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Memorable Commercials [November 2024]
Don’t you feel like there are more and more commercial jingles on TV lately that you can’t help but hum along to? Even in 2024, memorable CM songs that blend moving music with striking visuals have been popping up one after another.
From covers of nostalgic classics to brand-new tracks written specifically for ads, there’s a flood of distinctive songs that are making waves on social media.
In this article, we’ll introduce the CM songs that drew the biggest reactions as of November 2024.
You’re sure to find plenty that make you think, “I know that song!”
Memorable Commercials [November 2024] (1–10)
Beautiful worldAimer
This is a commercial that highlights Idemitsu’s efforts to ensure a stable energy supply and to take on initiatives aimed at realizing a carbon‑neutral society.
In particular, the “Future of This Town” segment presents a lovely story in which a girl who once toured an Idemitsu refinery as a child grows up to work there as an Idemitsu employee—please take your time and watch it.
The background music features “Utsukushii Sekai,” an original song written by Aimer specifically for this commercial.
Set against a piano accompaniment, Aimer’s gentle, warm vocals leave a strong impression, and the song unfolds dramatically in a way that draws you in.
Original songMochida Kaori
The promotional commercial for ZOZO WEEK, where you can score great deals on clothes, features Riho Yoshioka and Rikito Itagaki and depicts them on a date.
Set in a winter amusement park, the ad is striking for its focus on the new coats the two are wearing, purchased during ZOZO WEEK.
The background music is an original song created for the commercial, sung by Kaori Mochida, the vocalist of Every Little Thing.
It’s a memorable spot for both the eyes and ears, with a star-studded cast that adds to its appeal.
You haven’t given up yet, have you?Toukyou Sukapara Daisu Ookesutora
This is a commercial for MARO17, a men’s anti-aging care brand.
In the 2024 “You haven’t given up yet, have you?” version, an original animated video is featured, and there’s even a full version that runs about two and a half minutes.
The background music uses an original song by Tokyo Ska Paradise Orchestra titled “You Haven’t Given Up Yet, Have You?”, and both the visuals and the music are incredibly cool.
It’s one of those commercials that, when it comes on screen, makes you stop what you’re doing and watch, don’t you think?
Jingle Bells
The “McDonald’s Strawberry Frappe” spot introduces a new flavor of McDonald’s frappes that has been drawing attention since their debut.
This time, it features the holiday-season limited Strawberry Frappe, with a memorable scene of Suzu Hirose helping Santa, who’s gotten stuck in a chimney, while Tomohisa Yamashita casually enjoys his strawberry frappe beside her.
The background music is a playful parody of “Jingle Bells,” with humorous lyrics like “I wanna drink McDonald’s strawberry frappe right now,” making it a commercial full of humor not only in the visuals but in the music as well.
Splattack!C-Side
This spot features Splattack!, the theme song of the Splatoon series—one of the flagship titles for the Nintendo Switch—and is the “Bus Stop” installment of Nintendo Music.
It shows a schoolgirl waiting for the bus, rocking out to the track.
Splattack! is an uptempo song with a band-driven sound, and chances are many people have found themselves grooving to it just like she does.
I Feel Just Like a ChildDevendra Banhart
Triggered by a woman pressing a button, the entire city transforms into a playful, game-like world—this is the PlayStation 5 commercial “Play Has No Limits.” The excited expressions on people’s faces are striking, as if directly conveying the appeal of PlayStation.
The background music is “I Feel Just Like a Child” by American singer-songwriter Devendra Banhart.
Released in 2005, the track is notable for its memorable bassline and laid-back vocal delivery.
Love will winKAN
In the “Today, someone carefully” segment, the character from the icon that appears in the app when you order Uber Eats actually shows up and is depicted delivering the items.
It highlights the idea that the products we order are being brought to us through someone’s hard work.
Elevating the scene further is a cover version of ‘Ai wa Katsu’ playing as the BGM.
Originally a song by KAN, it’s arranged for this commercial as a gentler, more ballad-like rendition with a female vocal.
The result conveys a tender, warm atmosphere.