[Whose Song Is It?] A Summary of Chanel’s Historical/All-Time Commercial Songs
Speaking of Chanel, it’s an iconic brand that revolutionized fashion and is one that many women admire.
Over the years, Chanel has produced numerous commercials.
While many of them are stylish and luxurious, perfectly matching the brand image, the music used in these ads is also refined, and it often becomes a topic of conversation about which artist’s song is featured.
In this article, we’ll present all the songs that have been used in Chanel commercials so far.
I’m sure you’ll find that one track you heard in a commercial and couldn’t get out of your head.
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[Whose song is it?] Chanel’s Historical CM Song Compilation (21–30)
Stormy weatherHarold Arlen
In the 1991 commercial “L’Esprit de Chanel – COCO,” the song “Stormy Weather” by American composer Harold Arlen was featured.
The ad, starring French singer Vanessa Paradis, shows her moving beautifully inside a birdcage.
The track conveys a moody, sensual atmosphere that perfectly complements the direction of the commercial—and suits the image of Chanel’s fragrance as well.
I’m a fool to want youBillie Holiday
A heart-pounding visual piece portraying the romance between a man and a woman who pass each other on a night train.
The commercial features Audrey Tautou, one of France’s most iconic actresses, famous for the film Amélie.
The song playing is a version of a Frank Sinatra classic covered by Billie Holiday, one of the “Big Three” female jazz vocalists.
It is highly regarded as a masterpiece of torch songs—ballads about lost love and unrequited feelings—and the commercial’s imagery, together with the allure of fragrance, is beautifully expressed through Holiday’s deeply evocative voice.
The human tendency to seek love, even when it isn’t with one’s true match…perhaps that never changes, no matter the era.
Runnin’ (Lose It All)Naughty Boy ft. Beyoncé, Arrow Benjamin
This striking song from the commercial starring Kristen Stewart accompanies Gabrielle, the perfume hailed as the ultimate floral fragrance.
It was produced by Naughty Boy, a music producer and DJ from Watford, UK.
Beyoncé collaborated on the track with British singer-songwriter Arrow Benjamin.
Like in the commercial, the song evokes a liberated feeling—breaking free from constraints after prolonged struggle.
It makes you feel like you might discover a new you!
Bang!Love Lola Love
The song used in the Chanel Rouge Coco Gloss commercial is “Bang!” by Love Lola Love, an artist known for dance numbers and an electronic style.
The bouncing bassline feels great, doesn’t it? It’s included on the soundtrack for the 2016 film Yoga Hosers, starring Johnny Depp’s daughter, Lily-Rose Depp.
The cute and beautiful model who appears in the commercial is also Lily-Rose Depp.
I’m captivated by the color red, which accentuates women’s beauty.
Rocket ManElton John
The song that plays in “The Story of the Fall-Winter 2017/18 Ready-to-Wear CHANEL Show” is “Rocket Man,” performed by Elton John, a singer-songwriter from the United Kingdom.
The track appears on Elton John’s album Honky Château and was released as a single in 1972.
Dance of the KnightsSergei Prokofiev
The commercial for the men’s fragrance Égoïste, released in 1990.
The piece used in this commercial is “Dance of the Knights,” composed by Sergei Prokofiev, the great Russian composer and outstanding pianist who was active from the early to mid-1900s.
This dramatic piece is linked to No.
13, “Dance of the Knights,” in Act I, Scene 2 of Prokofiev’s ballet music Romeo and Juliet, and it evokes a world where the solemn atmosphere harmonizes with the elegant and alluring style of Égoïste.
Groove Is In The HeartDeee-Lite
The song used in the commercial that aired from May 2022 for Mother’s Day was “Groove Is in the Heart.” It’s a track released in 1990 by the American dance music group Deee-Lite.
It became a major hit not only in the United States but also in Australia and Canada, and has long been beloved as a club house classic.
With lyrics that sing about art and love, it perfectly suits Chanel, known for its sophisticated design, as well as Mother’s Day, when gifts convey love.
