[From timeless classics to the latest hits] A roundup of catchy commercial songs
When you watch TV or video sites, you come across all kinds of commercials, and sometimes a jingle you happen to hear just sticks in your head, right?
For example, many classic commercial songs that have been airing for years are incredibly catchy and memorable.
Also, tie-in songs by trending artists can leave a strong impression even within the short span of a commercial.
In this article, we’ll introduce a bunch of those earworm-worthy CM songs all at once!
You might find a track you haven’t heard on air much lately but have been wanting to hear again, or discover the latest song you were curious about and wondering who it’s by!
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[From timeless classics to the latest hits] A roundup of catchy commercial jingles (1331–1340)
Strong Wind Slicked-Back (feat. Kaai Yuki)yukopi
This Nissin Cup Noodles commercial—“Summer? Slurp Seafood.”—really sticks in your ears and eyes.
It sets the idea that cup noodles don’t sell well in the summer to a parody of Vocaloid producer Yukopi’s ‘Gale Headwind (Strong Wind All Back).’ If the ad caught your attention, be sure to listen to the original track too!
Beautifulyuzu
This song is the cheer anthem that Yuzu—who have produced numerous hit songs—released in 2023.
Some of you may have heard it in Nippon Life’s commercial supporting the Basketball World Cup held in 2023.
As the title suggests, it declares that “the act of not giving up is beautiful,” and its lyrics about pushing forward together with your teammates are sure to move you.
While the lyrics are warm and uplifting, the track itself incorporates EDM-style synth sounds and builds a high-energy mood—be sure to listen with that contrast in mind.
Guggo!Urufuruzu
The Duskin commercial, now well-known as a series of ads, features Shunsuke Kazama and Yuri playing a married couple.
In the “Mop: New Life and Can’t Help but Mop” version, you can see that their family has grown.
The CM song is Ulfuls’ “Guggo!” Despite its powerful vocals, the song has a soft, heartwarming feel that matches the commercial perfectly.
[From timeless classics to the latest hits] A roundup of catchy commercial songs (1341–1350)
Toward the lightKaneko Ayano
It’s a commercial that conveys the sense that various constraints are gradually being lifted and that a world full of diverse expressions is beginning to return.
The idea is that by deliberately creating expressions and conveying emotions, people form connections and spark the way to a richer world.
Kaneko Ayano’s “Hikari no Hou e” is used as the BGM; its light, airy feel and bright vocals seem to further enhance the positive impression.
It also feels like a CM that communicates Shiseido’s philosophy of wanting to support rich expressions that clearly convey emotion.
Like the flow of a riverKiyosaku (MONGOL800 / UKULELE GYPSY)
This is a Suntory Draft Beer commercial showing a scene of a toast speech at a local summer festival.
The person giving the speech on stage is Sei Hiraizumi, but his talk just goes on and on, so everyone gets tired of waiting because they can’t start the toast.
Just when you think he’s finally finished, he passes the mic to the next person, and the toast is postponed yet again—a gently humorous story that makes you chuckle.
The BGM uses a cover of Hibari Misora’s classic “Kawa no Nagare no Yō ni,” sung by Kiyosaku, the vocalist of MONGOL800.
While preserving the original song’s message about life, the arrangement gives it an uptempo, catchy feel.
SWEET BABYKetsumeishi
This commercial introduces the driver-assist features equipped in the Nissan Roox, depicting how family drives become even more enjoyable.
It clearly conveys that the reassurance of solid driving support leads to better communication with the family.
Ketsumeishi’s “SWEET BABY” also seems to accentuate the cheerful scenes in the visuals, and its light rhythm lifts the mood for everyday family life and road trips.
plateauSakanakushon
The commercial that’s been making waves because Sakanaction wrote an original song for it—Santen Pharmaceutical’s Sante FX “Yes, Those Eyes” (Accompaniment) version—tells the story of a dancer striving toward their dream, with Plateau playing in the background.
The encouraging lyrics perfectly match the narrative.
