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Lovely commercial jingle

Local commercials from Shizuoka Prefecture: from regional chains to souvenir ads.

Across Japan, there are local commercials that only air within their respective prefectures.

You can probably think of several commercials you’ve been familiar with since childhood, right?

In recent years, there are many local CM enthusiasts as well, and YouTube has numerous uploads of local commercials from all over the country.

Among these highly popular local commercials, this article will focus on those from Shizuoka Prefecture!

We’ve gathered everything from uniquely directed spots to ones with unforgettable jingles, so please enjoy.

Local commercials from Shizuoka Prefecture: from regional chains to souvenir ads (1–10)

Mihomi KOKKO Co., Ltd. “Strawberry Kokko” Version

2022 Commercial for Mihomi Cocco: “Strawberry Cocco” Version (30 seconds)

This is a commercial for Cocco, a popular confection from Shizuoka Prefecture.

The classic version features yellow cake filled with white milk cream, but this ad introduces the strawberry flavor.

The commercial, featuring the original character Ichigo Cocco-chan dancing, is so cute you’ll want to watch it over and over.

Shizuoka Shimbun: ‘Parakeet-Style Shizuoka Shimbun’ Edition

Budgies’ Shizuoka Newspaper: 30-second version (budgies’ news service of the Shizuoka Newspaper in 2030)

This is a Shizuoka Shimbun commercial that aired around 2009.

It’s a humorous ad introducing a fictional service where a parrot reads out the day’s news every morning.

In the commercial, it’s presented as scheduled to start in 2030, but apparently a smartphone app actually came out in 2015.

Fujisan Kodomo no Kuni, 2006

[Shizuoka Local Commercial] Fuji Mountain Children’s Kingdom (2006)

Starting with a scene where a Moai statue says, “It’s Mount Fuji,” this commercial is quite impactful, isn’t it? It’s a commercial for Fuji Subashiri Kodomo no Kuni, showcasing that you can enjoy various activities including playing in the snow, and it clearly conveys the appeal of the facility.

Local commercials from Shizuoka Prefecture: from regional chains to souvenir ads (11–20)

Doll Enthusiast Mitumitsu 2005

[Shizuoka Local Commercial] Ningyo no Koko (2005)

Ningyo no Koko is a doll shop that sells seasonal festival dolls such as Hina dolls and Gogatsu (Boys’ Day) dolls.

This is a commercial for a company that has been loved by people mainly in the Shizuoka area since its founding in 1896.

It concisely conveys the product focus on faces, costumes, and price, while also showing children’s joyful reactions.

The melody, which features traditional Japanese instruments, evokes Japan’s unique culture and the atmosphere of traditional festivities.

It’s a local Shizuoka commercial that conveys the charm of meticulously crafted dolls.

SBS My Home Center

[Shizuoka Local Commercial] SBS My Home Center (1990)

SBS My Home Center hosts model house exhibition events for homebuilders primarily in Shizuoka.

The company, which develops its business rooted in the local community, features a parent-and-child bird in its commercial song.

You can sense a cheerful mood as they sometimes flap their wings or hum.

The birds’ chirping set to a light, lively melody is also striking.

It creates a bright image of a company that delivers comprehensive information on housing manufacturers within Shizuoka Prefecture.

The commercial song has a unique worldview, likening miniature houses and bird nests to model homes.

ABC

[Shizuoka Local Commercial] Pachinko Parlor ABC (1989)

This is a commercial for a pachinko parlor with locations in Shizuoka, Aichi, and other prefectures.

物語は玉賀出造という名の人物—名前は「玉賀出造」と書く—が選挙カーに乗って演説している場面から始まる。

As he passionately addresses the crowd, a promotional vehicle for Pachinko Parlor ABC pulls up alongside him! Drawn in by the repeated chant of “Jan-jan bari-bari” coming from the promo car, his election speech gradually and unwittingly turns into an advertisement for pachinko.

It’s a unique and humorous storyline.

Beyond the progression of the ad itself, the final sequence is also memorable, where the character rhythmically says the parlor’s name while mimicking the motion of turning a pachinko handle.

Sanko Corporation

Shizuoka local commercial – SANKO “Trains can’t change jobs.”

Sanko Corporation, which provides comprehensive human resources services in Shizuoka Prefecture.

Speaking of a local TV commercial that matches the image of a company supporting job hunting and career changes, there’s a song that sings from the perspective of a train running on laid tracks.

It carries a simple yet moving message: “A train can’t change jobs, but people can.” The sight of a train running from morning to dusk to a lively rhythm is sure to give you energy.

It’s a song whose catchy chorus phrase sticks in your head, delivering its message with a cheerful melody.