[Touching the Heart] Popular ballads featured in commercials. Timeless classics you’ll want to hear again.
When you turn on the TV, there’s always a commercial jingle that sticks in your ear.
Among them, it’s the ballads that resonate most deeply, lingering in our memory along with the product’s impression.
Moving melodies and dramatic lyrics stir our hearts in just a short span of time.
In this article, we’ve gathered a wide range of classic ballads that became popular through commercials.
From timeless tunes everyone’s heard at least once to those moving tracks that sparked conversation, we’ll introduce them all in depth.
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[Heart-Touching] Popular ballads featured in commercials: timeless classics you'll want to hear again (41–50)
Joined handsFunatsu Mahiro


Masato Funatsu’s “Tsunai da Te” (Joined Hands) is set to be released in 2025.
It’s a song that warmly portrays the happiness of spending days with a loved one.
The sound gradually expands toward the chorus in an impressive, grand progression, evoking the image of happiness growing deeper with each passing year.
Its depiction of how ordinary days can become something special is striking, conveying a sense of savoring that happiness.
This song was chosen for a commercial by Shimane Denkō that portrays the company’s commitment to supporting family life.
You can also sense the company’s resolve to support people’s happiness by enhancing daily living through electrical technology.
amberAramaki Yujin

Yujin Aramaki’s “amber” is set to be released in 2025 and is a track he worked on for the album “Gaze.” Though it features bold, resonant sounds, the tempo is slow, and its structure conveys a curious sense of floating.
The lyrics seem to depict the small happiness found in everyday life, imparting a gentle warmth.
The song is used in a commercial promoting the haircare brand LUVCAROME, conveying through the smiles of two people that beautiful hair leads to everyday happiness.
accent colorBialystocks

Bialystocks’ “Sashi-iro” was released in 2022, and it’s a song that conveys a gentle atmosphere.
Both the sound and the vocals have an impression of weightless drift, and that soft air soothes the listener’s heart.
The lyrics depict ordinary everyday scenes, and the reflections on days that can’t be returned to bring a touch of poignancy.
The song was used in a commercial for Kirin Namacha, and Ryohei Suzuki’s calm smile as he drinks the tea conveys its gentle flavor.
Let’s become a familyFukuyama Masaharu


Masaharu Fukuyama’s “Kazoku ni Narou yo” was released in 2011.
It’s a song that gently conveys feelings toward family.
Centered around piano and acoustic guitar with a soft timbre, layered with a powerful vocal, it evokes the idea of strength within gentleness.
The lyrics, which depict a desire to move toward an ideal family, are memorable, and a tender emotion is expressed throughout the piece.
The song was used in a SoftBank commercial featuring Masaharu Fukuyama and AI Mashaharu, portraying SoftBank’s efforts to address social issues.
crescent moonayaka

It was released in 2006 as Ayaka’s fourth single.
As a single, it was her first love ballad, themed around a long-distance relationship.
The song has been covered by many artists and was used as the autumn TV commercial song for au’s “LISMO.”
Can I call it magic?Hirai Ken

It was released in 2016 as Ken Hirai’s 40th single.
A simple ballad featuring only acoustic guitar and vocals, it was used as the TV commercial song for Panasonic’s LUMIX digital camera, co-starring Haruka Ayase.
HOWEVERGLAY

It was released in 1997 as GLAY’s 12th single.
The song became GLAY’s first million seller and was used as the ending theme for the TBS drama “Ryodatsugai: Abunai Onna” (Stolen Love: Dangerous Woman).
Since 2010, it has been featured in commercials for Nissin Foods’ Cup Noodles.


