[Touching the Heart] Popular ballads featured in commercials. Timeless classics you’ll want to hear again.

In the Morning of DeterminationAqua Timez

Aqua Timez 'Ketsui no Asa ni' Music Video (Theme song of the film 'Brave Story')

SoftBank commercial: “The goal is above yourself” (90 seconds)

Known as one of Aqua Timez’s signature songs released in 2006, this track also drew attention for being the theme song of the film “Brave Story.” With vocalist Futoshi’s distinctive high-toned voice gently resonating, the song gives you the courage to move forward as yourself.

The lyrics convey a message about revealing your true self and pressing ahead.

Emphasizing the courage to take that first step, the song was featured in a SoftBank commercial promoting support for basketball.

The commercial’s content links with the song’s theme, resulting in a moving piece of film.

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Hane Keisuke

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Until dawnUru

Uru “Until Dawn” #Shorts #Uru8th #UntilDawn #RedCross #UnreleasedSong

“The Red Cross is on the move!” Together, we can save lives. (60 seconds)

Uru’s “Yoru ga Akeru Made” was released in 2024 and was written specifically as a song for a Japanese Red Cross Society commercial.

The gentle sound of the piano blends with her clear, translucent vocals, conveying kindness and warmth directly.

The lyrics seem to depict hope for the future, and their expression of moving forward while believing in a brighter tomorrow gives listeners both inspiration and strength.

In the commercial featuring Mone Kamishiraishi, the initiatives of the Japanese Red Cross Society are portrayed, with the warmth of supporting others depicted in parallel with the song.

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kappamaki

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Maplesupittsu

Spitz / Kaede

Let's listen to the playlist – Heisei 'Heartbeat of Love' edition (30-second ver.)

Released in 1998, this song has been featured extensively in tie-ins, including as a TV drama theme and insert song, as well as in commercials.

The chorus, where Masamune Kusano’s high, soaring vocals shine, is surely familiar to just about everyone.

Its ear-pleasing, beautiful melody further accentuates the bittersweet lyrics, making it incredibly memorable.

The song was used in a Universal Music commercial that aired in December 2025.

Two other Spitz songs were also featured, and this track plays in the final scene of the commercial.

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Hane Keisuke

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My HomeUkasukaji

My Home

"We've Been Here All Along" Version - 30 Seconds

This commercial showcases Mitsui Fudosan Residential’s approach to homebuilding by highlighting the lives of the people who live there.

The key point is homes that become more appealing the longer you live in them, expressed by paralleling the journey of a couple played by Ayara Shida and Yosuke Sugino with the comfort of the home that supports them.

Further accentuating the calm atmosphere depicted in the visuals is the song “My Home” by Ukasuka-G.

Its gentle sound, incorporating strings, unfolds with a tender rhythm, and the refreshing vocals evoke a sense of hope for the future.

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kappamaki

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full swingZa Kuromaniyonzu

Rakuraku Cloud: “Our Journey So Far and the Road Ahead” (30 seconds)

This commercial highlights how the power of AI is being added to RAKURAKU Cloud, which has long stood by the struggles of people working in companies, and conveys our desire to further enhance their comfort.

By showing a digest of previously aired commercials featuring Kenichi Takito, Natsuko Yokozawa, and Mone Kamishiraishi, it looks back on how various challenges were solved and, with a touch of humor, expresses the intention to leverage those lessons for an even better future.

The song that further accentuates the strong stride toward the future depicted in the visuals is “Full Swing” by The Cro-Magnons.

With a band sound that is both powerful and refreshing, it clearly conveys the spirit of tackling everything with full force.

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kappamaki

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One more time,One more chanceYamazaki Masayoshi

Masayoshi Yamazaki – “One more time, One more chance” MUSIC VIDEO [4K Quality]

This is the song used to accentuate the calm atmosphere in the Suntory Maker’s Mark commercial, which portrays the unchanging deliciousness of the whiskey through a character played by Shun Oguri who is immortal.

The track is also famous as the theme song for the feature-length anime 5 Centimeters per Second, and it conveys a bittersweet sentiment over the sound of an acoustic guitar.

The lyrics honestly express memories of the past and the regrets tied to them, as well as the pain of wishing for “just one more time,” even while knowing it can never come true.

The part about instinctively looking for someone’s figure somewhere—a feeling many can relate to—also heightens the sense of poignancy.

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kappamaki

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me me sheRADWIMPS

RADWIMPS – me me she [Official Music Video]

#Let's listen to the playlist - Heisei "Love's Outcome" Edition - (30-second ver.)

From a drama featuring Ren Nagase and Hanaka Hara that evokes Heisei-era love songs, to a commercial promoting Universal Music’s “#Let’s Listen to Playlists” campaign—this is the song used to emphasize that world.

It’s a gentle ballad by RADWIMPS, where the tender, conversational vocals still convey a strong sense of heartbreak.

As the title suggests, “clinginess” is a major theme, and the inability to move on after a breakup is depicted just as it is.

Many listeners will likely relate to the swelling regret and the straightforward expression of refusing to accept the separation.

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kappamaki

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