[From timeless classics to the latest hits] A roundup of catchy commercial songs
When you watch TV or video sites, you come across all kinds of commercials, and sometimes a jingle you happen to hear just sticks in your head, right?
For example, many classic commercial songs that have been airing for years are incredibly catchy and memorable.
Also, tie-in songs by trending artists can leave a strong impression even within the short span of a commercial.
In this article, we’ll introduce a bunch of those earworm-worthy CM songs all at once!
You might find a track you haven’t heard on air much lately but have been wanting to hear again, or discover the latest song you were curious about and wondering who it’s by!
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[From timeless classics to the latest hits] A roundup of catchy commercial songs (1341–1350)
Relay ~ Forest PoemSazan Ōrusutāzu
This commercial introduces the appeal of Uniqlo’s HEATTECH through a wintry landscape.
By showing the characters properly wearing HEATTECH, it conveys how it helps you enjoy the winter season.
The comedic twist where the polar bears who come to pick up Haruka Ayase transform into Southern All Stars is also memorable.
Southern All Stars’ “Relay ~ Mori no Uta” is used as the commercial song, and its gentle rhythm evokes the warmth you feel when wearing HEATTECH.
YOUSazan Ōrusutāzu
This is a commercial announcing Uniqlo’s Thanksgiving event, celebrating the brand’s 40th anniversary in 2024.
The BGM features “YOU,” a track from the 1990 album Southern All Stars.
In the CM, Haruka Ayase, Kohei Matsushita, and Yumi Kawai perform in a musical-like style in time with the song.
With singing, dancing, and acting, it’s a commercial packed with highlights.
Forgotten Big WaveSazan Ōrusutāzu
This commercial highlights the greatest appeal of UNIQLO’s popular AIRism line—its feel against the skin.
Featuring Haruka Ayase and Yuka Mukai, their smiles and the way they wear AIRism clearly convey its relaxed comfort.
Enhancing that laid-back atmosphere is the song “Wasurerareta Big Wave” by Southern All Stars.
Its gentle sound evokes a calm seaside, while the reflective lyrics also carry a touch of melancholy.
Love Boogie-Woogie NightSazan Ōrusutāzu
This one, themed around a public bathhouse, is the “Year-End Festival with Uniflo Dance” version.
It weaves in puns while maintaining a stylish vibe without feeling forced.
Kohei Matsushita passionately sings into a showerhead, and Haruka Ayase dances with a bright smile—their performances are particularly striking.
The BGM features Southern All Stars’ 2024 release “Koi no Boogie-Woogie Night,” a disco-tinged track that portrays adult romance.
Love comes slowly, little by little.Sazan Ōrusutāzu
A commercial for UNIQLO’s autumn/winter staple, Merino Wool.
Set in a calm, cozy café, it features Haruka Ayase, Kasumi Ishikawa, and Kohei Matsushita each spending their own time.
They’re all wearing Merino Wool items, and their sophisticated styling is truly appealing.
The background music is Southern All Stars’ “Ai wa Slow ni Chottozutsu,” and its slow-tempo ballad pairs perfectly with the commercial’s visuals, which center on the theme of happiness.
YearningSazan Ōrusutāzu
This is a commercial introducing UNIQLO’s fall/winter 2023 cold-weather items, shown along with how they look when worn.
The catchphrase “Winter gets lighter” is striking, highlighting the balance between warmth performance and a lightweight feel that doesn’t interfere with daily life.
The song used is Southern All Stars’ “Bojo (Yearning),” whose gentle, warm sound and vocals effectively emphasize the coziness of the cold-weather items.
From Classic Hits to the Newest Tracks: A Compilation of Catchy Commercial Songs (1351–1360)
Bon-giri Love SongSazan Ōrusutāzu
In the commercial for Daiichikosho’s DAM 2023 Special Project, they collaborate with Southern All Stars to exclusively release the official video for “Bongiri Koika” starting August 1.
This song is the first single in a trilogy that Southern All Stars, celebrating their 45th anniversary, is releasing in 2023.
