Special feature on Chanel’s latest commercials: the buzzworthy models and their beautiful visual world.
The Chanel commercials you see on TV and video sites always draw attention with their sophisticated visuals and captivating cast, don’t they? These ads are filled with the unique world of a luxury brand and are enchanting to watch.
Many of you may be curious about which models are featured in Chanel’s commercials.
In this article, we’ll introduce the models appearing in Chanel’s ads and the much-talked-about footage.
Take a peek into this glamorous world.
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Special Feature on Chanel’s Latest Commercials: Trending Models and a Beautiful Visual World (11–20)
CHANEL「THE NEW CAMÉLIA FUTURA MAKEUP COLLECTION」Kim Minji (NJZ)
Introducing CHANEL’s new CAMÉLIA FUTURA—this commercial shows the kind of look you can achieve with it.
Against a backdrop of softly unfurling flowers, we follow Kim Minji’s expressions, moving from a serious gaze to a powerful sense of confidence.
The music that further accentuates the gentle visuals highlighting this makeup is the “Flower Duet.” The operatic vocals layered over a grand orchestral arrangement are striking, and the powerfully beautiful singing conveys an emotion akin to hope.
CHANEL NEW BLEU DE CHANEL「ALL-OVER FRAGRANCE BALM」
This commercial highlights the versatile balm type within the men’s fragrance line Bleu de Chanel.
It stylishly showcases how the balm can be used not only on the skin but also on hair and beards, and how the confidence that comes from wearing the scent is expressed.
The music that further emphasizes the mature mood and stylish atmosphere portrayed in the visuals is Jan Johansson’s “Polska från Medelpad.” With a piano-only arrangement that feels soft and light, the gentle yet buoyant resonance conveys a sense of uplift as well.
CHANEL Fine Jewelry COLLECTION N°5「A declaration of eternity」
This commercial portrays a drama of a man and woman spending time by the water, highlighted by Chanel fine jewelry that adorns their story.
You can sense a lasting sense of luxury from the way the couple matures and consistently wears the jewelry.
Further emphasizing the grand imagery of their presence in nature is M83’s “Outro.” After a stretch of quiet strings, the structure brings in vocals and other instruments, and the gradually thickening layers of sound accentuate the sense of grandeur.
CHANEL「FALL WINTER 2024」
This commercial introduces CHANEL’s FALL/WINTER 2024 makeup collection and clearly conveys what the look will be like.
The beautifully finished skin that exudes strength and the direct gaze into the camera evoke a sense of confidence.
Further emphasizing the powerful mood portrayed in the visuals is Ben Shemie’s “The Future Indefinite.” With its distinctive, floating quality that incorporates digital sounds and tones that convey a sense of tension, the track evokes an image of forging ahead on one’s own path.
CHANEL「ROUGE ALLURE VELVET LIMITED EDITION」NEW!
This is a commercial introducing CHANEL’s lipstick series titled ROUGE ALLURE VELVET.
It presents the color lineup and the impressions they convey, effectively communicating the shades and overall mood.
Coupled with the stylish use of both monochrome and color, the commercial leaves a very sophisticated impression.
CHANEL BLEU DE CHANEL「FRAGRANCED HAIR CARE」
This commercial presents the experience of using Bleu de Chanel through stylish visuals, highlighting variations based on different usage patterns.
It clearly conveys that it can be applied not only to the skin but also to hair and beard, and that the scent boosts confidence, even in one’s posture.
The music that further accentuates the stylish atmosphere depicted in the visuals is Jan Johansson’s “Polska från Medelpad.” Precisely because it’s a simple piece played solely on piano, its beautiful tone and depth come through vividly, imparting a sense of composure as well.
Chanel’s latest commercial roundup: trending models and a beautiful visual world (21–30)
CHANEL「GABRIELLE CHANEL ESSENCE」
Among Chanel’s fragrances, this commercial introduces Gabrielle Essence, clearly conveying its rich, luxurious scent.
With visuals centered on gold, echoing the packaging, the model’s direct gaze suggests the confidence that comes from wearing the fragrance.
The music that underscores the richness depicted in the film is John Metcalfe’s “See Me Through.” It’s a track with a distinctive, floating quality, where soft tones resonate and gently expand, evoking a sense of glamour.