[March 2026] The Latest Trending Commercials

Subaru TRAILSEEKER/SOLTERRA “On snowy days, that’s when SUBARU BEVs shine”

On snowy days, go for a SUBARU BEV | Trail Seeker / SOLTERRA

This is a commercial showcasing the snow-driving performance of TRAILSEEKER and SOLTERRA, newly introduced as Subaru’s BEV models.

The sight of the two cars powerfully driving in tandem through snowy roads conveys a strong sense of reliability.

It’s a commercial that not only highlights the appeal of BEVs but also effectively expresses the strengths of both TRAILSEEKER and SOLTERRA.

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Hane Keisuke

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Sapporo Beer Yebisu “The Beginning Time” versionHiroki Yamada

Yebisu “The Moment It Begins” Version, 30 seconds

This commercial depicts Yuki Yamada and his friends seeing off a companion embarking on a new challenge, conveying how Yebisu Beer fills their hearts.

The positive spirit of setting off toward a dream is striking, and it also evokes the idea that relaxation with Yebisu can be a source of strength.

Within the calm atmosphere, you can also feel a powerful cheer aimed at the future.

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kappamaki

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Hotto Motto “Spring Seafood Tempura Bowl & Bamboo Shoot Rice” Version

Hotto Motto TV Commercial: Spring Seafood Tempura Rice Bowl & Bamboo Shoot Rice

This commercial introducing a spring seafood tempura bowl is so visually appealing it whets your appetite just by watching! It highlights not only the luxurious seafood—shrimp, squid, and horse mackerel—but also vegetable tempura like lotus root and eggplant piled on top.

When the sauce is drizzled over at the end, I bet some of you couldn’t help blurting out, “That looks so good!”

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Hane Keisuke

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J:COM “By Your Side at the Beginning” VersionYuriko Yoshitaka

Near the beginning

This is J:COM’s spring 2026 commercial featuring Yuriko Yoshitaka, striking in a spring-like green coat.

It portrays the start of a new life in various ways, and watching it somehow makes us feel refreshed too.

It’s a memorable ad that subtly conveys, “For the internet connection you’ll need for your new life, go with J:COM.”

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Hane Keisuke

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Kao Biore At-home Esthetic Deep Clay Face Wash “Birth” VersionSairi Ito

Kao Biore At-home Esthe Deep Clay Face Wash Birth Edition CM

Sairi Ito, who has been struggling with clogged pores, was recommended a deep clay face wash.

It promotes its ability to target hidden keratin plugs lurking inside the pores and make them break down on their own.

The look of surprise on Ito’s face as her blackheads disappear clearly conveys how effective it is.

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Hane Keisuke

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Kirin Beer Hyoketsu Sugar-Free “Good to Begin With” EditionAsami Mizukawa

Hyoketsu® Sugar-Free: The Good to Begin With — 15 seconds — Asami Mizukawa

Asami Mizukawa is by the seaside, pouring Kirin Hyoketsu Unsweetened into a glass.

The moment she takes a sip, she exclaims, “Mmm!” emphasizing its clean taste with nothing unnecessary added, and then concludes, “Guess it’s great at the source.” It really conveys that the flavor people look for in a lemon chuhai has been achieved.

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Hane Keisuke

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Kao Laurier “Hello, this is Laurier” Version

Kao Laurier brand movie “Hello, this is Laurier” 60-second version, no subtitles, video ad

This is a commercial from Kao’s Laurier, a brand of menstrual products, conveying the slogan “Make periods more comfortable.” It shows a radio host delivering a supportive message to women struggling with their periods, and many viewers may have found encouragement in those words.

The commercial also introduces various initiatives by Laurier.

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Hane Keisuke

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