobu Kubota piece—mellow and sophisticated, leaving a strong impression.
The lyrics portray an aching, unfulfilled love.
That’s because the person the narrator has feelings for already has a partner.
They want that person to come to them, but they know it wouldn’t be allowed.
Many listeners may find themselves empathizing with such complex, heartrending emotions and feeling a tightness in their chest.
New BreathYA-KYIM
The song by YA-KYIM, a three-woman unit whose music is rooted in R&B and hip-hop, was featured in a Pantene commercial in 2008.
Released the same year the commercial aired, this track expresses gratitude to a cherished person for helping the singer discover her own sense of worth.
Its lyrics are compelling, offering gentle encouragement when you’re caught in self-loathing—when you think, “I’m no good,” they whisper, “That’s not true, let’s take it slow.” When you feel stuck and can’t move forward, lend an ear to this song.
Wisheschay
The Pantene commercial that aired in 2014 featured the song “Wishes” by singer-songwriter chay.
It was her second song used after “Twinkle Days.” Released in 2014, the track showcases chay’s bright, charming vocals.
Reading the lyrics—depicting the pursuit of hope and moving forward—will surely lift your spirits and fill you with positivity.
Growin’ UpIde Ayaka
This song, used in a Pantene commercial that aired in the fall of 2012, is by singer-songwriter Ayaka Ide.
“Growin’ Up” was released in September 2012.
It carries a positive and powerful message about accepting change, growing, and seizing a better tomorrow than today.
When you’re feeling down or hesitating to take a new step, it’s a track that will surely support your heart.
little by littleIde Ayaka
Released in November 2011, this song was featured in the Pantene Cinderella Project web movie “Winter Song,” starring Riko Narumi and Haruna Kawaguchi.
In the video, there’s a scene where Kawaguchi sings along to the piano played by Narumi.
The lyrics convey a message about steadily building toward the future.
When you’re working hard toward a goal, listening to this song will give you the strength to keep moving forward step by step.