RAG MusicCM
Lovely commercial jingle

[From timeless classics to the latest hits] A roundup of catchy commercial songs

When you watch TV or video sites, you come across all kinds of commercials, and sometimes a jingle you happen to hear just sticks in your head, right?

For example, many classic commercial songs that have been airing for years are incredibly catchy and memorable.

Also, tie-in songs by trending artists can leave a strong impression even within the short span of a commercial.

In this article, we’ll introduce a bunch of those earworm-worthy CM songs all at once!

You might find a track you haven’t heard on air much lately but have been wanting to hear again, or discover the latest song you were curious about and wondering who it’s by!

From timeless classics to the latest hits: A roundup of catchy commercial songs (1201–1210)

Co-op Kyosai: “Because it’s gentle on the household budget, it’s Co-op Kyosai.” (Commercial: ‘Easy on the Family Budget’ version)

ParabolaSukima Suichi

SUKIMASWITCH – “Paraborava” Music Video: SUKIMASWITCH – PARABORAVA Music Video
ParabolaSukima Suichi

This commercial promotes the fact that with Co-op Kyosai you can get insurance for an affordable amount.

It features a young couple with a small child and tells the story, “When we reviewed our fixed costs and reconsidered our insurance, we ended up choosing Co-op Kyosai,” which likely made many viewers think, “I see! We should look into it for our family too!” The background music is Sukima Switch’s “Paraborava,” and its sparkling lyrics and their signature refreshing melody leave a strong impression.

Myojo Foods: Myojo ‘Ramen Called Youth’ — “Youth, please” Version

KanadeSukima Suichi

Sukima Switch – “Kanade” Music Video : SUKIMASWITCH / KANADE Music Video
KanadeSukima Suichi

With Sukima Switch’s renowned ballad Kanade playing in the background, Ami Toma’s serious expression takes center stage.

It’s a stylish commercial that feels like a scene from a romance drama.

When Ami Toma says, “Give me youth,” without moving a muscle, you can’t help but wonder what happens next… only to find out it’s actually a ramen commercial! The BGM, Kanade, is a smash hit that spent 38 weeks on the Oricon charts—a timeless track released in 2004.

Spotify × Detective Conan: The Movie – Black Iron Submarine Special Video: Conan SIDE Version

Beautiful finsupittsu

Detective Conan is a beloved national anime in Japan, and its theatrical films are hugely popular with people of all ages.

In the film released in April 2023, Detective Conan: Black Iron Submarine, it also made waves because the theme song was done by none other than Spitz.

This is the “Conan SIDE” version of a collaboration commercial between Spotify and Detective Conan: Black Iron Submarine, featuring Spitz’s song Utsukushii Hire (Beautiful Fin) as the BGM—making it an irresistible clip for fans of both.

Zespri Kiwi: 'Small Kiwi, Big Power' Edition

Small kiwi, big power.Zesupuri Kiui Burazāzu

This commercial highlights the nutrients found in Zespri kiwifruit and conveys a desire for many different people to learn about kiwis.

As the title “Small Kiwi, Big Power” suggests, even a small kiwi is packed with a variety of nutrients, and consistently consuming them can become a great source of strength—an idea that’s powerfully expressed.

The theme song, performed by the Kiwi Brothers mascot characters and other fruits, shares the same title as the commercial and conveys their feelings toward kiwifruit.

The song strongly affirms and supports people who are mindful of their health in daily life, expressing a wish for those very people to discover kiwis and a determination to help them.

The Kiwi Brothers’ strong, future-looking expressions are also a notable highlight.

Nidec—what even is Nidec, anyway? “Floating” edition

Yoko of the Port, Yokohama, YokosukaDaun Taun Bugiugi Bando

Downtown Boogie Woogie Band’s “Minato no Yōko, Yokohama, Yokosuka,” released in 1975, is an alluring track with a cool vibe.

It’s remembered for its distinctive structure—a powerful, guitar-riff-driven sound layered with spoken vocals.

The mentions of Yokohama and Yokosuka in the lyrics are also striking, and the song is beloved as a local anthem.

Thanks to its unique spoken delivery and handy, question-posing phrases, that aspect has been spotlighted and used in commercials, including for Nidec.

Asahi Beer Style Free: “Style Free for Winter Gourmet, Too”

Trepak from The NutcrackerPyotr Tchaikovsky

This commercial promotes how Style Free pairs perfectly with winter cuisine through an exchange between Tsutomu Shitara and Asuka Saito.

The table is lined with a variety of dishes—crab hot pot, oden, nikuman, and more—and their harmony with Style Free conveys a sense of fun.

Enhancing the cheerful mood of the CM is Trepak from Tchaikovsky’s The Nutcracker.

Its bouncy performance and light tempo are striking, creating a structure that conveys a rising sense of excitement.

From classic hits to the latest tracks: A roundup of catchy commercial songs (1211–1220)

Satsuma Family “Music Festival WALK INN FES! Hosted by Taichi Noma” Edition

It’s like a kaleidoscope.Tesura wa nakanai.

Tesla wa Nakanai. – It's Like a Kaleidoscope
It's like a kaleidoscope.Tesura wa nakanai.

In the Satsumaya fishcake commercial that has aired since July 2023, footage from the music festival WALK INN FES! held in Kagoshima Prefecture is shown.

While the video captures the festival’s lively atmosphere, an interview with the event’s organizer, Taichi Noma, plays in the background, in which he shares his thoughts about the music festival.