[From timeless classics to the latest hits] A roundup of catchy commercial songs
When you watch TV or video sites, you come across all kinds of commercials, and sometimes a jingle you happen to hear just sticks in your head, right?
For example, many classic commercial songs that have been airing for years are incredibly catchy and memorable.
Also, tie-in songs by trending artists can leave a strong impression even within the short span of a commercial.
In this article, we’ll introduce a bunch of those earworm-worthy CM songs all at once!
You might find a track you haven’t heard on air much lately but have been wanting to hear again, or discover the latest song you were curious about and wondering who it’s by!
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[From timeless classics to the latest hits] A roundup of catchy commercial songs (721–730)
Original songzuma
This commercial strongly promotes the fact that the motorcycles handled by Bike-Oh place a strong emphasis on quality.
By clearly showing scenes of rows of bikes, it conveys not only a commitment to quality but also to variety.
The original song sung by Zuma powerfully highlights the bikes’ quality.
The lyrics, which emphasize dedication to quality, combined with the powerful vocals, underscore their confidence in the product lineup.
It also mentions warranties and other assurances, making the content feel reassuring as well as strong.
The water is wide
This commercial portrays the peace of mind that comes with having auto insurance while also expressing the individual feelings of love behind it.
It shows the loving wish for family members heading out to return home safely, and it conveys Zurich’s commitment to supporting that.
The song that further highlights the warm atmosphere depicted in the visuals is “The Water Is Wide.” With its gentle, guitar-centered sound and layered, conversational vocals, it conveys a sense of calm.
I CanNas
This commercial portrays the importance of believing in yourself, inspired by Serena Williams’s presence on the court, and also reflects AXA’s commitment to supporting that journey.
It tells us that in order to perform in environments that provoke anxiety, believing in yourself is paramount, and that very resolve is what leads to the future.
The powerful atmosphere that stirs the heart is further amplified by the song “I Can” by Nas.
It’s a unique track that layers lyrics over the classical masterpiece “Für Elise,” and its pronounced beat adds a sense of strength.
First Time feat.RIEHATAAI
This piece, which captures the moment sparked by KitKat, is titled “It all started with KitKat.” Many of you may remember the striking animated visuals directed by Naoko Yamada.
The BGM features AI’s “First Time feat.
RIEHATA,” whose lyrics are memorable for their positive message about the importance of never forgetting your beginnings and how nothing you’ve done so far has been in vain.
Start AgainAI
Even between parent and child—or rather, precisely because they are parent and child—it can be hard to express everyday gratitude and honest feelings.
This commercial tells an animated story of a parent and child who convey those feelings through KitKat.
The real-life episode in which they wrote messages to each other in the message area on the back of the KitKat package and exchanged them is truly heartwarming.
The background music is Start Again, written specifically for this commercial.
The lyrics focus on the word “kikkake” (a catalyst or starting point), which is also the theme of the ad, and their positivity is sure to lift your spirits.
warebaAI
This is one of the commercials aired in 2023 to support students preparing for entrance exams.
By showing people handing KitKats with encouraging messages written on them to examinees, it reassures students that entrance exams aren’t a lonely battle and that there are many people around them offering support.
The background music for this heartwarming commercial features AI’s song “Wareba.” Its lyrics, which praise people’s efforts and encourage us to persevere together, are sure to give us a boost.
If I could tell youJO1
Here’s the commercial featuring JO1 member Takumi Kawanishi delivering a message to Ruki Shiroiwa.
Watching him convey his admiration to the older Shiroiwa—who’s in the same group—through a KitKat is enough to make your heart skip a beat.
The BGM is their 2021 track “Tsutaeraru Nara” (“If I Could Tell You”), which sings about expressing your feelings to someone important over a bright melody.
Listening to this song will surely make you want to share your feelings with someone special!