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[March 2026] The Latest Trending Commercials

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

Have you ever found yourself suddenly captivated by a commercial while watching TV or browsing video sites? New commercials air every day, packed with appeal in short clips—star-studded casts, catchy songs that stick in your head, and stories that you can’t help but watch closely.

For those wondering, “Who was in that commercial?” or “I want to take my time and rewatch that ad I’m curious about,” this article offers a wide-ranging introduction to the latest commercials from March 2026.

You’re sure to find a CM that catches your eye, so be sure to check it out!

[March 2026] Trending Latest Commercials (111–120)

UNIQLO UT 2026 “Latest Graphic T‑Shirt Collection” Edition

UNIQLO UT 2026 | Latest Graphic T‑Shirt Collection | UT GRAPHIC‑T UNIVERSE | Film 2

This is a commercial for UT, one of UNIQLO’s signature T-shirt lines.

T-shirts featuring collaborative designs with various brands and products appear one after another—did any make you think, “Ah! I want that T-shirt!”? Another highlight is that you can get these T-shirts at an affordable price.

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NEXCO East Japan “Notice of [E18] Joshinetsu Expressway Renewal Construction (Spring 2026)” EditionEmiri Nakagawa

[E18] Notice of Joshinetsu Expressway Renovation Work (Spring 2026) 15 seconds

This is a commercial in which Emiri Nakagawa provides information about expressway restrictions.

This time, it announces lane closures due to construction on certain sections of the Joshinetsu Expressway.

It also mentions that traffic congestion is expected, which can help those planning to travel adjust their departure times and choose alternative routes.

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DHC Nyan Peas “Cleansing that invites moisture” versionKazunari Ninomiya, Ayana Shiramoto

Nyam-Peas: Moisture-Inviting Cleansing - 15-Second Version

This is a commercial featuring the comedy duo Nyampies, reportedly formed by Kazunari Ninomiya and Ayana Shiromoto.

It shows the two, wearing cat-like makeup, removing their makeup in the dressing room after a performance.

The product they use is DHC Deep Cleansing Oil.

The ad highlights its moisturizing effect by showing Ms.

Shiromoto—who says she’s great at drawing in theater audiences—paralleling that with the product’s ability to attract moisture.

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Suntory Suntory Natural Mineral Water Special Ginger Ale “Ginger! Jajaaan!” VersionYuu Kashiwagi

Suntory Natural Mineral Water Special Ginger Ale “Ginger! Jajaaaan!” 55-second version Yu Kashiwagi Suntory

Yuu Kashiwagi plays an office worker panicking because he can’t finish his work.

Then, from inside his desk, the mascot character Ginger Penguin appears.

Handed a bottle of Suntory Tennensui Ginger Ale, he takes a sip—and suddenly he’s in a concert hall! In a nod to the product name, Kashiwagi plays the alphorn, while an accordion and percussion back him up, turning the scene into a lively festival that makes even the viewers feel the excitement.

It’s a powerful, impactful performance indeed.

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KFC “Genius of Happiness”Shiori Sato

Brand CM “Genius of Happiness” 30s | KFC

It’s such a memorable commercial featuring Shiori Sato happily eating chicken! It conveys the message that whether something good or bad happens, Kentucky’s chicken can lift your spirits, and I imagine many people can relate to that appeal.

I’m sure there are also those who, after seeing this ad, have decided, “Let’s have Kentucky chicken today!”

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Coca-Cola Karada Sukoyaka-cha W+ “A Sweet and Bittersweet Relationship” VersionRyuji Akiyama

[Karada Sukoyaka Cha W+] Ryuji Akiyama “A Sweet and Bittersweet Relationship” Version (Long) KARADA SUKOYAKA CHA W+

He’s worried about his health but just can’t quit because it tastes so good… As this highly relatable feeling is portrayed, Ryuji Akiyama is about to dig into a tempura bowl.

Then, from the cafeteria TV comes a narration: “I know I should stop, but I can’t—this delicious yet bittersweet relationship…” The footage looks like an ’80s trendy drama, and it turns out the line is describing the relationship between fat and sugar.

Through this unexpected twist, the ad introduces Karada Sukoyaka-cha W+, which helps suppress the absorption of fat and sugar.

The subtly awkward vibe when the man and woman playing Fat and Sugar appear together with Akiyama creates a surreal kind of humor.

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Nitori Mini LED TV “Enjoy the stunning picture quality where blacks stand out”Eiko Koike

Mini LED TV: Enjoy stunning high-definition picture quality with strikingly deep blacks

It shows Eiko Koike being amazed by the stunning picture quality of a Mini LED TV.

There’s also a comparison with conventional models, making its beauty intuitively clear.

And of course, the commercial ends by highlighting Nitori’s strength: price.

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