Taisho Pharmaceutical commercials: a roundup of ads for Lipovitan D and other medicines and drinks
You probably see Taisho Pharmaceutical’s commercials quite often on TV and elsewhere—the phrase “Taisho Pharmaceutical with the eagle mark” really sticks in your mind, doesn’t it?
In addition to energy drinks like Lipovitan D, they also run ads for products such as medicines and sunscreen.
In this article, we’ll introduce a wide range of Taisho Pharmaceutical commercials, both old and new.
We’ll also touch on notable performers and the songs used as background music, so if there’s a commercial you’ve been curious about, be sure to check it out.
- [Taisho Pharmaceutical CM Songs] Popular Commercial Songs and Historical Commercial Song Collection [2026]
- Compilation of CM songs by Takeda Pharmaceutical and Alinamin Pharmaceutical
- Commercials from Takeda Pharmaceutical and Alinamin Pharmaceutical: a roundup introduction to ads for medicines and energy drinks.
- Shionogi commercials: A collection of ads for SEDES and other medicines
- Tanabe Mitsubishi Pharma commercial. Spotlight on the familiar cast!
- Compilation of DyDo Drinco commercials. A comprehensive introduction to their beverage ads.
- [Youthful] Refreshing Calpis Songs – Popular Commercial Jingles [2026]
- A collection of Kowa commercials: ads for Kyūpii Kowa, Vantelin, and more.
- Commercials by SS Pharmaceuticals. A collection of ads for Eve and Hythiol.
- A collection of UHA Mikakuto commercials. Packed with ads for candies and supplements.
- Santen Pharmaceutical commercials roundup: indispensable modern eye drops and eye care product ads.
- Speaking of 'Ahem!': Ryukakusan commercials. A roundup of ads for the medicine and throat lozenges.
- Compilation of Fuji Yakuhin commercials: OTC medicine and Drug SEIMS commercials
Taisho Pharmaceutical commercials: A compilation of ads for Lipovitan D and other medicines and drinks (1–10)
Taisho Pharmaceutical Pabron Ace Pro X: ‘Going All-In with Pabron – Travel’ Version / ‘Class Reunion’ VersionShun Oguri
This piece features Shun Oguri recommending Pabron Ace Pro X to people worried they might be coming down with a cold.
It portrays how the medicine is perfect for those critical moments—like right before a long-awaited family trip or an upcoming class reunion—when you feel a cold coming on.
The message is that if you take measures before the symptoms fully set in, you can improve while the cold is still mild and still make your plans on time.
By showing symptoms subsiding and people fully enjoying their plans, it strongly conveys an image of the product’s effectiveness.
Taisho Pharmaceutical Taisho Kampo Stomach Medicine “Kampo Ninja” Version
This commercial promotes Taisho Kampo Gastrointestinal Medicine as the solution to the worry of not being able to eat delicious food due to indigestion.
A ninja appears before a person who’s hesitating over a tempura bowl pictured on the menu and recommends Taisho Kampo Gastrointestinal Medicine.
It clearly shows which ingredients are effective, conveying a sense of reassurance.
The ending—where the person smiles while eating the tempura bowl and the ninja watches over them—adds a slightly comical, upbeat tone to the piece.
Taisho Pharmaceutical VICKS “tech ‘throa’gy” / “Tech ‘Nod’gy”Sho Sakurai
Sho Sakurai appears in a VICKS commercial as a special research fellow.
He confidently explains that VICKS containing the ingredient CPC works when your voice is hoarse or your throat feels scratchy.
At the end of the commercial, he makes a pun combining “technology” and “throat” and repeats “techno-doji.” It’s a humorous and approachable ad.
Taisho Pharmaceutical commercials: A compilation of ads for Lipovitan D and other medicines and drinks (11–20)
Taisho Pharmaceutical Lipovitan DX “Morning Carryover Fatigue Theater” Version
This commercial uses a lighthearted, comedic drama to show exactly when Lipovitan DX is the perfect fit.
It portrays a man who carries over the previous day’s fatigue into the morning, and comically depicts his thought process as he tries to figure out how to secure a seat on the train.
In the end, things don’t go as he hopes, which drives home the message: take Lipovitan DX so this doesn’t happen to you.
By featuring many other similarly tired people in the scenes, the ad also conveys the desire for a wide range of people to use the product.
Taisho Pharmaceutical Pabron S Gold W “I was just about to do it” VersionNanako Matsushima, Sarasa Ayuha
In this commercial featuring Nanako Matsushima and Sarasa Ayuha as a mother-daughter duo, it depicts a line you’ve probably heard in any household.
That familiar line is, “I was just about to do it.” In response to “Go do X,” comes “I was just about to do it.” Many adults have heard it, and many children have said it, haven’t they? This everyday “relatable moment” is portrayed in a warm and gentle way.
The daughter keeps repeating “I was just about to do it,” yet she immediately worries about her mother, whose throat seems to be bothering her, and it warms the hearts of viewers.
Taisho Pharmaceutical Lipovitan DX “Morning Carryover Fatigue” VersionKane Kosugi
A commercial for Taisho Pharmaceutical’s Lipovitan DX that communicates its effectiveness to modern people who carry their work fatigue into the next morning.
It begins with a scene of a salaryman in pajamas before going to sleep at night, played by Kane Kosugi, who struggles with feeling heavy and sluggish even the following morning.
After drinking Lipovitan DX, his body feels lighter, and he’s shown energetically heading to work in a suit—an impression that stands out.
The ad emphasizes that ingredients like taurine and vitamins help support recovery from fatigue.
Kane’s powerful delivery and expressions add credibility, making it an energetic commercial that resonates with those who don’t want to carry their fatigue into the next day.
Taisho Pharmaceutical Lipovitan D “Fan 2025” Edition
Alongside intense rugby match footage, it portrays the rugby fans cheering them on.
It’s a commercial packed with the excitement of the game and the passionate energy of the supporters.
The background music features B’z’s “Soldiers, Run,” which has also been chosen as a support song for Japan’s national rugby team.
With its driving melody and exhilarating vocals, it’s an inspiring track that stirs your fighting spirit.