Compilation of AEON commercials. Introducing the private brand, Topvalu, as well.
In addition to shopping malls like AEON Mall, which operates nationwide, AEON runs a wide range of supermarkets, both large and small.
When you watch TV, you might come across commercials for Customer Appreciation Day, their private brand Topvalu, or their online grocery service.
In this article, we’ll introduce a whole selection of AEON commercials.
Each one has a friendly feel and makes you want to go out shopping.
If there’s a commercial you spotted on TV and were curious about, be sure to look for it!
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Compilation of AEON commercials. Introducing the private brand Topvalu as well (1–10)
AEON AEON’s Recovery Wear EX Celliant Wear “Morning Change of Clothes” version / “Commuting” version
This commercial introduces recovery wear developed by AEON and highlights its benefits and how it can help in daily life.
It shows that wearing it from the morning and going about your day can lead to a healthier life by aiding fatigue recovery and promoting blood circulation.
The everyday scenes depicted also convey a positive, forward-looking attitude.
AEON Mall Found! The Town’s ACTION! “Festival” EditionNatsuki Deguchi
LUCKY TAPES’ “ASOBO,” released in 2025, is a track also included on the album “1991.” Its bright sound—featuring claps and brass—and its light rhythm convey a positive feeling.
The lyrics depict a love that wishes to spend time laughing and playing with a precious person, evoking an image of moving toward the future.
The song was used in an AEON Mall commercial starring Natsuki Deguchi; by showing scenes from the Yosakoi Festival at the AEON Mall venue, the ad expresses a stance of mutual support with the local community.
AEON Topvalu ‘Chocolate?’ Version
This is a commercial introducing a new product from Topvalu called “Choco?” It looks like chocolate, but instead of cacao it uses sunflower seeds, suggesting a new possibility for chocolate.
You see people hesitantly trying it, then breaking into smiles, which conveys that it’s just as delicious as chocolate.
By not saying too much, the ad gives the impression that it’s encouraging people to simply try it first.
AEON commercials roundup. Introducing the private brand Topvalu as well (11–20)
AEON Topvalu “Chilled Ready Meal” Version
In this commercial, scenes where chilled ready meals actually come in handy are depicted concretely, which really sparks the imagination—“I’d use it in situations like this.” The ad also emphasizes that you can enjoy a tasty dish with ease, so many viewers probably felt like giving it a try.
The background music features KEI_HAYASHI’s 2025 track “Overthinker,” which carries a gentle message for those who get stuck overthinking: “Take it easy.”
AEON Topvalu “Yasashi Gohan” version
This commercial introduces the Yasashi Gohan series, a Topvalu lineup especially mindful of allergies.
It portrays a family incorporating the series into their meals, conveying the sense of security it brings to everyday dining.
It also highlights—through the family’s smiles—how the products achieve great taste without using the eight specified ingredients commonly associated with allergies, communicating satisfaction and ease of adoption.
AEON ‘Peace Fit Cool Organic Cotton’ EditionNagisa Sekimizu
This is a commercial introducing Peace Fit, an innerwear line made with organic cotton that also offers a cool-to-the-touch feel.
When it comes to lightweight innerwear that’s perfect for summer, blends with synthetic fibers are often the norm.
However, this ad highlights that Peace Fit is made from 100% organic cotton.
It emphasizes that the fabric is gentle on the skin while still providing a smooth, comfortable feel.
The BGM is a parody of Morning Musume’s signature 2001 hit “The Peace!” With its upbeat and bright vibe, those who remember the original will surely find themselves humming along.
AEON Topvalu “Young Chicken Karaage” Version
This is a commercial from the Best Price series within Topvalu that introduces the care and deliciousness behind its chicken karaage.
It highlights the five richly flavored spices as the key to its taste, using visuals and bold text to convey quality.
By focusing on how the karaage looks, the flavor itself remains an unknown, which heightens expectations about what it will be like.
The message also encourages viewers to casually add it to today’s dinner as an easy choice.