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Lovely commercial jingle

You've definitely heard it before! The song from the chocolate commercial

Chocolate confectionery is popular with people of all ages, and when you go to supermarkets or convenience stores, you’ll find a wide variety.

What’s more, each product has lots of TV commercials airing, so you probably see them often.

In this article, we’ll introduce all the songs used in those chocolate commercials at once!

We’ve gathered a wide range—from details about that song you happened to hear in a commercial, to the classic tracks that are synonymous with chocolate CM songs—so be sure to give them a listen.

You’ve definitely heard these before! Chocolate Commercial Songs (1–10)

Bourbon Alfort Mini Chocolate: “Blue Period – A Quick Break” Edition

ultramarineYOASOBI

YOASOBI “Gunjou” Official Music Video
ultramarineYOASOBI

The song used for the TV commercial of Bourbon’s popular product “Alfort Mini Chocolate” is YOASOBI’s ‘Gunjou’ (Blue).

YOASOBI skillfully weaves a variety of timbres to create a memorable world that sticks with you in every section of the track.

In this song as well, not only the parts featured in the commercial but also the other sections showcase many intriguing structures that keep listeners engaged.

While they usually compose based on novels and illustrations, this time the piece was created from the story text “Ao o Mikata ni” (Side with Blue) published on Bourbon’s official website, and it was also inspired by the manga “Blue Period.”

Lotte ZERO 'This is Tasty ZERO Chocolate Sizzle' Version

Right NowNewJeans

NewJeans (뉴진스) ‘Right Now’ Official MV
Right NowNewJeans

This commercial featuring NewJeans is the ZERO Series ad “This is Delicious ZERO: Choco Sizzle,” for sweets made without sugar or sweeteners.

The way the NewJeans members enjoy the ZERO Series treats so appetizingly really leaves an impression.

The BGM uses “Right Now,” a track included on their single “Supernatural” released in June 2024.

It’s a song with a distinctive deep bass line and a calm, cool vibe, and the music video, created in collaboration with Takashi Murakami, is also captivating—be sure to check it out.

Bourbon Alfort: “Does an Alfort like this even exist?” Version

naporiVaundy

BOURBON Alfort CM “Is There an Alfort Like This?” Version 15 Seconds

It’s a track included on Vaundy’s 2020 album “strobo.” As he’s said he aims for a sense of design, this song also has a mysterious atmosphere.

While the lyrics are a classic love song that savor the precious time spent together, it’s the uniquely atmospheric sound—like the beat that makes the rhythm hard to grasp—that really captivates you.

The way the sound keeps drawing your attention, discomfort and all, might even be part of Vaundy’s strategy.

You've definitely heard these! Chocolate commercial songs (11–20)

Meiji Melody of Meiji #05 “Kocchi no Kento” Version

Chocolate is Meiji.kocchi no kento

[Melody of Meiji] #05 Kocchi no Kento

It’s a commercial that conveys the product’s history by showing various artists taking turns singing the song.

The performer is Kento Kocchi, who not only sings but also talks about milk chocolate.

The song carried on by these different artists is the familiar commercial jingle “Chocolate wa Meiji.” Its light, bouncing lyrical rhythm is striking, and combined with Kento Kocchi’s cheerful vocals, it gives a distinctly fun impression.

Nestlé KitKat Kit, “Sakura Bloom for Success” Exam Student Support: Message Sakura Edition

warebaAI

“Wareba” (Official video)
warebaAI
KitKat Kit, Sakura Bloom! Encouraging Exam Takers – Message Sakura (30-second version)

This is a commercial that shows what the “Message Sakura,” where encouraging messages for exam-takers are projected, looks like.

With the theme “Kit, Sakura Saku yo,” powerful messages appear alongside beautiful visuals of cherry blossoms, and as people add their own messages, you can feel the chain of support.

Amplifying these powerful words of encouragement is AI’s song “Wareba.” The title corresponds to “whatever,” carrying a forward-looking will like “anything” or “anyway.” Including the lyrics and sound, it conveys both warmth and strength—a song that makes you feel the power to open up the future.

Ezaki Glico Pocky is like a musical instrument. “Aina the End” version

Heart to HeartAina ji Endo

This is the Aina The End version from the “Pocky is basically an instrument” series that began airing in September 2024.

It features Aina straddling a bicycle parked in a school bike lot, pedaling with all her might, and her refreshingly bright expression leaves a strong impression.

The background music is Heart to Heart, an original song she wrote for this campaign.

With a cool, band-driven sound, it highlights Aina’s signature husky vocals, letting you fully enjoy her unique charm!

Bourbon Alfort “We Are the Alfor-ties” Version

ioliteOmoinotake

This is an Alfort commercial featuring Eiji Akaso, where people who love Alfort are introduced as members of the “Alfor Party.” It introduces Alfort fans within the company, and the humorous way they’re presented leaves a strong impression.

The background music is “Iolite” by Omoinotake, released in December 2024.

It’s a song that beautifully sings, in soaring high tones, about the happiness of being with someone important.