RAG MusicCM
Lovely commercial jingle

[From timeless classics to the latest hits] A roundup of catchy commercial songs

When you watch TV or video sites, you come across all kinds of commercials, and sometimes a jingle you happen to hear just sticks in your head, right?

For example, many classic commercial songs that have been airing for years are incredibly catchy and memorable.

Also, tie-in songs by trending artists can leave a strong impression even within the short span of a commercial.

In this article, we’ll introduce a bunch of those earworm-worthy CM songs all at once!

You might find a track you haven’t heard on air much lately but have been wanting to hear again, or discover the latest song you were curious about and wondering who it’s by!

[From Classic Hits to the Newest Tracks] A Collection of Catchy Commercial Jingles (291–300)

Panasonic New VIERA Z Series “Connected TV” Edition

snowOhnuki Taeko

Taeko Onuki – Snow [Palette]

Taeko Onuki’s “snow” is a track included on her 2002 album Note.

Its gentle sound, centered on the timbre of acoustic guitar, is striking, conveying a calm warmth through the music.

The lyrics evoke thoughts of distant scenery, and when expressed with her delicate, slightly ephemeral vocals, they create a unique sense of floating.

The song was also used in a VIERA commercial, and it’s a piece that invites reflection on the quiet happiness found in everyday life.

Panasonic VIERA (2017)

Fire EscapeAndrew McMahon

Andrew McMahon “Fire Escape” 〜Panasonic 100th Anniversary in 2018
Fire EscapeAndrew McMahon
[CM] Panasonic VIERA 2017 Haruka Ayase

This commercial promotes the picture and sound quality of VIERA by showing Haruka Ayase fully absorbed in a live broadcast on TV.

The concept of an artist leaping out of the television is striking, conveying just how real the experience can be.

The song that’s performed within this imagery and heightens the emotion is Andrew McMahon’s “Fire Escape.” Centered around the piano, the arrangement gradually adds instruments and becomes livelier, and together with the cheerful vocals layered on top, it expresses a grand sense of brightness.

Panasonic VIERA 2005

AmarantineEnya

Enya – Amarantine (Official Video)
AmarantineEnya
Panasonic VIERA IPS LCD TV LX500 2005 commercial

This commercial focuses on the fact that VIERA is an IPS LCD TV, conveying—through narration by Koyuki—how its picture looks different from before.

It especially emphasizes the view from an angle, highlighting that images which used to feel off now appear beautiful.

Enhancing this sense of a grand, near-futuristic atmosphere is Enya’s “Amarantine.” The gentle rhythm marked by strings and the crystalline vocals are striking, and even as the piece unfolds softly, it conveys a moving sense of emotion.

Panasonic VIERA 2005

Nocturne No. 20 in C-sharp minor, Op. posth.Frédéric Chopin

Nocturne No. 20 “Posthumous” in C-sharp minor – Chopin – Chopin: Nocturne in C-sharp minor (No. 20) – Classical Piano – CANACANA
Nocturne No. 20 in C-sharp minor, Op. posth.Frédéric Chopin
[CM] Koyuki — Panasonic “VIERA” (2005)

This commercial talks about how a good TV is one that makes black look beautiful, and that with a VIERA that achieves this, your immersion in movies increases.

It features Koyuki speaking candidly and directly about the allure of black, building anticipation about what kind of black you’ll be able to see.

The piece of music that accentuates the gently tense mood of the visuals is Nocturne No.

20 in C-sharp minor, “posthumous.” Precisely because it’s a simple composition played only on piano, it adds a distinctive tension within its softness.

DHC Medicated Acne “Dance” Version

3.6.5Kis-my-ft2

Kis-My-Ft2 / 「3.6.5」Music Video
3.6.5Kis-my-ft2
Kis-My-Ft2 DHC Acne Care CM

This commercial features the members of Kis-My-Ft2 conveying that acne care starts with simple everyday habits—and that DHC supports those habits.

Just as fundamentals are important in dance, they warmly remind us that the basics, like facial cleansing, are essential for acne care.

The song that further enhances the fresh, clean atmosphere expressed in the visuals is Kis-My-Ft2’s “3.6.5.” Its strikingly vibrant sound, combined with powerful vocals, conveys a positive, forward-driving energy.

Panasonic VIERA 2008

RunningSarah Brightman

This commercial highlights that VIERA was selected as the official high-definition television for the Beijing Olympics, conveying the passion for continuous evolution behind that choice.

Just as Olympic athletes strive for greater heights, VIERA also pursued the ideal television, powerfully asserting this by interweaving the message with footage of athletic events.

Further amplifying the grandeur of the visuals is Sarah Brightman’s song “Running.” Her powerfully resonant voice is a major draw, and its beauty evokes a sense of hope for the future.

[From timeless classics to the latest hits] A roundup of unforgettable commercial jingles (301–310)

DHC Medicated Lip Cream: “Back then, at that moment, even now” / “Everyone’s Everyday”

FREEKY (from Koichi Tsutaya)Otsuka Ai

This commercial warmly showcases how DHC’s medicated lip cream supports many people in their daily lives.

The song that further emphasizes the ad’s warmth and refreshing feel is Ai Otsuka’s “FREEKY (by Koichi Tsutaya).” As the title suggests, music producer Koichi Tsutaya handled the composition and arrangement, creating a light, breezy atmosphere.

The lyrics by Ai Otsuka are another striking element, expressing a positive message about moving forward as your true self, conveyed through both the sound and her vocals.