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Lovely commercial jingle

Local commercials from Shizuoka Prefecture: from regional chains to souvenir ads.

Across Japan, there are local commercials that only air within their respective prefectures.

You can probably think of several commercials you’ve been familiar with since childhood, right?

In recent years, there are many local CM enthusiasts as well, and YouTube has numerous uploads of local commercials from all over the country.

Among these highly popular local commercials, this article will focus on those from Shizuoka Prefecture!

We’ve gathered everything from uniquely directed spots to ones with unforgettable jingles, so please enjoy.

Local commercials from Shizuoka Prefecture: from regional chains to souvenir ads (21–30)

Hac Drug

HAC Drug Commercial 2004

Hac Drug is a drugstore chain operating mainly in Shizuoka and Kanagawa Prefectures.

This company offers a wide range of products essential to daily life—from medicines and health foods to groceries and everyday sundries—and this is their commercial.

In the ad aired during sales where “you can earn X times more points than usual,” adults and children are shown singing together.

Featuring scenes of children playing in a park and on-screen text with the sale dates, the commercial has the charming feel of a local TV spot.

Be sure to listen to the store’s jingle, beloved by the community.

Resco House

[Shizuoka Local Commercial] Shizuoka Resco House (1993)

Lesco House is a home builder that offers houses resilient to disasters such as earthquakes, floods, and fires.

The commercial depicts a reporter visiting a home and asking questions to a bear, delivering quirky lines along the way.

The amusing back-and-forth, while explaining the builder’s strengths, is quite addictive.

In the final scene, the company name appears on screen as the reporter and the bear wave.

It’s a local commercial packed with charming, addictive touches.

Local commercials from Shizuoka Prefecture. From regional chains to souvenir ads (31–40)

Delicious Ramen Matsufuku: “All you who want to eat something tasty, gather ’round.”

Shofuku TV commercial

This is a commercial for Shofuku, a ramen shop with its main location in Numazu City, Shizuoka Prefecture, and a broad presence across the prefecture.

The shop prides itself on its “delicious ramen,” a phrase also featured in its logo, which conveys strong confidence in their ramen.

The visuals depict a child wandering in search of something tasty, expressing the idea that Shofuku can fulfill that wish.

By responding to a child’s innocent desire, the ad also conveys a message that they want people to enjoy their ramen casually.